Ryan Boothe

Ryan Boothe Email and Phone Number

Global Lubricants Marketing Manager @ ExxonMobil
Bentonville, AR, US
Ryan Boothe's Location
Bentonville, Arkansas, United States, United States
Ryan Boothe's Contact Details
About Ryan Boothe

Sales and Marketing professional with 14+ years experience creating and executing consumer product strategy. Solid team leader with decision-making skills and focus to produce results internally and with customers.

Ryan Boothe's Current Company Details
ExxonMobil

Exxonmobil

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Global Lubricants Marketing Manager
Bentonville, AR, US
Website:
exxonmobil.com
Employees:
64273
Ryan Boothe Work Experience Details
  • Exxonmobil
    Global Lubricants Marketing Manager
    Exxonmobil
    Bentonville, Ar, Us
  • Exxonmobil
    Managing Lead, North America Consumer Strategy & Marketing Science
    Exxonmobil Aug 2021 - Present
    Us
    Lead high performing teams in three disciplines: Business Intelligence, Insights, and Shopper Design. Integrated with all marketing pods, customer teams, strategy and global teams. Responsible for profitably driving growth in consumer retail and OEM/service do-it-for-me channels, and brand equity.
  • Exxonmobil
    Supervising Lead, Retail Innovation & Shopper Design
    Exxonmobil Jan 2019 - Aug 2021
    Us
    Established 10-year innovation pipeline and multi-year planning strategy. Created and staffed new Shopper Design Category team and secured influential roles and partnerships across all retail and ecommerce channels.
  • Pepsico
    Senior Marketing Manager
    Pepsico Mar 2016 - Jun 2018
    Purchase, New York, Us
    Led a small team to oversee strategic planning for SunChips, Smartfood, Simply, Lay's Kettle Cooked (TTL $900M in sales) plus new brands, including the newly launched Red Rock Deli brand. Provided strategic guidance on tactical and long-term planning with senior leadership including brand positioning, media communication development and evaluation, and consumer trend forecasting, innovation in for US and select global initiatives.
  • Sam'S Club
    Sr Manager Of Brand And Strategic Planning
    Sam'S Club Jul 2015 - Mar 2016
    Bentonville, Arkansas, Us
    Led Sam’s Club branding strategy, positioning and media communication planning, production, execution and evaluation. Set a new strategy for redefining the meaning of the retailer for consumers. Developed long-term strategy based on functional and emotional motivators to drive membership, renewal and shopping trips. Developed video email campaigns, digital & traditional media partner integrations with AMEX and Food Network.
  • Sunny Delight Beverages Co.
    Brand Manager
    Sunny Delight Beverages Co. Dec 2011 - Jul 2015
    Us
    Responsible for private equity-backed SunnyD brand strategy, advertising and product launches for this fun and unique $350M brand. Led national TV campaigns, Hispanic and philanthropic programs, innovation and packaging/graphics development and the primary point of contact for DSD and grocery channels. Promoted from Sr Associate Brand Manager.
  • Jarden Home Brands
    Associate Brand Manager
    Jarden Home Brands Apr 2010 - Oct 2011
    Fishers, Indiana, Us
    Led brand management, marketing, weather driven demand focus for S&OP, innovation for the Pine Mountain Firelog, Java Log and StarterLogg brands. Led digital media tied to whether events that drive consumer behavior.
  • Abbott
    Associate Brand Manager Zoneperfect
    Abbott Nov 2003 - Apr 2010
    Abbott Park, Illinois, Us
    Managed the following business aspects for the ZonePerfect brand, the best tasting brand in the category:Trade Strategy - promotional sales efforts including planning, direction and budgetingNew packaging & special-pack development/project managementConsumption and Shipment forecastingGrassroots efforts - sponsoring and sampling at music, art, & film festivals; permitted street sampling Catalina Coupons - generated at retail checkout FSI newspaper coupon generation, planning and execution Competitive Insights and ResponsePromoted through developmental roles:Shopper Marketing SpecialistSales AnalystRetail Sales Representative

Ryan Boothe Skills

Brand Management Consumer Products Forecasting Brand Development Shopper Marketing Marketing Management Cross Functional Team Leadership Customer Insight Strategy Sales Operations Competitive Analysis Retail Marketing Strategy Leadership Trade Marketing Sales Nielsen Market Planning Product Development P&l Management Segmentation Fmcg Pricing Integrated Marketing Strategic Planning Grocery Market Analysis Pricing Strategy Market Research Ac Nielsen Marketing Management Marketing Research Iri Product Marketing Brand Equity Product Launch Brand Architecture Product Innovation Packaging Creative Direction Merchandising Consumer Insight Digital Marketing Marketing Communications Consumer Marketing Sponsorship Category Insights Customer Marketing Brand Awareness

Ryan Boothe Education Details

  • Indiana University - Kelley School Of Business
    Indiana University - Kelley School Of Business
    Government Policy
  • California State University, Long Beach
    California State University, Long Beach
    Marketing

Frequently Asked Questions about Ryan Boothe

What company does Ryan Boothe work for?

Ryan Boothe works for Exxonmobil

What is Ryan Boothe's role at the current company?

Ryan Boothe's current role is Global Lubricants Marketing Manager.

What is Ryan Boothe's email address?

Ryan Boothe's email address is ph****@****hoo.com

What is Ryan Boothe's direct phone number?

Ryan Boothe's direct phone number is (914) 253*****

What schools did Ryan Boothe attend?

Ryan Boothe attended Indiana University - Kelley School Of Business, California State University, Long Beach.

What are some of Ryan Boothe's interests?

Ryan Boothe has interest in Animal Welfare.

What skills is Ryan Boothe known for?

Ryan Boothe has skills like Brand Management, Consumer Products, Forecasting, Brand Development, Shopper Marketing, Marketing, Management, Cross Functional Team Leadership, Customer Insight, Strategy, Sales Operations, Competitive Analysis.

Who are Ryan Boothe's colleagues?

Ryan Boothe's colleagues are Schirrell Robinson, Nicolas Bertoni, Pablo Sebastian Mentezano Milazzo, Vidhya Jyothi, Aaron Francois, Steven Carlyle, Sandra Christopher.

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