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I'm a soft-spoken marketing leader who’s collected over 20 years of case studies by transforming some of the world’s most beloved brands.A marketing executive on one of those fancy Fast Company lists called Ryan a “silent killer that delivers thinking that’s so smart and thoughtful, it elevates.”The man behind one of TV’s fastest-growing networks said Ryan is “changing the game.”A CEO who’s part of Fortune’s Most Powerful Women list said "I haven't had conversations this smart about our brand, ever. I've got to say...once you have a strategy, boy do you deliver on it!"A member of the Marketing Hall of Fame wrote “if you want something to shake your thinking right NOW about marketing, Ryan has more GREAT ideas than just about anything I’ve read.”And a 3x best-selling marketing author was “amazed at just how useful Ryan’s advice might be for experienced marketing pros and small business owners alike.”That’s me. Hey, I’m Ryan.
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Sr. Strategy DirectorRedscoutUnited States -
Vice President Strategy160Over90United States -
Sr. Director, Brand MarketingKnown Oct 2023 - PresentManhattan, New York, UsLeads development of breakthrough marketing strategies for unicorns-to-be and some of the most influential, legacy brands in the world.. Inspired by views of the Wilshire skyline on one coast and Bryant Park on another.#3 on Ad Age's A-List (2024)Ad Age's A-List Data and Insights Agency of the Year (2024)CLIENTS: Meta, Spotify, JPL, Celebrity Cruises, Google, Nationwide Children's Hospital -
Director, Brand MarketingKnown Oct 2021 - Oct 2023Manhattan, New York, UsAd Age's A-List Data and Insights Agency of the Year (2023)2023 Clio Entertainment Award, PlutoTV, “Stream Now. Pay Never"CLIENTS: YouTube, Netflix, Citi, St. Jude, Build-A-Bear, The CW, NWSL, Stackwell, Toys'R'Us, PlutoTV -
Sr. Marketing DirectorPrincess Cruises Oct 2019 - Oct 2021Santa Clarita, California, UsUshered in a new market entrant brand and grew it to become the world’s #1 preferred premium cruise line. Developed and launched new DTC eCommerce channels. Penned thought leadership on global brand strategy and local activation. Gave speeches, designed CRM strategies, wrote and produced a TVC that was distributed in 17 countries, fell in love with business class, pioneered brand image recovery during a global pandemic, and drank bubble tea and played basketball with Yao Ming on a $760 million ship we custom-built for guests sourced in China. Learned the value of different perspectives, how delicate (but rewarding) international relations can be, and to appreciate the world outside one’s zip code. -
Director, MarketingPrincess Cruises Jun 2016 - Oct 2019Santa Clarita, California, Us -
Sr. Manager, MarketingPrincess Cruises Mar 2015 - Jun 2016Santa Clarita, California, Us -
Marketing ManagerPrincess Cruises Apr 2008 - Mar 2015Santa Clarita, California, Us -
Marketing Strategy ConsultantRhyno Aug 2007 - May 2017Founded a marketing consultancy. Worked on a (very) wide variety of brands. Packaged coffee, business transaction enterprise solutions, freelancer management platforms, architecture firms, and municipalities. Over 1/3 of the brands went on to be acquired by Fortune 500 companies. Learned to hustle, make a big impact with a little budget, and share in others’ success.CLIENTS: Perfect Coffee (acquired by Blue Bottle Coffee), OpTier (acquired by SAP), WorkMarket (acquired by ADP), Troy Acoustics, Fiedler Group, MMASC, City of Thousand Oaks, Marin Transit.
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Marketing DirectorMoore & Associates, Inc. Jun 2006 - Apr 2008Valencia, Ca, UsLed a small team at a small agency with small transportation clients and smaller budgets. Developed integrated campaigns across the U.S. that put butts in seats. Partnered with Google in its Google Transit launch. Uncovered ways of making transportation so sexy that the LA Times, USA Today, MSNBC, and the big 4 networks just had to cover it. Learned the difference between leadership and management. -
Marketing ManagerMoore & Associates, Inc. Jan 2004 - Jun 2006Valencia, Ca, Us -
Account ExecutiveAbs/Gisx Jan 2003 - Dec 2004Managed multi-million dollar activities for Warner Brothers, DPS Film Roman, Blue Cross of California, City National Bank, Ryland Group, Countrywide Home Loans, YMCA, and Time Warner Cable. The firm’s president suggested learning ‘how to win friends and influence people.’ Learned real relationship building and product positioning, instead.
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Account ExecutiveTbwa\Chiat\Day May 2002 - Oct 2002Nyc , La, UsNissan
Ryan Barton Skills
Ryan Barton Education Details
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California State University, NorthridgeAnd Related Support Services -
Ucla Anderson School Of ManagementInternational Business/Trade/Commerce
Frequently Asked Questions about Ryan Barton
What company does Ryan Barton work for?
Ryan Barton works for Redscout
What is Ryan Barton's role at the current company?
Ryan Barton's current role is Sr. Strategy Director.
What is Ryan Barton's email address?
Ryan Barton's email address is ry****@****ail.com
What is Ryan Barton's direct phone number?
Ryan Barton's direct phone number is +166175*****
What schools did Ryan Barton attend?
Ryan Barton attended California State University, Northridge, Ucla Anderson School Of Management.
What skills is Ryan Barton known for?
Ryan Barton has skills like Integrated Marketing, Digital Marketing, Email Marketing, Online Advertising, Social Media Marketing, Marketing Strategy, Direct Marketing, Seo, Marketing, Brand Development, Creative Direction, Strategy.
Who are Ryan Barton's colleagues?
Ryan Barton's colleagues are Chelsea Gaeta, Alec Cerminaro, Tim Donza, Mikey Rausch, Kailyn Moore, Nathon Lissner, Marlly Gonzalez F.
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