Rene Van Der Laan
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Rene Van Der Laan Email & Phone Number

Senior Director, GTM for 1:1 Customer Engagement at Pegasystems
Location: The Randstad, Netherlands, Netherlands 16 work roles 2 schools
1 work email found @familievanderlaan.com LinkedIn matched
✓ Verified Jun 2026 4 data sources Profile completeness 100%

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Current company
Role
Senior Director, GTM for 1:1 Customer Engagement
Location
The Randstad, Netherlands, Netherlands
Company size

Who is Rene Van Der Laan? Overview

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Quick answer

Rene Van Der Laan is listed as Senior Director, GTM for 1:1 Customer Engagement at Pegasystems, a company with 5491 employees, based in The Randstad, Netherlands, Netherlands. AeroLeads shows a work email signal at familievanderlaan.com and a matched LinkedIn profile for Rene Van Der Laan.

Rene Van Der Laan previously worked as Marketing & Decisioning GTM Director at Pegasystems and Director, Global Practice, Customer Intelligence at Sas. Rene Van Der Laan studied at Fioretti College.

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Email format at Pegasystems

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{first}@familievanderlaan.com
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Profile bio

About Rene Van Der Laan

I celebrated my 20th anniversary in the enterprise software business in 2017. Although I can be considered a software veteran, I am still not done learning, thinking and definitely not done talking. I closely follow the ever-evolving world of marketing, customer experience and AI.In my spare time, I also do not just shout from the sidelines, but during the weekends I lead many hockey matches to sporting success or I coach one of the kids to victory. If I am not doing that, you will probably see me working on my handicap on the golf course.

Listed skills include Business Intelligence, Financial Management, Financial Planning, Customer Relationship Management, and 28 others.

Current workplace

Rene Van Der Laan's current company

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Pegasystems
Pegasystems
Senior Director, GTM for 1:1 Customer Engagement
Amsterdam, NH, NL
Website
Employees
5491
AeroLeads page
16 roles · 36 years

Rene Van Der Laan work experience

A career timeline built from the work history available for this profile.

Senior Director, Gtm For 1:1 Customer Engagement

Amsterdam, NH, NL

Marketing & Decisioning Gtm Director

Current

Cambridge, MA, US

Apr 2020 - Present

Director, Global Practice, Customer Intelligence

Sas

Cary, NC, US

In this role I am responsible for Global Enablement for the Customer Intelligence product line.This means all internal and external content, messaging, go to market propositions and product marketing. In this role I will be closely working with Sales, Sales Support, Product Management and our Marketing teams.

Feb 2017 - Oct 2019

Director Emea, Global Practice, Customer Intelligence

Sas

Cary, NC, US

In my role I am responsible for the territory Europe, Middle East and Africa (EMEA) in the Global Practice for Customer Intelligence. In the practice we support complex sales cycles with business, solutions and technical expertise. Additionally we enable the sales and presales organizations in the regions with domain knowledge, share best practices and.

Jan 2016 - Feb 2017

Director Business Advisory, Center Of Excellence, Integrated Marketing Management

Sas

Cary, NC, US

In my role in SAS I run a team of highly motivated and experienced Marketing Business Advisors, all members of the Center of Excellence for Integrated Marketing Management (IMM). In this role I am responsible for EMEA&AP area, being Europe, Middle East, Africa and the Asia-Pacific region.The Centers of Excellence in SAS have 3 main roles:1. Support large.

Jan 2012 - Dec 2015

Principal Business Advisor, Integrated Marketing Management, Emea&Ap Center Of Excellence

Sas

Cary, NC, US

Mar 2011 - Jan 2012

Director Solutions Consulting Emea

Sunnyvale, California, US

Oct 2008 - Mar 2011

Pre Sales Manager

Sunnyvale, California, US

Region: Benelux, Eastern Europe and SwitzerlandUnica in those days was a start-up in the region. A small team of dedicated sales and presales professionals became the most successful team in EMEA for 4 consecutive years. My role in Unica was to help land big-ticket deals and build a pre-sales organisation in the region.

