Products:Cash Clash Games (Mobile iOS)Cash Unicorn Games (Mobile Android)- Responsible for the overall product branding, positioning, and marketing strategy for CelerX Games.- Operated Apple Search Ads (Paid UA) in tandem with App Store Optimization (ASO) testing. Using learnings from both to enhance the performance of each.- Managed all ASO creative ideation and testing. - Evaluated, onboarded, and managed several 3rd party partner tools and services.- Created multiple re-engagement email marketing campaigns focused on recapturing churned users.- The go-to resource for any western market localization review. Including technical blogs, job descriptions, social media posts, and UA creatives.

Products:NEOWIZ Global (Company Brand Channels)Dandy Ace (PC Isometric Roguelite)Kingdom Of Heroes: Tactics War (Mobile Gacha Battler)- Worked with international counterparts on optimizing communication strategies for the western market.- Developed, proposed, and executed in-game events for multiple titles. - Worked directly with developers on running multiple Betas for FTUE feedback and more.- Redesigned the social media and brand strategy around the NEOWIZ Global corporate channels to align with company goals.

Products:MARVEL Battle Lines (Mobile Card Game)AxE: Alliance vs Empire (Mobile MMO)Durango: Wild Lands (Mobile Crafting MMO)- Managed all community strategy, channels, and metrics for the western releases. - Defined and executed social media launch campaigns for multiple products.- Identified and implemented additional promotional opportunities to grow the product channels.- Identified opportunities to engage and support core community through in-game events and educational evergreen material. - Created structure for identifying, tracking, and promoting content creators.- Created a weekly community report summarizing activities, highlighting key wins, and sharing future plans. - Worked with developers and partners to ensure all relevant marketing information and schedules were known to stakeholders.

Products:World of Tanks (PC)World of Tanks (PS4 / Xbox)World of WarshipsWorld of WarplanesTotal War: ARENA- Served as regional project manager for the global franchise partnership with Warner Bros. 2017 summer blockbuster DUNKIRK.- Built the Community team, their knowledge, process, playbooks, and performance.- Assisted in overhauling the Community team's approach to social media, forums, and social broadcasting.- Trained new entry level Community team members and created all training material.- Updated and streamlined internal department communication methods, policies, and expectations.- Managed publishing projects and campaign across products and departments.- Social channels saw a 105% increase in content volume, 63% increase in engagement, 116% increase in impressions, +35,000 new followers in 2017.- Organized a year long live event tour across the united states.- Supervised staff at live events to insure the quality of guest experience and smooth run of show.-Managed the social media wall using the TINT approval application as the event was progressing.

Products:World of Tanks Blitz (Team Player vs Player - 7 vs 7)- iOS / Android / OS X / Windows 10 / Steam World of Tanks Generals (Strategic Digital Collectable Card Game)- Web / iOS / Android- Analyzed and improved communication strategies across multiple platforms. (push notifications / social media / web content)- Worked cross-functionally with multiple departments to schedule and meet business requirements around major partnership beats and initiatives.- Built and maintained a positive relationship with a multiple large mobile game communities by being an advocate for both the company and the players.- Provided detailed sentiment and player feedback reports to the developers each week. - Developed and monitored retention KPIs of the core player base.- Developed and maintained an active Content Creator and Influencer program.- Launched World of Tanks Blitz on 3 new platforms. (OS X / Windows 10 / Steam)- Designed and managed the competitive eSports tournaments for NA World of Tanks Blitz server. Including a global final live event.- Developed and managed Community policies, forum structure, and moderation.- Generated multiple successful player engagement events across multiple channels. (social media / forums)- Represented Wargaming at multiple tradeshows and events as a critical member of event staff. (PAX Prime / PAX East / E3 / Etc.) - Managed and cultivated all player facing communication channels from the closed alpha to the sunset of World of Tanks Generals. - Served as the spokesperson for community issues or points of confusion. Addressing them promptly and with the most efficient media, including video.

- Evaluated products in order to meet Nintendo's quality of standards for gameplay, content, and accessibility. - Promoted to Team Lead position on the 2nd project.- Managed teams of up to 15 people by assigning tasks and QA procedures in order to meet deadlines.- Followed the testing procedure and completed tasks within tight deadlines.- Used internal tracking system report and follow up with bug reports.- Reviewed and track all assignments of the team with a daily progress report.

- Managed a community of 80,000+ players through a conversion from subscription to free-to-play.- Built and maintained a positive relationship with a large online community by being honest, approachable, and fair.- Leveraged highly engaged community members to officially support player run events with minimal staff involvement.- Managed a player forum moderator program to improve customer experience on the forums and provide ownership to players.- Attended various trade shows with business partners showcasing our products.- Created weekly reports to analyze overall social channel health. (Twitter / Facebook / YouTube) - Developed and executed on moderation policy on all communication platforms. (Forums / Twitter / Facebook / YouTube)

Products:Aion (PC - MMORPG)The GameGuide team was the go-to resource for game knowledge within the game production studio. (GPS) We assisted other departments including Production, Brand, Community, and Creative in a multitude of tasks that required our expertise in game mechanics, player behavior and practices, and business planning.Official Duties:- Proofread/edited work by other writers to maintain consistency in tone and quality of the brand.- Wrote high quality and consistent content for in-game quests and stories, printed materials, websites, marketing assignments, community projects and FAQs.- Served as a liaison with all internal teams regarding planned activity, events and other content requirements.- Developed new and unique content ideas with other members of the Game Production Studio.- Browsed various product-related forums, websites and QA environments looking for errors posted by QA testers or external players.- Worked with the localization teams to ensure 3rd party translators were fully aware of all proper in-game terms and definitions.