Ryan Wood
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Ryan Wood Email & Phone Number

Marketing & Strategy Director 🎯 B2C and B2B 🎯 Owner of Product Strategy 🎯 Product Champion for Outdoor brands generating 51% increase in Sales 🎯 Leads brands to achieve +30% New Product Vitality at Trijicon, Inc.
Location: Detroit Metropolitan Area, United States 8 work roles 3 schools
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Marketing & Strategy Director 🎯 B2C and B2B 🎯 Owner of Product Strategy 🎯 Product Champion for Outdoor brands generating 51% increase in Sales 🎯 Leads brands to achieve +30% New Product Vitality
Location
Detroit Metropolitan Area, United States
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Ryan Wood is listed as Marketing & Strategy Director 🎯 B2C and B2B 🎯 Owner of Product Strategy 🎯 Product Champion for Outdoor brands generating 51% increase in Sales 🎯 Leads brands to achieve +30% New Product Vitality at Trijicon, Inc., a with 208 employees, based in Detroit Metropolitan Area, United States. AeroLeads shows a matched LinkedIn profile for Ryan Wood.

Ryan Wood previously worked as Director of Strategic Planning ◆ Grew Sales by 51% ◆ Product Strategy for 4 Business Units at Trijicon, Inc. and Director of Product Marketing ◆ Record New Product Sales ◆ Major Product Launches at Trijicon, Inc.. Ryan Wood holds B.S. from United States Air Force Academy.

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Trijicon, Inc.

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About Ryan Wood

I've helped brands increase sales by +50% by managing the product line P&L and creating the strategic vision. I've led teams with high-profile, successful product launches, doubling sales of new products and generating millions in growth. My business cases gained executive buy-in for hundreds of millions in R&D and Marketing spend and launched market leaders that achieved +30% New Product Vitality.I specialize in:➡️ LEADERSHIP: Coaching team members on user needs, product differentiation, positioning, pricing, forecast➡️ PRODUCT STRATEGY: Developing multi-year growth & profitability planning to optimize product mix➡️ PRODUCT LAUNCH: Managing millions in budgets to deliver high-impact price leaders➡️ COMMERCIALIZATION: Leading cross-functional teams on go-to-market, sales force & channel engagement, demand creationCareer highlights:✅ Conceived and executed single biggest product launch in company history: 20% increase in category sales✅ Managed hundreds of product launches and integrated new brands: grew sales by 51%✅ Developed winning product design and pricing strategy: awarded military and federal contracts for $123.8M✅ Overhauled & streamlined development milestones: managed dozens of simultaneous Comm./Gov't projects✅ Fastest launch in company history for new category: rapid end-user prototype feedback provided clear direction on featuresEducation:◆ Executive MBA - Ross School of Business, University of Michigan, Ann Arbor, Michigan◆ Master of Arts (MA) - Western Michigan University, Kalamazoo, Michigan◆ Bachelor of Science (BS) - United States Air Force Academy, Colorado Springs, ColoradoAdditional Details:Corporate Career◆ 14 years of leadership in product marketing for small to medium-sized businesses◆ I've led product management efforts in both the Outdoors and Medical Device industries◆ Deep experience heading product strategy to drive growth in commercial, government, and international markets◆ Ran strategic business teams: prioritized quality, cost, capacity, new product initiatives; executed 5-yr growth plansU.S. Air Force Officer◆ Served as Intel Weapons Officer conducting mission planning & threat training for special operations, fighter wings◆ Multiple deployments to the Middle East and Sub-Saharan Africa◆ Graduate of U.S. Air Force Weapons School - Nellis AFB, NevadaPersonal◆ Brazilian Jiu Jitsu blue belt, aspiring endurance athlete, and beginner weightlifter◆ Five kids at home keeps me focused and motivated

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Trijicon, Inc.
Trijicon, Inc.
Marketing & Strategy Director 🎯 B2C and B2B 🎯 Owner of Product Strategy 🎯 Product Champion for Outdoor brands generating 51% increase in Sales 🎯 Leads brands to achieve +30% New Product Vitality
wixom, michigan, united states
Website
Employees
208
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8 roles

Ryan Wood work experience

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Director Of Strategic Planning ◆ Grew Sales By 51% ◆ Product Strategy For 4 Business Units

Current
Sep 2022 - Present

Director Of Product Marketing ◆ Record New Product Sales ◆ Major Product Launches

Wixom, Michigan

Jan 2020 - Sep 2022

Senior Product Manager ◆ Doubled Sales Of New Products ◆ Double Digit Gross Margin Growth

Wixom, Michigan

Jul 2017 - Jan 2020

Product Manager ◆ Product Road Development ◆ 42% New Product Vitality

Wixom, Michigan

Jan 2016 - Jun 2017

Marketing Manager ◆ Cardiopulmonary Bypass ◆ Hardware / Disposables

Ann Arbor, Mi

Jun 2014 - Jan 2016

Product Manager ◆ Medical Device ◆ 33% Sales Growth

Surge Cardiovascular

Richland, Mi

Dec 2009 - Nov 2011

U.S. Air Force Major ◆ Intelligence Weapons Officer ◆ Mission Planning

May 2000 - Dec 2009
Team & coworkers

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3 education records

Ryan Wood education

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What company does Ryan Wood work for?

Ryan Wood works for Trijicon, Inc..

What is Ryan Wood's role at Trijicon, Inc.?

Ryan Wood is listed as Marketing & Strategy Director 🎯 B2C and B2B 🎯 Owner of Product Strategy 🎯 Product Champion for Outdoor brands generating 51% increase in Sales 🎯 Leads brands to achieve +30% New Product Vitality at Trijicon, Inc..

Where is Ryan Wood based?

Ryan Wood is based in Detroit Metropolitan Area, United States while working with Trijicon, Inc..

What companies has Ryan Wood worked for?

Ryan Wood has worked for Trijicon, Inc., Terumo Cardiovascular Group, Surge Cardiovascular, and Us Air Force.

Who are Ryan Wood's colleagues at Trijicon, Inc.?

Ryan Wood's colleagues at Trijicon, Inc. include Jessica Martinez, Marc Davenport Ii, Brandon C, Michelle Mahoney, and Taylor Clark.

How can I contact Ryan Wood?

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What schools did Ryan Wood attend?

Ryan Wood holds B.S. from United States Air Force Academy.

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