Mar 2006 - Sep 2008

Emea Sales Consulting Director

San Francisco, US

In this role I was responsible for the Sales Consulting (PreSales) team in EMEA, reporting directly to the General VP for EMEA. My role was 80% operational, and 40% of my time I spent on managing the team;-). My operational role was at that moment very opportunistic. I work predominantly in the new markets territory; all the geographies where Epiphany did.

Jan 2004 - Feb 2006

Solutions Architect

San Francisco, US

Based on my experience and my own personal development I wanted to work in a pan-European role. In this role I assisted the EMEA sales force in workshops with prospects and customers to deliver visionary and strategic presentations as well as discussed technology with the IT teams. I was also personally involved in Proof of Concepts and even implemented a.

Sep 2002 - Dec 2003

Sales Consultant

San Francisco, US

Based on a lead I first went to Switzerland in August 2001 to assist a sales campaign with the, at that time, recently acquired SFA solution from Moss Software. The Sales campaign was successful and the need for an office in Zurich was there. I helped during 9 months together with a new-hired Sales Rep to build the pipeline in the Swiss region and helped.

Nov 2001 - Aug 2002

Sales Consultant

San Francisco, US

Started the Epiphany Benelux office with my sales colleague from Hyperion. We were the first 2 employees in the Benelux. Key wins in this period: Philips (DAP and CE) and Interpay.

Sep 2000 - Nov 2001

Product Expert

US

The Product Expert role was both post-sales and pre-sales. When I started this role I picked up the new web-based solution to disclose reports through a web interface. I have implemented these solutions and trained my EMEA based peers on these solutions. I followed the web enabling of the Hyperion solutions and made sure to be on top of the new.

1998 - Aug 2000

Consultant

US

I have worked predominantly on projects implementing Hyperion Enterprise (Financial Management) solutions on projects at AkzoNobel, TPG, Wessanen, Heineken, Vopak and DAF Trucks to name a few.

1997 - 1998 ~1 yr

Financial Administrator / Controller

Chempropack Bv

Within this role I was responsible for financial accounting, reporting and analysis as well as deliver the annual report.

1992 - 1997 ~5 yrs

Assistant Auditor

Coopers & Lybrand Accountants

In this position I have worked in the auditing practice for large and medium size organisations in the Netherlands.

1990 - 1992 ~2 yrs
Team & coworkers

Colleagues at Pegasystems

Other employees you can reach at pega.com. View company contacts for 5491 employees →

2 education records

Rene Van Der Laan education

Education record

Fioretti College

Education record

Erasmus University Rotterdam
FAQ

Frequently asked questions about Rene Van Der Laan

Quick answers generated from the profile data available on this page.

What company does Rene Van Der Laan work for?

Rene Van Der Laan works for Pegasystems.

What is Rene Van Der Laan's role at Pegasystems?

Rene Van Der Laan is listed as Senior Director, GTM for 1:1 Customer Engagement at Pegasystems.

What is Rene Van Der Laan's email address?

AeroLeads has found 1 work email signal at @familievanderlaan.com for Rene Van Der Laan at Pegasystems.

Where is Rene Van Der Laan based?

Rene Van Der Laan is based in The Randstad, Netherlands, Netherlands while working with Pegasystems.

What companies has Rene Van Der Laan worked for?

Rene Van Der Laan has worked for Pegasystems, Sas, Unica, E.Piphany, and Hyperion Solutions.

Who are Rene Van Der Laan's colleagues at Pegasystems?

Rene Van Der Laan's colleagues at Pegasystems include Nandini Devsingh, Chetan Mehra, Dave P., Arun Gopinathan, and Markus Peikenkamp.

How can I contact Rene Van Der Laan?

You can use AeroLeads to view verified contact signals for Rene Van Der Laan at Pegasystems, including work email, phone, and LinkedIn data when available.

What schools did Rene Van Der Laan attend?

Rene Van Der Laan studied at Fioretti College.

What skills is Rene Van Der Laan known for?

Rene Van Der Laan is listed with skills including Business Intelligence, Financial Management, Financial Planning, Customer Relationship Management, Enterprise Marketing Management, Integrated Marketing Management, Marketing Operations Management, and Marketing Resource Management.

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