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A Marketing and Sales leader with extensive experience in Promotions, Strategic Marketing, Product Development, Product Marketing, Sales and Business Development.I thoroughly enjoy initiating ideas and launching new products as well as developing marketing strategies to extend the revenue life cycle of existing products. I have a successful track record of building distinctive brand identities, driving customer acquisition for both B2B and B2C markets through direct and partner sales channels. In doing so, I’ve been able to achieve increased revenue and profits through building market share, increasing customer satisfaction and creating lifetime value. I have a proven track record of profit enhancement and successful P&L product management in addition to branding expertise combined with long term vision and leadership skills, which I have utilized to create and inspire teams to top performance.I’m also a dedicated family man that enjoys traveling, sports, nature, and giving back through philanthropic causes. My upbringing has given me an ability to communicate and develop strong bonds with a wide range of people from different backgrounds, cultures, and ideology. Because of this, I have been able to build strong channels with customers and vendors across different regions around the world.
Vinpower Digital
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Vice PresidentVinpower Digital Aug 2004 - PresentAlhambra, Ca UsaAt Vinpower, I have a proven track record as a dynamic and goals driven sales and marketing professional with a solid reputation in client development, operations management, product promotion and creative sales strategies. Self-motivated professional with broad and diversified experience in corporate strategy and marketing. Strong history of exceeding revenue, volume and new client quotas in sales. Committed to growing bottom-line revenues while providing the highest level of customer service. Maintains a high level of personal drive, confident nature and an aggressive attitude in achieving results. Accountable for leading global team in designing and executing full product lifecycle strategy, with full budgetary and P&L responsibility Maintained and continuously acquired premiere customer accounts that account for 70% of total annual revenue Established sales channels in 20 countries and supervised complete product strategy: Roadmaps, Sales Channels, Positioning and Pricing for the entire catalog of products Transformed company into leading global manufacturer and supplier of optical disc and flash memory duplication components, equipment, and accessories Instrumental in increasing company revenue over 100% and achieved 50% year-over-year growth for three consecutive years Orchestrated multi-company purchasing co-op to negotiate optimal rates and vendor sponsorships Spearheaded a partnership and licensing arrangement with Xerox to offer a series of Xerox Duplicators Oversaw and directed all accompanying publicity and advertising, including press releases, blogs, and product placement Negotiated and sustained licensing and/or distribution partnerships with major corporations Collaborated with engineering team to generate revenue opportunities by defining strategy, writing product descriptions and feature sets and delivering pilot product releases Coordinated and lead domestic and international trade shows and conventions
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Promotion ManagerWarner Music Group Feb 1999 - May 2004Burbank, CaI worked with both the talent and industry executives to develop exposure and increase visibility and recognition of the label’s artists. I managed a diverse roster of talent across multiple genres of music, which I was able to support equally to achieve radio and commercial exposure. I worked with independent street teams to target artist promotions and visibility across the country, incorporating cross promotions, dance shows, focus groups, and fan contests. Tasked to handle full spectrum of activities for the Urban Promotions Department Intermediary between label artists and promotional events and activities Participated in developing cross-promotional marketing opportunities leading to millions of impressions for targeted artists Administered promotional budgets for entire department and managed vendor relationships Updated and maintained department database of key contacts and influencers Disseminated critical information (financial reports, sales results, etc.) companywide Serviced artist videos to video format shows such as BET, VH1, and MTV Proficiently managed & compiled all promotional budgets for the entire department Contributed to promotion and market strategy with senior management Solidified a department that was incongruent and in transition to create a unified team Mentored and directed 8 team members and coordinated efforts of national field staff -
Marketing AssistantVirgin Records 1997 - 1999Beverly Hills, Ca Assisted in all daily operations with Sr. VP of marketing Supervised support staff and interns to meet daily directives Coordinated tour support and managed calendar for touring artists Intermediary between label artists and promotional events and activities Compiled and distributed marketing plans to EMD (EMI Music Distribution)
Ryan Swerdloff Skills
Ryan Swerdloff Education Details
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Economics & Communications
Frequently Asked Questions about Ryan Swerdloff
What company does Ryan Swerdloff work for?
Ryan Swerdloff works for Vinpower Digital
What is Ryan Swerdloff's role at the current company?
Ryan Swerdloff's current role is Vice President.
What is Ryan Swerdloff's email address?
Ryan Swerdloff's email address is rj****@****ail.com
What is Ryan Swerdloff's direct phone number?
Ryan Swerdloff's direct phone number is +162628*****
What schools did Ryan Swerdloff attend?
Ryan Swerdloff attended University Of California, San Diego.
What skills is Ryan Swerdloff known for?
Ryan Swerdloff has skills like Marketing Strategy, Product Marketing, Product Management, Marketing, Management, Advertising, Digital Media, Business Development, Sales Management, Strategic Partnerships, Leadership, Music.
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