- Facilitate and manage executive briefings to further customer engagement with discussion leaders and subject matter experts encompassing NetApp’s entire portfolio of solutions- Directly influence $300M+ of opportunity revenue and sales pipeline annually, leading to a $1B+ influence via the global briefing team- Lead for the global executive briefing sales alignment squad to strategize and deliver new global EBC initiatives to educate sales and solutions engineers on the benefits of utilizing the EBC program and Solution Series- Develop partnerships with key stakeholders in sales, product groups, partner alliances, and executive level individuals to evangelize the briefing program’s overall objectives- Execute briefings for top Strategic, Enterprise, Commercial, Partner, and Government accounts positively impacting company revenue- Proactively work with and train new personnel on processes, technologies, and responsibilities related to their role in supporting the briefing center objectives and goals- Drive new initiatives for customer facing and virtual briefings to increase opportunities for acquire white-space accounts and new buying centers within existing accounts- Partner closely with NetApp’s sales and solutions engineering leadership to develop new solutions-focused programs to directly relate to their customer’s needs that address real-time operational issues and strategic change to the cloud

- Support integrated marketing campaigns including field, digital, and account based marketing campaigns to increase pipeline revenue to ensure successful ROI for Americas Field Marketing - Global- Coordinate with both Sales and Solutions Engineers to produce customer field events to advance their buying process through relevant topics and presentations based on NetApp's suite of product offerings and solutions- Responsible for working with each of the America's East Regions to curate individualized quarterly experiences that are aligned with the company objectives- Communicate and coordinate with select Channel Partners to establish a diverse opportunity for customers, both install and white space, to learn more about NetApp and our channel relationships- Create analytical and metric reporting to field marketing, corporate marketing, and sales & engineering teams based on marketing campaigns, strategies, and tactics- Develop and create content for both America’s Marketing Monthly Newsletter and East Cloud Infrastructure newsletters promoting East Field Marketing & Sales success- Deliver presentations to internal employees at multiple levels, in addition to channels, alliance, and Cloud SP Partners

- Developed competitive employee discount programs and led contract negotiations for Fortune 1000 companies – achieving a spot in the top five contributors company-wide- Created a value exchange program for both internal and external groups and customers to collaboratively achieve direct-to-consumer incremental sales- Uncovered new client opportunities to provide first-time integrated marketing campaigns through field marketing events, as well as digital, direct, print, and email marketing campaigns- Utilized SalesForce.com to optimize and accelerate productivity, ensure teams were fully engaged across all marketing and ad campaigns, and support insightful decisions to best benefit the client relationship- Implemented new agreements, amendments, and RFP responses to create effective and profitable marketing campaigns and solutions for clients through collaborative efforts with cross-functional organizations and departments

- Planned, designed, and executed strategic Individual Liable marketing strategies across Fortune 1000 accounts to maximize sales, heighten positioning, and increase revenue that consistently surpassed required targets- Collaborated with key stakeholders, internally and externally to provide a cohesive approach to promoting unique employer programs to drive leads and awareness through unique marketing strategies and on-site events- Utilized various social and digital media types and marketing strategies to maximize program awareness and adoption within client organizations- Coordinated and executed monthly field events at client and outside locations to successfully market and promote the Sprint Discount Program through a holistic approach with marketing, retail, and external vendors and suppliers- Created and presented reports of data analysis to evaluate existing marketing campaigns and tactics to ensure they were successful and providing the highest return for dollar spent on marketing- Partnered with sales team members across North America region to develop training program and service offering guidelines to streamline operational processes concerning employee discount programs and enterprise accounts

- Developed regional public sector sales strategy increasing marketing share of business through exceeding required targets- Built and managed a portfolio of government and healthcare clients which spanned across local municipalities, state and federal agencies- Conducted in-depth analysis of client needs and developed unique mobile solutions aimed at improving user experience and increasing productivity- Achieved success through increased penetration of Virginia's largest state technology agency, ranking as one of the top regional account executives for Public Sector

- Developed and delivered new business acquisitions through B2B sales and prospecting strategy- Achieved national recognition on the President's Council for General Business accounts after earning one of the highest percentage sales increase - Negotiated and secured new clients through traditional RFP processes and ongoing procurement relationship management- Built and maintained an expansive new business pipeline through prospecting, networking, and referrals

- Boosted general business sales in the first year after redefining comprehensive branding, positioning, and pricing guidelines- Consistently exceeded quarterly sales targets and received high-ranking client satisfaction scores- Earned a Top Metrocall Account Executive award after consistently exceeding business development and sales performance goals across the Baltimore region- Participated in an invitation-only leadership program typically utilized for upper management professional development.