Ryan Waddington (He/Him) Email & Phone Number
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Ryan Waddington (He/Him) is listed as Managing Director, MDO at Nestlé Purina Petcare | Building teams with a growth mindset | Developing strategy through insights at Nestlé Purina North America, based in Erin, Ontario, Canada. AeroLeads shows a matched LinkedIn profile for Ryan Waddington (He/Him).
Ryan Waddington (He/Him) previously worked as Managing Director Market Development Organization at Nestlé Purina North America and Director, Category and Shopper Insights at Nestlé Purina North America. Ryan Waddington (He/Him) holds Bachelor'S Degree, Marketing And Sales from Wilfrid Laurier University.
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About Ryan Waddington (He/Him)
To inspire different groups in the community on the power of entrepreneurship, I volunteered with S.I.F.E (Student’s In Free Enterprise). Teaching in high-schools and prisons, as well as presenting to global corporations in multiple industries and sectors about our initiatives solidified the importance of striving to motivate, lead and inspire a growth mindset in everything I do. As a field Sales Representative, I discovered my passion for insights and the power it has to action, not only my objectives, but also empower my customers to deliver their results. All of this is the foundation for how my passion for category management was formed. As Managing Director, of MDO for Nestle Purina Petcare – I bring together my dedication to lead, high level of quick intuition, and strategic vision to understand how each piece of the business connects to drive results. Leading a team that focuses on bringing unbiased category management to support internal and external objectives; my goal is to outlast our worthy rivals long term through improved share, topline, and profit.Continuously working cross-functionally I align teams towards a mutual benefit for consumers/shoppers/retailers to ensure our ability to compete and partner long term in the market. Known for my ability to connect teams and collaborate, has led to innovative idea generation with an underlying spirit of fun. After all, we spend the majority of our week together - we should definitely enjoy the work!Career highlights include:• Leading and growing a team, then watching as those leaders form and build their own teams• Developing and activating category strategy into results achieving internal and external objectives• Driving Market Importance in National Grocery Accounts and transitioning that role successfully through my successor• North American Integrated Business Planning Award, establishing cross functional alignment/processes • Sales Award of Excellence 2010, restructuring Sales Rep Orientation Program nationally• Winning the 2005 Fair Enterprise Competition, representing the Second Chances ProjectMy interests include hiking, music, and self-sustained living. In partnership with my husband, we strive to work within our community to do what we can to support the environment and are working to build an edible forest to ensure we can reduce our carbon footprint and be the best global citizens we can be.Expertise: • Category Management• Strategy• Story Telling• Integrating Insights• Building Teams• Customer Relations• Aligning Objectives• Presentation Skills
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Ryan Waddington (He/Him) work experience
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Director, Category And Shopper Insights
Senior Category Development Manager
Category Advisor – Sobeys/Safeway National Biscuit
Category Advisor – Sobeys/Safeway National BiscuitLead disciplined and unbiased Category Management within the Sobeys/Safeway for total Biscuit categories; adopting a leadership role at the customer and internally with the Customer Business Team for Category Expertise.· Monthly analysis on categories to be proactive and ensure the best sales are provided to the customer – working with each CCM once/month to review business needs· Created a forecasting tool for confections business and CCMS Nationally in order to track each sub-segment on a week by week basis – updated each month and sent to CDM to add costing· Worked closely with AIMIA/AZTEC team to build MDLZ POS Database and align POS sales as closely as the groupings in Nielsen Hierarchy “Super User” Classification for Nielsen, JDA, AIMIA, and AZTEC – gaining strong skills in use of HomeScan Data, Feature Vision, and IMI Shopper Pulse data
Associate Commercial Planning Manager – Cookies
Associate Commercial Planning Manager – CookiesThe main connection point between the customer teams and category marketing teams. Responsible for ‘writing the play’ for sales teams to execute based on the category business plans and programs, which consider both marketplace and customer specific strategies and needs to enhance probability of success by sales.· Works cross functionally with Category, Insights, Sales, Finance, Strategy, Demand Planning and Product Supply influencing many decisions made within the cookie team· Sets annual GR$/Trade/NR$ targets by CBT through IBP process – acting as a key conduit between CBT and Category Team – works throughout the year to actualize the planning stance given to each customer team· Leads development and on-going revisions of Must Stock/Prioirty Sku Lists; worked to track MSL for all categories (aligning with methodology from Global Perfect Store Team, Perfect Store Canada Team, One Compass, and Blossom initiatives)· Maintains Price Pages and MFO communication to Sales; as well as innovation launch details (5S principles, POB, Perfect Store objectives, RSP, FSP, Frequency, Timing, MSL Ranking, etc.)
