Senior Marketing And Event Specialist
Clarksville, Tennessee Area
Managed marketing for three divisions of the company. Interface with designers, writers, and sales teams to create marketing collateral (e.g., email campaigns, videos, web content) for new and legacy products. Analyze opportunities and generate leads for brand development. Create annual marketing plans and coordinate large projects simultaneously. Maintain company websites for optimized user experience. Design and oversee the development of marketing materials for internal and partner channel sales teams. Areas of Expertise: Microsoft Dynamics, SharePoint, & Office 365 | Adobe Photoshop | Salesforce | Camtasia | SaaS Marketing | Virtual Meeting Tools | Enterprise IT Marketing | Partner Marketing Relations- Collaborated with an in-house marketing group on a $150M venture to manage the marketing for the company’s flagship division, LRS Output Management. - Coordinates annual customer- and corporate-focused events of up to 1K people.- Manage all aspects of production for 20+ trade shows per year, effectively promoting company products to large audiences. - Created 100+ internal training videos and product tutorials.