Ryan Murray Email & Phone Number

Dallas, TX, US

New York, NY, US

Global programmatic capabilities lead across all Apple Hardware/Services LOBs, managing DSP investment growth from $0 in 2018 to $100M+ yearly US media spend in 2021 forward. Additionally, lead global cross-channel innovation initiatives in platform capabilities, targeting, measurement, reporting, optimization and custom creative.- Client leadership focus.

New York, NY, US

Product Launches:iPhone (13, 14), Apple TV+ (Films, Series), iPad (Pro, Air), Watch (S8, Ultra)- Lead US programmatic strategy and activation for Apple. Supervise trading team.- Implement best practices, platform strategy, and training guidelines in global markets.- Consult with internal teams and client on programmatic capabilities.

New York, NY, US

Hired as first member of OMD's programmatic team for AppleProduct Launches:iPhone (X, 11, SE, 12), Apple TV+ (service, films, series), iPad (Pro, Air), Watch (S5, S6, SE), Airpods (2, Pro, 3), MacBook (Air, Pro, Air M2), iMac 24"- Lead US programmatic strategy and activation for Apple. Supervise trading team.- Implement best practices, platform strategy.

Bankside, London, GB

Accounts: Square Inc., GAP Brands, WGU, HP- Planning, activation, and optimization of $20M+ yearly DSP, Facebook, and Twitter media spend to meet awareness and performance KPIs.

New York, NY, US

Success was measured by client expansion, beating KPIs, and improving buying efficiency and Varick's profitability. Additional responsibilities included:- Campaign execution across 5 DSPs and Facebook/Instagram.- SQL queries to discover trends in log data for optimization.

San Francisco, CA, US

Front line educator to business owners about Yelp's platform, providing a consultative approach with each client to tailor advertising solutions to specific business needs.- Owned a pipeline of clients and prospects. Top 5% in Revenue, 400% of quota. #1 new hire team in global sales org.

Decatur, GA, US

Federal Work Study program employee.- Responsible for the daily maintenance, operation, and safety of the Woodruff PE Center fitness areas.

New York, New York, US

Supported the VP of Partnerships & Revenue at LittleThings; a start-up news website with 50 million unique monthly users. Assisted business development and revenue generation. - Market research, Client/Partner correspondence, content management, presentation prep.

New York, US

Supported the Director of Campaign Management & Operations at Xaxis (WPP).- Researched, developed, and helped implement digital marketing campaigns.- GroupM Lecture Series & Case Competition finalist—designed a new multi-platform media strategy for Nestlé Waters. Finished in 2nd place out of 20 teams.

New York, NY, US

Supported the VP of Ad Sales in the full cycle of digital direct media plans at BET.- Analyzed CRM, media sales data within Excel and prepared integrated marketing sales presentations for major Tier 1 lifestyle brands.