- Developed and executed a brand strategy that aligned with the company’s vision and values, and communicated it effectively to the target audience.- Managed a team of creative professionals, including writers, designers, video editors and photographers, and oversaw the production of high-quality and engaging content for various platforms.- Collaborated with influencers and media partners to increase the brand awareness and reach of Gear Head Motors, and negotiated contracts and budgets with them.- Planned, implemented and monitored social media campaigns across multiple channels, such as Facebook, Instagram, Twitter and YouTube.- Coordinated with internal and external stakeholders to ensure consistent and effective brand messaging.

- Worked with a team of writers, editors, and designers in creating and executing engaging content for multiple platforms, including websites, social media, digital marketing, influencer marketing, public relations, email marketing, and blogs.- Developed and executed a content strategy that aligned with the overall marketing goals, resulting in increased website traffic and engagement.- Conducted research, analyzed data, and developed reports to gain insights into audience behaviour, preferences, and trends. Used these insights to create content that resonated with target audiences and drove conversions.- Managed budgets, negotiated contracts with vendors, and supervised the production process to ensure that content was delivered on time and within budget.- Collaborated with cross-functional teams, including product, design, and engineering, to ensure that content was aligned with the brand's messaging and style guidelines.

▪ 40% increase in revenue from lead generation and branding marketing content▪ 15 lakh in revenue with end-to-end responsibilities for branding services for C-suite level professionals▪ Monitoring, strategising and executing all Quetzal content and digital profiles▪ Creating, editing and proofreading content for company activities and blogs▪ Setting up a website, storyboarding and application content for several products (QuezX, SafePlace, BackVerfy)▪ Creating blogs, mailers and social media content with a mandate to scale up visibility and generate leads

▪ Writing and editing web articles, blogs and long-form content daily on various sports and sporting topics▪ Sourcing and interviewing sportspeople and writing their stories▪ Developing and overseeing social media profiles for Sportstarlive and Zevenworld▪ Text commentary for multiple websites like Yahoo Cricket and Indian Super League▪ Creating and implementing planned activities and campaigns for various content buckets

▪ Measured and produced reports on PR KPIs and each PR campaign▪ Conducting analysis and creating strategic and targeted content and communication▪ Build and maintain relationships with journalists, media landscape and communication

▪ Creating educational material and lesson plans for Grades 10-12 (US)▪ Serving as client-facing contact for weekly update meetings ▪ Supporting designers/ tech in lesson creation and design