To remain competitive, businesses have to be adept in understanding their ever changing environment of industry trends, customer needs, and competitive actions. In the world of B2B this is even more challenging, as often businesses are blind to what’s going on with the customer’s customer.Bringing a career with 20 years of proven results in developing and promoting new products, a diverse range of business experience, and a passion for gaining results through empowered teams, I am ready to lead organizations to profit from what’s next and to uncover the emerging needs in the marketplace. Executives for whom I have worked have cited my strengths as an ability to see things others miss, to make sense out of incoherent data, and to develop strategies to take advantage of my insight. Persistence in analyzing trends and ability to distill data to insight have been hallmarks to my success in helping organizations create strategies and make critical decisions.Colleagues describe my style as passionate, visionary, and collaborative. Getting results through people is my passion, and I'm a life-long learner in finding ways to motivate and keep work exciting. My specific in-depth expertise and experience include:• Strategic business and market planning• Market intelligence to anticipate competitive and customer intent• Product positioning to manage product mix• Value-based pricing to improve profitability• Data mining & modeling to drive business decision making• Market segment development based on customer needs and behaviors• Macroeconomic analysis linked to business planning • Strategic 4P development• Demand & operations planning to position products for optimal profitability • International business experience in Asia, Europe and South AmericaTo brainstorm and collaborate on any of these perspectives, contact me at rich.wright00@gmail.com or (678)280-4148.Open networker (LION); all invitations to connect are welcome. No IDK.