Hello, I'm Nicole, also known as Hsin Chih Chen. With a motto of "work smart," I am dedicated to achieving efficiency, accuracy, and resolution in all tasks I undertake.I bring a wealth of experience from my previous roles. As a full-time Marketing Specialist at 1028 Visual Therapy Company in Taipei, Taiwan, I honed my skills in product management and e-commerce operations. During my tenure at Shopee's beauty line, I served as a Product Management intern, where I adeptly leveraged customer insights to drive sales strategies tailored to each product's unique features.In addition to my professional experience, I have a strong background in public relations, having led the department of a pop dance club during my student years. In this role, I fostered effective communication across departments and successfully secured sponsorships from various companies for club activities.Combining my professional experience with my passion for marketing and e-commerce, I am confident in my ability to contribute significantly to any organization. I am adept at understanding customer demands and preferences swiftly, enabling me to develop targeted sales plans that yield results efficiently.I am excited about the prospect of applying my skills and experiences to new challenges and opportunities!
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Project ManagerNationwide Building Society May 2024 - Aug 2024United Kingdom• Strategic Management: Planned and executed a successful marketing campaign for Nationwide, delivering in-depth research and competitive analysis of the bank's products to drive business growth through strategies.• Project Management: Successfully coordinated marketing research projects, skilfully managing and nurturing client relationships to consistently meet needs and exceed expectations with high-quality service.• Campaign Optimization: Generated actionable insights that enhanced campaign performance and informed product development, maximizing effectiveness and ROI. -
Project ManagerNationwide Building Society May 2024 - Aug 2024 -
Marketing Specialist1028 Visual Therapy Cosmetics Sep 2022 - Sep 2023Taipei, Taipei City, Taiwan• E-commerce Platform Management: Directed promotional schedules, monitored daily website performance, and optimized product listings by updating images, pricing, and contents for maximum conversion.• Digital Marketing: Developed and implemented strategic content initiatives to increase brand visibility and engage audiences across digital platforms. Utilized customer feedback and data-driven insights to refine online promotions, resulting in enhanced online sales and customer engagement.• Stock Management: Collaborated with cross-functional teams to ensure product availability by maintaining clear communication with warehouse teams, aligning stock levels with daily online demand.• Online to Offline marketing: Spearheaded cosmetics brand management efforts, integrating offline pop-up stores and experiential campaigns with online initiatives, including sales promotions and targeted advertising.
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Product ManagementShopee Aug 2021 - Feb 2022Taipei, Taipei City, Taiwan• E-Retail Operations Management: Coordinated with multiple manufacturers to oversee product catalogue updates, managing availability and pricing to ensure smooth and timely online launches of new products.• Inventory Coordination: Worked closely with FMCG brand manufacturers to optimize inventory management, aligning stock levels strategically with marketing initiatives to meet demand effectively.• Cross-Functional Collaboration: Collaborated across departments to ensure successful project execution, conducting campaign analysis and evaluating key e-commerce metrics to drive informed decision-making.• Stakeholder Management: Results-oriented commercial and trade professional with a strong track record in stakeholder engagement and facilitating collaborative decision-making to enhance service quality.
Nicole Chen Education Details
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Marketing -
Business Administration And Management, General
Frequently Asked Questions about Nicole Chen
What is Nicole Chen's role at the current company?
Nicole Chen's current role is Profession in E-commerce l Product Marketing l Campaign management.
What schools did Nicole Chen attend?
Nicole Chen attended University Of Bath, Chang Gung University.
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