Vp | Marketing & Sales Operations
CurrentTempExperts is a staffing firm residing in the Carter-William LCC family of companies. I serve leading the marketing and operations efforts for all affiliated companies.Results:♙ Created a customer advocacy program to capture authentic feedback about the outcomes we create for clients/candidates. In Dec 2021, began this program with 1 Google review. At 18 Months = 35 Google reviews with a 4.8 rating. At 24 Months = 49 Google reviews with a 4.8 rating. At 36 Months = 69 Google reviews with a 4.9 rating. (All organically sourced.)♙ LinkedIn Followership: At 18 Months: from 246 in Dec 2021 to 1,400+ followers. At 24 Months: to 2,600+ followers. At 36 Months: 3,900+ followers (All organically sourced.)♙ As part of executive leadership, we have collectively grown revenue in all calendar years of the business, with this year currently pacing for an increase in revenue over FY2023.♙ Planned, organized and directed the rollout of our brand refresh, inclusive of new website build, specifically focused to customer buying journey marketing objectives.♙ Crafted expansive in-house sales training resources + comp planning,+ digital assets + sales incentives, + sales performance measurement/review, etc. to drive customer & revenue performance.♙ Orchestrated a comprehensive overhaul of the TempExperts website; launched in 2024.Responsibilities:As VP of Marketing: Revamp and upgrade TempExperts marketing and sales ops effort across all fronts.