• Oversee client projects and events to ensure quality and meet key objectives. • Collaborate with the various departments on the design and distribution of marketing materials. • Plan, execute, and attend client events.• Create and present strategic recommendations for the most effective and efficient use of media budgets.• Contract local media activity tied to experiential events.

• Execute media campaigns based on client objectives and strategies.• Maintained professional communications on behalf of the Chamber via all media platforms. • Created effective communication and media releases with membership and community stakeholders via mass email, the chamber website, and social media • Designed, and produced, all chamber collateral materials for membership, and all associated activities & events.• Maintains current database for all media contacts• Developed and executed email and digital media content schedule.

Utilizes media planning tools, industry research and clients’ own research and historical media activity to develop effective media plans. Assisted in the development and presentation of annual media plans to clients. Duties also include • Researching, developing and implementation of local media campaigns that will include local broadcast TV, radio, newspaper and magazine.• Working with Digital Team to integrate interactive objectives and strategies into overall client media plan and executing client’s online media plans.• Evaluated new media opportunities

Utilized different aspects of event planning, including marketing, presentation, logistics, ticketing, to promote the Chinese Lantern Festival. Responsibilities included overseeing media communications, relations, and collateral creations. • Developed successful communication strategies and comprehensive PR campaigns for events• Produced content for websites, press releases and e-mail communications;• Managed multiple projects and relationships under pressure, meeting deadlines in a fast-paced and high- performing environment;• Devised successful PR activities as well as digital promotions

Established marketing goals for four radio stations to maximize exposure to the local public, and surrounding area. Duties included sponsorship fulfillment, working with sales department in writing promotional proposals and recaps, maintaining an accurate and detailed calendar of upcoming events, on-line marketing, brainstorming promotional ideas. • Development and implementation of annual marketing plans that consistently outperformed key competitors. • Created and executed events such as concerts and festivals. • Designed and created web pages, print advertisements and billboards and television spots• Managed, hired and trained promotional staff of coordinators • Managing promotional calendar outlining upcoming events, giveaways and contest’s Brainstormed promotional ideas for clients to create attractive events that drive traffic to clients’ businesses.

• Managed the day-to-day operations of promotion departments including the development & execution of all promotions & special events.• Marketed the launch of a new radio station increasing its market share to become a top station in the market within 24 months, • Assisted the sales departments in positioning high-profile promotions and events to drive revenue• Worked with city, local, and community groups for community outreach• Supervised department staff of twelve coordinators.

• Coordinated with the sales department to ensure effective promotions to the public at local retailers.• Assisted in the on-site coordination of personality appearances and company events.• Clerical duties included contest winner fulfillment, mailings, database management, and entry.