Ryan Karlstrom Email & Phone Number

Dallas, Tx, Us

Led Marketing to support private golf country clubs across multiple regions. Partnered with cross-functional Regional Leadership and General Manager network to plan, develop and execute all marketing and club-specific communication, including email, social media, digital content and collateral. Promoted lead generation to acquire new Membership, club rebranding initiatives, Member events, F&B expansion and retention.

Dallas/Fort Worth Area

Head Client Service executive with proven agency revenue growth. Demonstrated calm, clear-headed leadership as strategic partner charged with leading business planning and execution in close partnership with senior leaders. Supported client business across Walmart, PepsiCo, Anheuser-Busch, Shell, Organic Valley, Dean Foods, Ubisoft, GameStop, and MoneyGram.

Developed strategic plans designed to execute vigorous initiatives and promote exceptional sales growth. Elevated Miller Lite share to become one of the few American lagers to realize substantial market growth in 2015 and beyond. Launched distinct campaigns that magnified brand awareness and leveraged alliance partnerships to develop 360-programming on-equity for all partners including MLB, NFL, NASCAR, NHL, and top tier music festivals.

Demonstrated insightful leadership as detailed shopper and digital shopper promoting growth in sales margins through selection of brands, products, and advertising focused on market trends. Created stability as senior agency representative for Top 10 key accounts including Walmart, Target, Kroger, Safeway, Publix, Walgreens, CVS, Dollar General, Costco, and Sam’s Club. Served as primary core executive with oversight of national promotions for Sochi Olympics; established long-term success through creation of imaginative and engaging marketing material.

Demonstrated leadership as senior executive responsible for implementation of program development throughout North American continent and across global markets. Served as campaign executive over new product launches for Gillette; established most successful product launch in Gillette history as demonstrated through increased revenue for highest tier razors year over year. Established productive partnerships with NFL, MLB, NASCAR and Olympics for lucrative brand endorsements.

Served as channel format manager across MillerCoors portfolio through promotion of universal sales and implementations. Leveraged experience and collaborative spirit to create and nurture professional partnerships.Managed relationships and executed large scale promotions and sweepstakes marketing.

Greater Denver Area

Managed development of promotional windows and marketing plans, including radio, POS, print, outdoor, and training materials.Brands: Qdoba Mexican Grill, Western Union Auction Payments, Spicy Pickle.

Promoted new vehicle launches throughout US/Canada for automotive industry leaders, including Subaru, Oldsmobile, and Saturn.

Southfield, Mi

Managed creative development and production of national television/radio for Arby’s.

Troy, Mi

Development of DaimlerChrysler’s Product Training Group and Customer Relationship Management material.