Ryan A Cappiello Email & Phone Number

West Babylon, Ny, Us

Mineola, New York, Us

Port Washington, New York, Us

Port Washington, New York, Us

● Operational management of the sale and distribution of Kiss products via KissUSA.com (DTC site), Amazon.com, Walmart.com, Target.com, Instagram Marketplace, and Facebook Marketplace, as well as International E-Commerce sites such as Boots (UK), Superdrug (UK), Muller (DE) and Rossman (DE)● Lead the E-Commerce Retailer Support Team - a team of multiple full and part-time employees via delegation and prioritization of tasks necessary to facilitate optimal sales growth on US and EU based Retail.com and marketplace sites.● Conducted data collection to generate Amazon ASINs (Amazon Item Numbers) to uniquely identify specific items on Amazon.com, including specifications related to product type, color, dimensions, copy, images, video, A+ content, SEO, etc., as well as managing catalog and Amazon Brand Store● Cross departmental collaboration with the marketing team, photography team, and other sectors of the business as well as assisting in the promotion and sale of company products via multiple social media platforms utilizing multiple advertisement techniques● Created advertisement verbiage and details in conjunction with the marketing team in order to ensure optimal product description and sales turnover● Logistical oversight of warehouse and import teams to increase efficiency and reducing delays in the sale and shipment of company products including managing purchase orders and shipments● Executed Marketing Calendar activities to ensure visibility during high-sales periods, as well as ensuring items remain in stock during high velocity sales periods● Track item sales to provide insight into item health, new item sales growth, as well as to assist in purchasing teams in sales forecasting and new product development● Provided monthly reportings on sales, inventory, and marketing spend● Developed KPIs and plans to achieve them to facilitate AOV, sales targets and marketing activities ● Worked with third party agencies to facilitate marketing activities

Port Washington, New York, Us

● Operational management of the sale and distribution of Safavieh products via Amazon.com using Amazon Vendor Central● Created Safavieh’s Amazon.com Vendor Central business model, including developing and constantly improving strategies for product copy, bullet points, images, videos, and A+ content● Developed Amazon PPC marketing plan, researched keywords, adjusted advertising mix, performed A/B testing on ads, and worked to achieve KPIs and ROAS goals● Cross departmental collaboration with the marketing team, photography team, and other sectors of the business where to assist in the promotion and sale of company products● Executed Marketing Calendar activities to ensure visibility during high-sales periods ● Managed an Amazon catalog with over 80,000 live ASINs at any one time, as well as internal inventory planning and catalog assortment selection.● Provided monthly reportings on sales, inventory, and marketing spend● Developed logistical plan for Safavieh’s network of five cross country warehouses to increase efficiency and reducing delays in the sale and shipment of company products including managing customer purchase orders and shipments (Dropship), as well as Amazon full pallet and full truckload purchase orders● Developed KPIs and plans to achieve them to facilitate merchandising, sales, and advertising● Helped to scale and grow the Amazon.com Safavieh account from its inception at a value of zero dollars to being worth over $140,000,000 as of late 2020

Conducted legal research, drafted motions, summons & complaints, and responses, wrote memorandums of law, and observed depositions and district court matters

 Conducted legal research, drafted motions, summons and complaints, responses, and also wrote memorandums of law Assisted with legal representation including the drafting of real estate sales contracts as well as the due diligence necessary for the sale of personal property

J.D., Law

Bachelor'S Degree, Business/Marketing And Finance