We are launching our new e-commerce sales insights and analytics platform called Lumino. We provide sales insights for all customer orders on Amazon and Shopify (Woo Commerce, Squarespace, QVC, etc) as well as distributor report aggregation and insights based on region, SKU, and retailer. We also work with creative agencies to increase consumer engagement and provide valuable insights for their client campaigns.My software company, NearestYou, is a digital mapping company that also builds the absolute best managed store locators for natural products CPG, adult beverage, and non alcoholic beverage companies. I have spent my life as an entrepreneur, business owner, strategist, and salesperson. I have more than 12 years of formal B2B and B2C sales experience. It all started by selling pencils out of my locker in 4th grade, shoelaces from my desk in 8th grade, and soda and candy bars out of a huge rolling cooler in High School. The competition was fierce. Principals with a vending machine monopoly and hegemonic control are hard to beat. Fast forward 20 years and now I am the founder / CEO of a software startup (SaaS), Nearestyou.com. We build mobile-optimized store locators / map embeds for companies brands and are searching for the holy grail: a “craft beer and spirits finder”. In my "spare time"​ I also own and manage No Ordinary Journey (NOJgear.com), an apparel accessories manufacturing company that designs and makes Made in the USA gear for the Powersports (motorcycling, snowmobiling) industry. My work outside the business world was as a faculty member at the University of Minnesota - Rochester for almost 10 years. I developed and taught the Spanish for Health Sciences, Social Media, and service learning courses.