Rene Van Der Laan

Rene Van Der Laan Email and Phone Number

Senior Director, GTM for 1:1 Customer Engagement @ Pegasystems
Amsterdam, NH, NL
Rene Van Der Laan's Location
The Randstad, Netherlands, Netherlands, Netherlands
Rene Van Der Laan's Contact Details

Rene Van Der Laan work email

Rene Van Der Laan personal email

n/a
About Rene Van Der Laan

I celebrated my 20th anniversary in the enterprise software business in 2017. Although I can be considered a software veteran, I am still not done learning, thinking and definitely not done talking. I closely follow the ever-evolving world of marketing, customer experience and AI.In my spare time, I also do not just shout from the sidelines, but during the weekends I lead many hockey matches to sporting success or I coach one of the kids to victory. If I am not doing that, you will probably see me working on my handicap on the golf course.

Rene Van Der Laan's Current Company Details
Pegasystems

Pegasystems

View
Senior Director, GTM for 1:1 Customer Engagement
Amsterdam, NH, NL
Website:
pega.com
Employees:
5491
Rene Van Der Laan Work Experience Details
  • Pegasystems
    Senior Director, Gtm For 1:1 Customer Engagement
    Pegasystems
    Amsterdam, Nh, Nl
  • Pegasystems
    Marketing & Decisioning Gtm Director
    Pegasystems Apr 2020 - Present
    Cambridge, Ma, Us
  • Sas
    Director, Global Practice, Customer Intelligence
    Sas Feb 2017 - Oct 2019
    Cary, Nc, Us
    In this role I am responsible for Global Enablement for the Customer Intelligence product line.This means all internal and external content, messaging, go to market propositions and product marketing. In this role I will be closely working with Sales, Sales Support, Product Management and our Marketing teams.
  • Sas
    Director Emea, Global Practice, Customer Intelligence
    Sas Jan 2016 - Feb 2017
    Cary, Nc, Us
    In my role I am responsible for the territory Europe, Middle East and Africa (EMEA) in the Global Practice for Customer Intelligence. In the practice we support complex sales cycles with business, solutions and technical expertise. Additionally we enable the sales and presales organizations in the regions with domain knowledge, share best practices and jointly develop and realize new go-to-market propositions. The last role of the global practice is to work together with our Product Management, Marketing and R&D teams to improve current and help define future software solutions.
  • Sas
    Director Business Advisory, Center Of Excellence, Integrated Marketing Management
    Sas Jan 2012 - Dec 2015
    Cary, Nc, Us
    In my role in SAS I run a team of highly motivated and experienced Marketing Business Advisors, all members of the Center of Excellence for Integrated Marketing Management (IMM). In this role I am responsible for EMEA&AP area, being Europe, Middle East, Africa and the Asia-Pacific region.The Centers of Excellence in SAS have 3 main roles:1. Support large projects for our international customers from requirements to success. Support both the sales process as well as the delivery2. Act as a knowledge hub / think tank for marketing related matters and see how SAS can address these. Also deliver knowledge transfer sessions for our colleagues in the regions – this will drive the team to always be ahead of the curve, be on top of trends and anticipate where markets will go3. Deliver feedback on SAS’ solutions from customers and future requirements to SAS’ Product Management team. Together with new trends and market developments this drives future product development
  • Sas
    Principal Business Advisor, Integrated Marketing Management, Emea&Ap Center Of Excellence
    Sas Mar 2011 - Jan 2012
    Cary, Nc, Us
  • Unica
    Director Solutions Consulting Emea
    Unica Oct 2008 - Mar 2011
    Sunnyvale, California, Us
  • Unica
    Pre Sales Manager
    Unica Mar 2006 - Sep 2008
    Sunnyvale, California, Us
    Region: Benelux, Eastern Europe and SwitzerlandUnica in those days was a start-up in the region. A small team of dedicated sales and presales professionals became the most successful team in EMEA for 4 consecutive years. My role in Unica was to help land big-ticket deals and build a pre-sales organisation in the region.
  • E.Piphany
    Emea Sales Consulting Director
    E.Piphany Jan 2004 - Feb 2006
    San Francisco, Us
    In this role I was responsible for the Sales Consulting (PreSales) team in EMEA, reporting directly to the General VP for EMEA. My role was 80% operational, and 40% of my time I spent on managing the team ;-). My operational role was at that moment very opportunistic. I work predominantly in the new markets territory; all the geographies where Epiphany did not have local presence; The Nordics, Eastern Europe, Russia and also supported the other regional operations wherever I could. From a management perspective I was responsible for resourcing the sales campaigns as well as define, measure, manage and develop the performance of my team.Key achievements: I have worked on numerous opportunities in the EMEA region; I would like to highlight a couple of key wins I have been personally, hands-on, involved in:Philips, Interpay, Swiss Airlines, Swisscom. KLM/Air France, LaPeyre, Deutsche Post.
  • E.Piphany
    Solutions Architect
    E.Piphany Sep 2002 - Dec 2003
    San Francisco, Us
    Based on my experience and my own personal development I wanted to work in a pan-European role. In this role I assisted the EMEA sales force in workshops with prospects and customers to deliver visionary and strategic presentations as well as discussed technology with the IT teams. I was also personally involved in Proof of Concepts and even implemented a WebServices integration at a bank in Italy. During this period I also cross-trained my peers on the latest J2EE releases of our products and on the latest technology.
  • E.Piphany
    Sales Consultant
    E.Piphany Nov 2001 - Aug 2002
    San Francisco, Us
    Based on a lead I first went to Switzerland in August 2001 to assist a sales campaign with the, at that time, recently acquired SFA solution from Moss Software. The Sales campaign was successful and the need for an office in Zurich was there. I helped during 9 months together with a new-hired Sales Rep to build the pipeline in the Swiss region and helped lay the foundation for the future wins at Bank of Austria and Swisscom. After I trained and mentored a new local Swiss Sales Consultant I left that role.
  • E.Piphany
    Sales Consultant
    E.Piphany Sep 2000 - Nov 2001
    San Francisco, Us
    Started the Epiphany Benelux office with my sales colleague from Hyperion. We were the first 2 employees in the Benelux. Key wins in this period: Philips (DAP and CE) and Interpay.
  • Hyperion Solutions
    Product Expert
    Hyperion Solutions 1998 - Aug 2000
    Us
    The Product Expert role was both post-sales and pre-sales. When I started this role I picked up the new web-based solution to disclose reports through a web interface. I have implemented these solutions and trained my EMEA based peers on these solutions. I followed the web enabling of the Hyperion solutions and made sure to be on top of the new developments. Also when the first online database integration solution, HIS (Hyperion Integration Server) was released I was part of the beta program in EMEA and cross-trained again my peers. Closed the first deal worldwide for this product with a business partner in Abu Dhabi. My focus shifted more from post-sales to pre-sales and I have been involved in many proof of concepts.
  • Hyperion Solutions
    Consultant
    Hyperion Solutions 1997 - 1998
    Us
    I have worked predominantly on projects implementing Hyperion Enterprise (Financial Management) solutions on projects at AkzoNobel, TPG, Wessanen, Heineken, Vopak and DAF Trucks to name a few.
  • Chempropack Bv
    Financial Administrator / Controller
    Chempropack Bv 1992 - 1997
    Within this role I was responsible for financial accounting, reporting and analysis as well as deliver the annual report.
  • Coopers & Lybrand Accountants
    Assistant Auditor
    Coopers & Lybrand Accountants 1990 - 1992
    In this position I have worked in the auditing practice for large and medium size organisations in the Netherlands.

