Ryan Witherell Email & Phone Number

Nashville, Tennessee, United States

Co-leads corporate and consumer practice group for FINN Partners Southeast.

Greater Nashville Area, Tn

Nashville, Tennessee, United States

Senior executive overseeing several of the firm’s largest and longest held accounts. Clients have included:- Clarity, a division of Plantronics (NYSE: PLT) and leading consumer electronics provider.- Natural Resources Defense Council, global environmental nonprofit.- Waller, Nashville's oldest and largest law firm.- Cassidian Communications, an EADS company—global emergency communications leader.- Piedmont Natural Gas, Nashville’s natural gas provider.- Pathway Lending, statewide community development financial institution. - Freeman Webb, one of Tennessee’s largest commercial real estate developers.- Nashville Public Television.Formed and led firm’s new media practice; developed and executed social media campaigns, managed communities and provided counsel to all clients firm-wide in this area.Led the media launch of the Green Sports Alliance, a nonprofit organization comprised of more than 50 professional sports teams from the NFL, MLB, NBA, NHL, MLS and WNBA with a mission to help sports teams, venues and leagues enhance their environmental performance. Provided brand strategy and positioning consultation to several clients; led the rebranding effort for Clarity and InsBank, while also leading marketing/advertising campaigns for several clients.

Nashville, Tn

Leads the agencies corporate practice group. Among the firm's most tenured executives. Clients have included:- Bridgestone Americas- GEODIS- Google Fiber- Metropolitan Nashville Airport Authority (MNAA)- Waller, Nashville's oldest and largest law firm

Nashville, Tn

Leads the agencies corporate practice group. Among the firm's most tenured executives. Clients have included:- Bridgestone Americas- Built Technologies- Google Fiber- Metropolitan Nashville Airport Authority (MNAA)- Clarity, a division of Plantronics (NYSE: PLT) and leading consumer electronics provider.- Purple Communications, leading provider of solutions and services for deaf community.- Waller, Nashville's oldest and largest law firm.

Oversaw 10 national and international account teams.Led the communications effort for the greening of Major League Baseball (MLB), an NRDC initiative; secured global coverage, including the USA Today, New York Times and Newsweek; Worked directly with the MLB’s Commissioner’s Office and PR departments of various MLB teams; managed media and facilitated interviews onsite during the 2008 All-Star Game in New York.Directed the PR and marketing campaign on behalf of Clarity to launch the first-ever cell phone for seniors; secured unprecedented coverage including features in the Wall Street Journal, New York Times, USA Today; program resulted in successful sales launch and contributed to a profitable year for the company.

Managed strategic corporate communications and marketing programs to help clients achieve targeted business goals. - Positioned Waller Lansden as national legal powerhouse through consistent, strategic media relations campaign which included placements in Forbes, USA Today and Modern Healthcare.- Raised national environmental awareness on behalf of NRDC through aggressive media programs resulting in widespread coverage in nearly every mainstream news outlet, including Wall Street Journal, New York Times, CNN, Reuters and AP.- Secured national media coverage in Wall Street Journal and New York Times featuring PlantCML’s role in the evacuation efforts to the 2007 California Wildfires. - Spearheaded communications plan to successfully drive sales for multiple Nashville high-rise condominiums, Viridian, Encore and Velocity in the Gulch.- Oversaw three public awareness programs on behalf of Clarity, examining Seniors’ and Boomers’ concerns on hearing loss and aging in America. - Developed a variety of branding and marketing programs, including the launch of new consulting firm, Compass Executives, and the re-branding of InsBank.Developed firm’s first comprehensive training program for junior-level executives. Served as senior media relations expert. Authored the agency’s Best Practices Guide to Media Relations.

Served as client contact and team leader for eight accounts.- Oversaw the Nashville PRSA Chapter’s 2004 and 2005 Media Relations Campaign of the Year.- Supervised media program for Clarity that resulted in over 200 stories in 2005, including placements in BusinessWeek, Today Show and Good Housekeeping.- Secured national coverage for Dialogic Communications Corporation (DCC) on CNN for their work surrounding the 2004 Atlantic Hurricane Season.Provided strategic corporate counsel to DCC during crisis situations, as well as provided media training and interview preparation to partners at Waller Lansden Dortch & Davis and C-level executives at Clarity.Managed entire internship program, while also making hiring decisions on interns and AE level employees.

Developed an editorial calendar-based media approach that was adopted agency-wide.Secured media placements for clients in several high-profile media outlets, including Good Morning America, Investors’ Business Daily and Fast Company, authored numerous by-lined articles.

Key team member on several of the agency’s accounts; Implemented a media relations program unveiling $2.7 million renovation for the Adventure Science Center’s, and launched new airline, USA 3000.

Provided hands-on support to global corporate accounts: WorldCom, CACI, UUNET, ECI2, and Reliacast. Wrote news releases and secured article placements in local and national media outlets. Developed briefing materials prior to interviews for senior executives, including the creation of talking points, Q&A’s and key messages.

Bachelor Of Arts, Major: Communications; Minor: Marketing

Activities and Societies: Alpha Sigma Phi

Center For Executive Education, Executive Leadership

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