•Obtain market share by developing marketing plans and programs for each service line; directing promotional support.•Maintain relations with customers by organizing and developing specific customer- relations programs; determine organizational presence at conventions, annual meetings, trade associations, and seminars.•Provide short-term and long-term market forecasts and reports by directing market research collection, analysis, and interpretation of market data.•Influence present and future services by determining and evaluating current and future market trends.•Achieve financial objectives by preparing an annual budget; scheduling expenditures; analyzing variances; initiating corrective actions.•Complete marketing department operational requirements by scheduling and assigning employees; following up on work results.•Maintain marketing staff by recruiting, selecting, orienting, and training employees.•Maintain marketing staff job results by counseling and disciplining employees; planning, monitoring, and appraising job results.•Develop marketing staff by providing information, educational opportunities, and experiential growth opportunities.•Maintain professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks; participating in professional societies.•Works in partnership with Foundation Board of Directors and Shenandoah Medical Center to provide leadership, vision and strategic direction for the Foundation.•Motivate and collaborate with staff, donors, prospects, board members and committee members. Ensures success and daily operation of Foundation with oversight management of assets, budgeting, strategic planning, finance, fundraising, communications and board relations.•Develops annual measurable objectives in areas of annual giving, special events, capital projects and campaign donations, planned giving and grant awards to support strategic plan goals.

•Support the bank’s strong relationship banking culture through on-going customer contact, quality customer service, and superior product knowledge.•Responsible for strengthening customer relationships with existing customers and help attract prospects to the bank. •Help to develop strategies and establish goals for increasing location volume of deposits, loans and other bank services.•Assist with cross-selling customers to other (non-lending) bank products and services. •Maintain and expand an existing loan portfolio.•Generate individual loans within guidelines set by bank policy and growth targets.•Develop and achieve goals for loan growth, quality and pricing for the location.•Assist with implementing bank policy in regard to the lending function.•Assist with the overseeing of the location lending function in such a way that the resulting efficiency, quality and consistency of loan delivery maximize both customer service quality and bank profitability.•Actively work with delinquent loans to maintain the quality of the portfolio.•Maximize bank profitability through appropriate pricing of new loan originations, fee income, and selling of all bank products & services.•Negotiate terms, structure loan financing based on risk considerations and present credits for approval to appropriate levels of authority within the bank as required.•Source, develop and underwrite new construction, interim and permanent financing requests for new customers.•Active involvement in key community, banking and civic organizations and activities, as appropriate, to represent the bank in the community.

Manage an education sales team in a protected territory within the United States, working with my sales representatives as well as state-level educational cooperatives to promote business growth by prospecting and developing new clients and work successfully with the teams to exceed client and employee expectations. This is accomplished by developing a marketing plan for current client retention and also for new business opportunities. I also am responsible for hiring, motivating and training sales staff, and promoting a cohesive team environment to maximize productivity on an ongoing basis.