Rene Van Der Laan Skills

Business Intelligence Financial Management Financial Planning Customer Relationship Management Enterprise Marketing Management Integrated Marketing Management Marketing Operations Management Marketing Resource Management Crm Enterprise Marketing Integrated Marketing Managerial Finance Mrm Marketing Budget Management Strategic Financial Planning Analytics Enterprise Software Pre Sales Saas Database Marketing Management Integration Professional Services Cloud Computing Customer Relationship Management Business Analysis Software As A Service Customer Intelligence Product Management Solution Selling Strategy Consulting

Rene Van Der Laan Education Details

  • Fioretti College
    Fioretti College
  • Erasmus University Rotterdam
    Erasmus University Rotterdam

Frequently Asked Questions about Rene Van Der Laan

What company does Rene Van Der Laan work for?

Rene Van Der Laan works for Pegasystems

What is Rene Van Der Laan's role at the current company?

Rene Van Der Laan's current role is Senior Director, GTM for 1:1 Customer Engagement.

What is Rene Van Der Laan's email address?

Rene Van Der Laan's email address is re****@****aan.com

What schools did Rene Van Der Laan attend?

Rene Van Der Laan attended Fioretti College, Erasmus University Rotterdam.

What are some of Rene Van Der Laan's interests?

Rene Van Der Laan has interest in Golf, Travel, Movies, Diving.

What skills is Rene Van Der Laan known for?

Rene Van Der Laan has skills like Business Intelligence, Financial Management, Financial Planning, Customer Relationship Management, Enterprise Marketing Management, Integrated Marketing Management, Marketing Operations Management, Marketing Resource Management, Crm, Enterprise Marketing, Integrated Marketing, Managerial Finance.

Who are Rene Van Der Laan's colleagues?

Rene Van Der Laan's colleagues are Matt Broch, Phil Byrne, Agnar Yajiv, Vibek Sharma, Fadel Mohamed, Larissa De Oliveira, Vivekananda Kadukuntla.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.