Ryan Elvers Email and Phone Number
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Growth-oriented commercial executive with track record in building and scaling new businesses across a breadth of industries including: Retail/E-Commerce, Consumer Electronics, Fashion, Food/Beverage, and Consumer Goods. Deep experience in brand building, P&L management, multi-channel distribution, and strategic planning. Results-oriented, decisive leader with a consistent track record of delivering and/or exceeding revenue and profit targets by developing high performance organizations, scaling functional capabilities, and driving high impact top- and bottom-line initiatives. Expertise in:Brand Management I Product Marketing I New Product Development & Commercialization I Strategic Planning I P&L Ownership I Pricing & Promotions I Integrated Marketing Communications I Campaign Development I Performance Marketing I Lifecycle Marketing & CRM I Business Intelligence & Data Analytics I Consumer Insights I Social Media I Agency and In-House Creative Management I Organizational Design
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Senior Vice President, Marketing And GrowthUbique Group Oct 2023 - PresentCanton, Ga, Us
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General Manager & Brand Leader, Lifestyle CategoriesHeyday 2022 - Nov 2023Commercial leader within a startup creating the next generation consumer products company, pioneering a digitally-native approach to building brands. Owning a portfolio of 10+ brands delivering $200MM+ in revenue. -
General Manager, Amazon Devices Search Partnerships & MonetizationAmazon 2020 - 2021Seattle, Wa, UsLed a nimble startup team of business development, product management, and analytics professionals tasked with delivering new business models to drive monetization opportunities across the Amazon Device portfolio (Fire Tablets, Fire TV, and Echo Devices) by innovating on new consumer features, experiences, and advertising models. Owned strategic relationship with Microsoft Bing enabling Amazon to benefit from consumer internet search ad revenue on devices, contributing >50% of profit on the ~$1B Amazon Tablets business. Delivered nearly $1B in 3-year contribution profit for the Devices organization by unlocking a fully variable payment model with increased revenue sharing, -
General Manager, Category Leader, Softlines Private BrandsAmazon 2018 - 2020Seattle, Wa, UsCommercial leader for Amazon Fashion Private Brands. Built a team of 40+ brand, product management, business development, and analytics professionals to manage a portfolio of 15 retail brands and scale a fashion accelerator model to launch hundreds of third-party brandsBuilt a co-branding program leveraging top brands (e.g., Carters, J. Crew, Puma) for vendor design and product manufacturing expertise, growing selection and capturing entitlement in highly branded categories. Established a Disney licensing agreement that spanned multiple brands, resulting in 50%+ assortment and topline growth.
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Head Of Vendor Management/Marketing, Us HardlinesAmazon 2015 - 2018Seattle, Wa, UsProgressive functional leadership roles in the $2B Audio and $7B Sporting Goods categories. Led teams (6-20+) consisting of vendor management, marketing, and product management professionals to deliver category strategy and revenue and profit targets.Unlocked hold-out selection and improved business terms by leading negotiations with strategic audio brands (Apple/Beats, Sonos, Sony). Diversified revenue mix and drove 30%+ growth by growing the Power segment through Amazon Business channels, expanding selection in low-ASP headphones, and building a Premium Audio business through services. Delivered 40%+ growth on Sports third party business by growing selection, including unlocking Nike, improving the seller experience and partnering with top brands (Under Armour, Adidas) to build and execute strategic initiatives.
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Senior Manager, Espresso Category & Global InnovationStarbucks 2013 - 2015Seattle, Wa, UsCategory Lead responsible for the $4B Espresso category (55% of total retail beverage revenue). Led team of 6 to deliver category strategy, P&L, forecasting, inventory management, and product commercialization. Defined the global business strategy and innovation roadmap for the $1B Packaged Coffee business across company-owned and licensed stores, foodservice, retail and ecommerce channels. Delivered double-digit revenue growth, consistently over-delivering to forecast through product and pricing initiatives including delivering a calendar of Espresso seasonal beverages launches (e.g., Pumpkin Spice Latte, Holiday, new seasonal introductions). -
Brand Manager/Associate Director, Glad; Walmart Team; KingsfordThe Clorox Company 2008 - 2012Oakland, Ca, UsProgressive team leadership experiences in Base business and Sales assignments. P&L owner for the $1B Glad Trash business, a joint-venture with P&G. Built and deployed a new shopper engagement capability within the Walmart Sales organization that integrated shopper marketing, insights, and category management teams to enhance customer engagement and influence. -
Brand ManagementProcter & Gamble 2005 - 2008Cincinnati, Ohio, UsDelivery experiences on the $1B Cascade and $1B Pringles Brands. Led a restage of the Cascade brand and the launch of Pringles Minis. -
Merchandise Planner And Financial AnalystLimited Brands 2000 - 2003Columbus, Oh, Us
Ryan Elvers Skills
Ryan Elvers Education Details
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University Of Michigan - Stephen M. Ross School Of BusinessMarketing And Corporate Strategy -
Miami UniversityFinance And Economics
Frequently Asked Questions about Ryan Elvers
What company does Ryan Elvers work for?
Ryan Elvers works for Ubique Group
What is Ryan Elvers's role at the current company?
Ryan Elvers's current role is Senior Vice President I Ex-Amazon, Starbucks, Clorox, P&G.
What is Ryan Elvers's email address?
Ryan Elvers's email address is ryan.elvers@ey.com
What is Ryan Elvers's direct phone number?
Ryan Elvers's direct phone number is +161426*****
What schools did Ryan Elvers attend?
Ryan Elvers attended University Of Michigan - Stephen M. Ross School Of Business, Miami University.
What skills is Ryan Elvers known for?
Ryan Elvers has skills like Consumer Products, Marketing, Customer Insight, Shopper Marketing, Competitive Analysis, Brand Management, Marketing Research, Brand Architecture, Cross Functional Team Leadership, Brand Equity, Global Marketing, Product Innovation.
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