- Worked on user-centric digital products as a consultant for external clients for Spinach Experience Design including a direct-to-consumer app for Prudential Insurance.- Redefined the onboarding process, achieving a 30% reduction in steps and enhancing user efficiency.- Collaborated closely with engineering and product teams to deliver a seamless user experience.- Conducted UX research and benchmarking to drive innovation and design enhancements.- Engaged with cross-functional… Show more - Worked on user-centric digital products as a consultant for external clients for Spinach Experience Design including a direct-to-consumer app for Prudential Insurance.- Redefined the onboarding process, achieving a 30% reduction in steps and enhancing user efficiency.- Collaborated closely with engineering and product teams to deliver a seamless user experience.- Conducted UX research and benchmarking to drive innovation and design enhancements.- Engaged with cross-functional stakeholders to align design strategies with technical requirements. Show less

- Enhanced user experience for financial sector clients at Brillio Technologies through comprehensive UX research and usability testing.- Delivered optimized user interfaces by collaborating with cross-functional teams in a dynamic startup environment.Improved accessibility and key user flows, creating interactive prototypes and wireframes to address user pain points.- Balanced technical constraints with customer-centric design solutions to achieve effective and user-friendly… Show more - Enhanced user experience for financial sector clients at Brillio Technologies through comprehensive UX research and usability testing.- Delivered optimized user interfaces by collaborating with cross-functional teams in a dynamic startup environment.Improved accessibility and key user flows, creating interactive prototypes and wireframes to address user pain points.- Balanced technical constraints with customer-centric design solutions to achieve effective and user-friendly outcomes. Show less

- Assisted in rebranding projects and service design for educational institutions, utilizing design research to inform creative direction and user experience strategies.- Worked on Multiple Restaurant Branding projects while actively participating in the Design process that led to the Visual outcomes.- Contributed to the brand-repositioning for Flame University, Pune while also extensively working on the branding collaterals and designs.

As a Brand Manager at 405 Studio Solace, I spearheaded efforts to build and strengthen clients' digital and brand presence through innovative strategies and meticulous execution. Key responsibilities included:Client Liaison and Strategy: Engaged with clients to understand their branding goals and developed tailored strategies to enhance their digital footprint and market positioning.Brand Strategy Development: Devised brand strategies rooted in market research and insights to… Show more As a Brand Manager at 405 Studio Solace, I spearheaded efforts to build and strengthen clients' digital and brand presence through innovative strategies and meticulous execution. Key responsibilities included:Client Liaison and Strategy: Engaged with clients to understand their branding goals and developed tailored strategies to enhance their digital footprint and market positioning.Brand Strategy Development: Devised brand strategies rooted in market research and insights to identify market gaps and capitalize on opportunities.Digital Presence Optimization: Managed social media channels, implemented SEO best practices, and crafted digital campaigns to improve online visibility and engagement.Research-Driven Insights: Conducted in-depth research to provide actionable insights, enabling data-driven decision-making for brand initiatives.Creative Oversight: Collaborated with design teams to ensure cohesive and visually compelling brand assets, adhering to brand guidelines.Social Media Management: Planned, executed, and monitored social media campaigns to increase audience engagement and foster community growth.Campaign Planning and Analysis: Designed and executed multi-channel marketing campaigns, tracked performance metrics, and optimized strategies for maximum ROI.Collaboration: Worked closely with cross-functional teams to ensure alignment in messaging and branding across all platforms and initiatives.Through this role, I honed my skills in brand storytelling, strategic thinking, and leveraging analytics to drive impactful results. Show less

- Contributed to branding projects for high-profile clients, including sports icons, developing visual assets and user-focused designs.- Extensively worked on the "iconic" map series for Mumbai and New york.