Ryan Simpson Email and Phone Number
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Focused on helping agencies, brands and publishers understand the effectiveness of their campaign to inform media planning, brand positioning, creative development and how to build equity across a variety of audiences. 15+ years of international experience working with media agencies and some of the world’s best known brands across North America, Europe and the UK selling large scale ad tech solutions. Deep knowledge of marketing metrics, identity and analytics approaches across the full media landscape including legacy and emerging channels; with established relationships across the media planning, buying and measurement space across major holding companies, independent agencies and advertisers.Broad range of media and brand experience in categories including Auto, FMCG, Retail, E-Commerce, Pharma, Financial Services, Tech, Travel, Entertainment and more. Industry Knowledge:Attention, Audiences, Media Targeting, Brand Lift, Digital Campaign Measurement, Behavioral data, Cross Channel Campaign Measurement, Data Privacy, Outcomes and Attribution, Media Planning and Optimization, Creative Testing, Brand Health, SEO, Retail Media.Interests:Middle-of-the-pack distance runner. Completed 58 marathons / ultra-marathons to date including 5x100 kilometer and 1x100 mile finishes.
Similarweb
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Strategic Sales Lead - AgenciesSimilarweb Jun 2024 - PresentNew York, UsI lead initiatives to empower top-tier agencies across the 'Big 6' holding companies with cutting-edge insights and solutions that drive their digital strategies forward.In this role, I thrive on developing customized strategies that align with each agency's unique goals and challenges. Leveraging SimilarWeb’s advanced analytics platform plus a range of custom solutions, I help agency clients gain actionable insights that optimize digital performance and unlock new growth opportunities. My approach combines deep industry knowledge with a consultative sales approach, ensuring that our agency partners receive exceptional value and support.
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Vice President - Ad Measurement SalesDisqo Feb 2023 - Jun 2024Glendale, California, UsDISQO is changing the way that the world’s largest brands, agencies and media companies get to know their customers. DISQO is the customer experience (CX) intelligence platform for understanding every customer experience. Businesses trust DISQO to power better decisions for every customer, touchpoint, and outcome. DISQO’s insights, agile testing and advertising measurement products are powered by millions of consumers on the industry’s largest opt-in consumer data platform and offers the only solution that can measure your entire media plan - including social. -
Vice President Of SalesKantar Sep 2017 - Feb 2023London, Gb• Managed a team of between 3 to 9 senior sellers, providing mentorship and support. Retained top performing sellers and cultivated a detailed pipeline with entire team exceeding quota in 2022.• Led the full sales cycle including prospecting, pitching, RFP responses, scoping, contracting and strategic oversight of delivery to consistently exceed an increasing annual quota. Delivered revenue ranging from 114-161% of goal between 2018 and 2022. • Fostered relationships with staff ranging from Associate to C-Suite at Fortune 1000 brands, major holding companies and independent agencies to drive long-term consultative partnerships. Grew a number of key accounts and verticals by 250-380% between 2018 and 2022 and received one of the highest customer satisfaction scores in the US in 2021 from a major pharma client. • Guided competitive market positioning, fostering a culture of teamwork and collaboration with internal Product, Marketing, Legal, Finance and Account Management teams to seek and share client feedback, product and service delivery needs along with competitive and broader industry developments. -
DirectorKantar Mar 2016 - Sep 2017London, Gb• Lead client service across key accounts to deliver organic growth, identify new opportunities and develop solutions which can be delivered profitably to meet revenue goals.• Moderate client sessions, both in-person and by WebEx / call, acting as a trusted, consultative partner to provide ongoing added value and develop long-term client relationships.• Manage delivery of projects across international research and operations teams for solutions including ad effectiveness, creative testing, brand tracking / positioning, competitive analysis and custom approaches to deliver engaging and actionable insights.• Lead and coach analysts across the company, delivering training and support on optimal project delivery, workflow management, communications and presentation skills, report development, issue resolution, proposal responses and custom project design.• Direct RFP development and client pitches across the company for specialized product offerings along with scoping and planning project delivery for clients across a range of industries.
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Research DirectorBig Village Mar 2015 - Mar 2016Boca Raton, Fl, Us• Development and management of global, multi-methodology research projects, from scoping through report development and debrief presentations. • Execution and quality assurance of multi-wave quantitative projects utilizing panels and customer samples. • Delivery of qualitative projects incorporating focus groups, interviews and online discussion boards, including guide development, moderation, client debriefs and back room management. • Management of geographically dispersed, multi-disciplinary project teams. • Training, strategic guidance and mentorship to junior team members. • Client relationship and account management with senior level executives across a range of industries. • Provide consultative guidance for clients, delivering insight, inspiration, methodological guidance and strategic storytelling to address business issues and nurture ongoing partnerships. • Business development, including proposal writing, budgeting and pitch presentations on projects. • Manage strategic partnerships with multiple external suppliers and vendors. -
Senior Research AnalystBig Village Apr 2014 - Mar 2015Boca Raton, Fl, Us
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Senior AnalystThe Consumer Council 2007 - 2013Belfast, Gb
Ryan Simpson Skills
Ryan Simpson Education Details
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Queen'S University BelfastMasters Of Social Science - "Organization And Management" -
Ulster UniversityInternational Business
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The Open UniversityProfessional Certificate In Ict Practice
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The Open University(Business/ It / Marketing)
Frequently Asked Questions about Ryan Simpson
What company does Ryan Simpson work for?
Ryan Simpson works for Similarweb
What is Ryan Simpson's role at the current company?
Ryan Simpson's current role is Strategic Sales Lead | Helping media agencies effectively plan, execute and optimize media strategy.
What is Ryan Simpson's email address?
Ryan Simpson's email address is ry****@****tar.com
What is Ryan Simpson's direct phone number?
Ryan Simpson's direct phone number is +160945*****
What schools did Ryan Simpson attend?
Ryan Simpson attended Queen's University Belfast, Ulster University, The Open University, The Open University.
What skills is Ryan Simpson known for?
Ryan Simpson has skills like Public Relations, Strategic Planning, Marketing, Research, Social Media, Strategy, Data Analysis, Public Speaking, Public Policy, Qualitative Research, Corporate Communications, Market Research.
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