Notable Clients:Tommy Hilfiger (APAC & China) (Sep - Dec 2020)• Creating overall visual ID for Chinese New Year 2021 campaign.• Conceptualising and designing gift with purchase and packaging thereof.• Creating detailed web, social media, POS and image cropping guidelines for application of the campaign visual ID.FodaBox (Ecommerce food and drink retailer) (Aug 2020 - Jan 2023)• Complete visual ID / logo redesign and application across packaging, stationary, website, social media, vehicle branding, catalogues, brand playbook, BTL and ATL.• Creating animations and motion graphics for web and social media campaigns.• Responsible for the overall brand ID in all spheres of communication.• Package design for own-brand beer and sparkling wine.Maze Runner 3 (Film) (Feb - Mar 2015)• Designing vehicle, weapon and set/building signage.Various Bands, Musicians, Record labels and Festivals (Jan 2006 - Present)• Designing logos, album artwork, festival signage, posters, T-shirts, merchandise and websites.• Conceptualising, directing and editing music videos and animated lyric videos.Wen Sandwich NFT Collection (Jul - Nov 2022)• Designed and animated their logo.• Wrote the music for their website, minting page and video game.

• Conceptualising and designing employer brand and internal communication campaigns including: logos & CIs, social media artwork, stationary, videos, motion graphics, OOH media and detailed employer brand guidelines for clients like: Natwest, Glassdoor, Prudential Financial, Merlin Entertainment, Kerry Group, Klaviyo, Resideo and Recruitee.

• 12 Month maternity cover of creative director, managing a junior designer and various freelancers.• Designing and overseeing all communications for all five brands within the design house incl. packaging, brochures, catalogues, websites, print adverts and merchandise.• Overhauled the packaging for their largest brand, Uyuni (premium LED candles), creating detailed guidelines and templates that rectified various design inconsistencies and ensured maximum brand cohesion across their 150 + products of greatly varying size.

• Creating and/or adapting artwork to promote global tours, as well as resizing for print, web, billboards, social media, and TV end cards.• Corporate communications including presentations, mailers, social content, and music industry magazine ads.• Creating infographics, maps and event signage.

• Logo and extended CI design incl. stationery, storefront, signage, vehicle branding, calendars and brochures for various large brands.• Conceptualising and designing in-store promotional campaigns, window displays, POS signage, brochures and posters for brands like Levi’s, Hang Ten and Bell’s Whiskey. • Conceptualising and designing an ongoing CRM campaign for Steri Stumpie (an iconic South African flavoured milk brand) incl. billboards, print, packaging design, T-shirt design, social media content and various collectible memorabilia.• Promotional packaging design for brands like Johnnie Walker.• Publication design incl. annual reports, brochures and catalogues.