Ryan Barrett Email & Phone Number

Tempe, Arizona, Us

-Responsible for all aspects of product and brand touchpoints, such as company overview and story, multiple brand storytelling, product descriptions for Amazon listings and .Com websites-Responsible for selling points callout for product images, website blogs, website page callouts, multi-channel social media posts-Wrote and edited email newsletters-Created copy for Facebook Ads, Google Ads, as well as other general copywriting and proofreading tasks related to brand communication.-Developed the tone of voice across Joyin’s house of brands, and translated it across different categories, for diverse audiences, and in various media.-Devised and wrote creative, on-brand copy for a variety of projects including (but not limited to): Digital banner ads, Digital video scripts, Emails, Social media post copy, Company overviews, and stories, Brand stories, Product descriptions, Website blogs, Website page copywriting, Proofreading content related to marketing communication.-Worked closely with marketing partners across the company to gather communication objectives.-Collaborated with graphic design partners to create assets, ensuring the copy and visuals work together.-Kept up to date on the latest “hot topics” and generated creative content related to Joyin’s products.

Through photography I have documented different aspects of life in the USA and Parts of Asia. Specifically I have documented the changes in human life pre and post pandemic in Hong Kong/USA and also documented the 2019 anti-extradition protests in Hong Kong. Since turning my creative focus to documentary photography I have had 5 different exhibitions on different parts of the world.Exhibitions:Why50 CoffeeHong Kong ‘Anti-extradition protests’January ‘20- March ‘20Exhibited a series of photos that documents the protests in Hong Kong that were sparked by the Hong Kong governments planned implementation of an Extradition bill.Phoenix Film RevivalPhoenix, Arizona ‘Hong Kong Protests’November ‘19- December ‘19Exhibited photos covering the rising protest and political conflict in Hong Kong.Why50 Coffee Hong Kong ‘CFP Lab Darkroom Exhibition’April ‘19- June ‘19Photos of daily life in Cuba and Hong Kong.Sundown GalleryPhoenix Arizona‘Montage for the Mud’November’18-December’18Series of photographic montages that depict the changing landscape of Phoenix, Arizona.Modified ArtsPhoenix, Arizona ‘Snapshots of Isolation in the physically dense’November’17-December’17Straightforward snapshots of isolation in Hong Kong.

Marquette, Michigan, Us

• Wrote content for digital platforms such as website pages, blog posts, customerinterviews, web forms, white papers, email newsletters, and user manuals that were on-brand, clear, succinct, and convincing. These materials supported the customer journeyfrom awareness to purchase and after the sale.• Raised the company’s website search engine ranks and increased organic traffic, includingSEO best practices in the content development.• Researched the target audience to comprehend their preferences, habits, and pain points.Created content that was relevant to their needs and interests by utilizing insights and bestpractices.• Worked together to improve the content strategies that complement a brand voice,message, and marketing goals with the UX (User eXperience) and content teams.• Worked together with the senior manager of business intelligence analytics to getknowledge about target audiences, behaviours, and content performance indicators.• Worked closely with UX designers, webmasters, brand/com teams, and commercialcolleagues throughout the organization to ensure content was visually appealing,cohesive, and in line with overall content strategy and campaign goals.• Checked and revised material to make sure it followed brand rules and was accurate,clear, and grammatically correc

-Taught English to adults of various backgrounds and abilities-Developed and executed a curriculum tailored to a student's needs-Managed classrooms of 1-9 students-Wrote and edited copy for company website and social media posts tailored to companies target and potential clientele

-Wrote copy for the company message board based on students’ achievements and completed assignments-Developed the creative voice for the company across advertisements, newsletters, and brochures-Taught English to kindergarten, primary, and secondary school students-Created and implemented curriculum based on Oxford and Cambridge press materials

• Develop daily copy for social media and monthly copy for company newsletter• Create and edit copy for company advertising• Teach ESL to students that range from kindergarten, primary tosecondary schools in age and ability• Develop curriculum that was tailored to individual students and largerclass groups.

-Taught English to P2, P3, P4, and P5 students-Developed and executed a curriculum based on Pearson’s English textbooks-Managed classrooms of 25-40 students

• Taught English to primary school kids from kindergarten to middle school• Created and taught a curriculum designed for primary school students• Created copy for company social media and website targeted towardsstudents and parents• Wrote and edited copy for magazine and newspaper advertising

-Teaching English to Kindergarten, Primary, and Secondary level students-Developing course materials for classes that focus on vocabulary, creative writing, phonics, and reading comprehension.-Prepping primary students for the PSSAT and secondary students for the SAT-Created steady customer engagement by developing, writing, and editing quarterly newsletter -Created copy for local print media to advertise and promote company brand

London, Gb

Java is a monthly local magazine that writes about the food, music, art and culture of Phoenix, Arizona.-Wrote predominately food articles and a few feature stories every month.-In charge or generating concepts for monthly articles relating to the restaurant and culinary community in Phoenix.-Created connections between the restaurant owners and the larger culinary community at large and Java Magazine