Category Advisor/Space Management Specialist – Sobeys National Confections
Category Advisor/Space Management Specialist – Sobeys National ConfectionsLead disciplined and unbiased Category Management within the Sobeys CBT for Confections and Seasonal Confections Categories; adopting a leadership role at Sobeys and in the CBT for Category Expertise.· Monthly analysis on categories to be proactive and ensure the best sales are provided to the customer – working with each CCM once/month to review business needs· Rebuilt and Automated all monthly reporting tools to improve efficiency of updates and align to MDLZ classifications and CCM promotional groups· Created a forecasting tool for confections business and CCMS Nationally in order to track each sub-segment on a week by week basis – updated each month and sent to CDM to add costing· Worked in alignment with Space Management Specialists at Sobeys and FReshCo to ensure POGs are implemented to both internal and external expectations (Cookies, Crackers, Chocolate, and Cough)· Worked closely with AIMIA team to build MDLZ POS Database and align POS sales as closely as the groupings in Nielsen Hierarchy· “Super User” Classification for Nielsen, JDA, and AIMIA – gaining strong skills in use of HomeScan Data, Feature Vision, and IMI Shopper Pulse data
Space Management Specialist/Category Advisor – Sobeys National Dry Grocery
Space Management Specialist/Category Advisor – Sobeys National Dry Grocery Responsible for supporting Sobeys Business Teams with Category information and expertise on the Dry Grocery Category.· Facilitate monthly business sessions with CDMs, CCMS, CBMs to coach and advise on Category Reports – ensuring that the data being used is right for the customer and for Kraft.· Rebuilt and Automated all monthly reporting on categories to be proactive and ensure the best sales are provided to the customer – working with each CCM once/month to review business needs· Built a category pricing analysis for top 5 categories in Ontario and Atlantic, which uncovered a promotional opportunity from combining Shopper Level Data from IMI and Nielsen data · Worked in alignment with Space Management Specialists at Sobeys and FReshCo to ensure POGs are implemented to both internal and external expectations (Tassimo, PSDs, Coffee, Cookies, Pourables, Kraft Dinner, and Cookies (2nd account))· “Super User” Classification for Nielsen and JDA – gaining strong skills in use of HomeScan Data, Feature Vision, and IMI Shopper Pulse data
Customer Insights Analyst
Customer Insights Analyst – Retail Business TeamResponsible for Supporting/Operating/and Tracking three Retail Sales Manager teams consisting of 30+ Sales Representatives with Category analytics and expertise in store level POS sales. Provided Quarterly and Monthly Opportunities to each territory of top three monthly opportunities that were to be closed each month – analysis and tracking was complete for reps for quick and easy sales.· Built and maintained several store level reports – Perfect Game Report, Store Performance Reporting, Product Assortment Tool (Metro/FBs/Sobeys); using Dunhumby POS sales to build· Strong skills in Excel, Powerpoint, Outlook, and Access; with initial training in Nielsen, Strength Finder, SPARK, and KIDS (Loblaws POS system)
Sales Representative
Sales Representative – Customer Development Organization:Generate company sales for the North West Toronto region utilizing COMPASS (Customer Optimized Merchandising Planning and Selling System software). Accountable for 20 stores within the region · Managed the day-to-day operations of the sales program for the North West Toronto region; met and in some cases exceeded sales expectations on innovation targets, quarterly sales quotas, and merchandising budgets.· Cultivated successful business relationships with a large variety of managers at store level and within Kraft Canada Inc.· Through expertise and follow-through, generated a 20% increase in sales for designated territory.· Re-structured the National Sales Representative Orientation Program resulting in streamlined processes and efficiency in five step sales strategy set forth by Kraft. Relaunched website for 2009 year end, improving effectiveness of sales representative training across Canada. Used by new sales employees, summer interns, and a refreshment course for current SRs.· Trained and mentored the University Intern for Summer 2008-2010 which involved development of weekly training sessions for 7 Ontario Interns, interactive shadowing, and acting as a point of contact for the intern. Performed mid-term and summer-end employee reviews for HR Intern contact person. · Fostered efficient administrative skills by managing an out-of-office schedule including frequent use of MS Outlook, Excel, PowerPoint, and COMPASS. Through the use of spreadsheets and trackers was able to reduce administrative work by four hours per week.· Manager of merchandiser; includes hiring/firing, coordinating a weekly schedule, organizing workload, managing budget, and handling all needs· Lead team in Kraft E.O.E. (Employee Organization of Excellence) program - team planted vegetable garden with proceeds going to local food bank · Volunteer member of United Way Committee and Diversity Team at Kraft Canada
Ryan Waddington (He/Him) education
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Wilfrid Laurier University
Frequently asked questions about Ryan Waddington (He/Him)
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What company does Ryan Waddington (He/Him) work for?
Ryan Waddington (He/Him) works for Nestlé Purina North America.
What is Ryan Waddington (He/Him)'s role at Nestlé Purina North America?
Ryan Waddington (He/Him) is listed as Managing Director, MDO at Nestlé Purina Petcare | Building teams with a growth mindset | Developing strategy through insights at Nestlé Purina North America.
Where is Ryan Waddington (He/Him) based?
Ryan Waddington (He/Him) is based in Erin, Ontario, Canada while working with Nestlé Purina North America.
What companies has Ryan Waddington (He/Him) worked for?
Ryan Waddington (He/Him) has worked for Nestlé Purina North America, Mondelēz International, and Kraft Foods Group.
How can I contact Ryan Waddington (He/Him)?
You can use AeroLeads to view verified contact signals for Ryan Waddington (He/Him) at Nestlé Purina North America, including work email, phone, and LinkedIn data when available.
What schools did Ryan Waddington (He/Him) attend?
Ryan Waddington (He/Him) holds Bachelor'S Degree, Marketing And Sales from Wilfrid Laurier University.
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