Unapologetically guiding B2B brands throughout their journey to becoming more successful through strategic marketing and sales operations.I believe in building lasting relationships through cool and unique experiences. If you're interested in talking shop while fly fishing, camping, hiking, skiing, shooting, hiking, or sky diving, let's make plans to hang out!

Focused on helping B2B leaders grow their business. We develop marketing strategies that scare the competition, break through the noise and focus on achieving challenging goals. - Demand generation - Lead generation - Brand position - Brand messaging - Reporting - Sales enablement

• Lead teams virtually across all time zones nationwide, drawing alignment on key branding objectives leading to a unified brand story. • Manage a highly effective 3-year partnership with PGA pro-Charley Hoffman to fortify the brand and to draw alignment with target markets.• Direct the efforts of a high-performing comprised of creatives, product managers, corporate communications, digital advertising, and marketing technologists. • Deliver timely reporting to the executive leadership team and the Board, which provides alignment on the budget, progress, and trends within the marketplace.Notable achievements while in the position have included:- Developed and executed a strategic omnichannel plan that successfully generated 15% of total company revenue.- Drove cross-functional collaboration, which led to a 20% decrease in cost-per-acquisition. - Created and implemented new, innovative processes that decreased lead cycle time by 20% while increasing the average contract value by 30%. - Hired to lead and build the marketing department, taking it from 0 to 5 employees and 9 contractors.- Delivered results that move the company from 25 leads a year with no attributable revenue to 1,500 leads a year and $4M a year in revenue year-over-year. - Created and helped implement massive strategic plans for RAM Trucks, Cowboys Stadium, Gannett, and Tenet Healthcare among others, helping key clients realize the potential of digital marketing.

• Developed highly effective Request for Proposal (RFP), Request for Information (RFI), and Statements of Work (SOW) processes, which led to faster delivery. • Reviewed profit and loss (P&L) related to each deal closed to assess profitability and identify areas to improve. • Leveraged a high sense of integrity, passion, and honesty to build valuable relationships designed to maximize the business potential within the marketplace. Notable achievements while in the position included:- Delivered results that exceeded defined expectations by successfully closing $3M in new business. - Developed and executed a plan to nurture existing business, which led to $1.1 in additional revenue.

• Led high-performing pitch teams that successfully acquired $1.2M in new business within an 8-month period of time. • Served as the account lead for key accounts that included the TruGreen and Terminix accounts. • Oversaw a team of account managers and project managers through a proactive approach to staff training and development to drive increases in performance. • Built and maintained long-term, professional relationships with clients, leveraged to increase upsell opportunities. • Worked in collaboration with clients, sales account executives, and product teams to create custom solutions.

• Successfully managed a high performing team comprised of 35 high-performing employees that generated $10M in annual revenue. • Worked in collaboration with the executive management team to inspire strategic direction and to allocate staff resources in an appropriate, effective manner.• Developed and implemented a detailed corporate training program as part of a holistic employee training and retention process. Notable achievements while in the position included:- Developed and executed a successful company restructure that led to a 3% increase in client retention and a 7% decrease in employee turnover. - Created an enterprise-level internal knowledge base, Wiki, to successfully retain intellectual property. - Implemented 30+ processes and procedures, which helped streamline workflow and resulting in 70 man-hours saved each month.

• Managed 40 SMB and enterprise accounts, including Cowboy’s Stadium and Chrysler SWBC – Ram Trucks. • Maintained open lines of communication with clients via weekly status calls, daily emails, and in-person meetings. • Worked in collaboration with cross-functional groups, including Creative, Developers, and Accounts, to properly articulate and deliver digital strategy. • Generated in-depth monthly reports based on data and tied back to defined goals and return on investment, presented to the clients in an easy to understand manner. • Partnered with the Search Engine Optimization team to oversee the creation of key phrase analyses for each client to ensure successful search rankings. • Developed and executed social media business plans based on specific client needs and goals and build customized campaigns designed to grow communities and generate leads.• Oversaw the blog creation process to deliver excellent content to all clients, set up and strategically deployed social media platforms with best-in-class optimization, and wrote optimized press releases for online distribution.