I am a senior marketing executive and growth specialist with a passion for compelling storytelling, creating engaging and memorable brand experiences, and leading through coaching for purpose driven brands and products. In my 10+ years of experience working with brands across tech, entertainment, lifestyle, non-profit and alcohol, I’ve created a track record of success in brand development, demand creation, customer growth, sales generation and new product management. I have a strong passion for leadership through coaching, executing high level business strategies, and identifying, nurturing, and closing strategic partnerships.As the CMO, and recent CEO of First Light Craft Spirits, I lead the vision, product, and marketing of the emerging lifestyle beverage brand. I am dedicated to making a positive impact in the lives of other people through my work. First Light is a proud 1% For the Planet Member and embraces the principals of a triple bottom line business framework... equating people, planet, and profit into the bottom line.“Without question, the balance of power on the planet today lies in the hands of business. If a values-driven approach to business can begin to redirect this vast power toward more constructive ends than the simple accumulation of wealth, the human race and Planet Earth will have a fighting chance.”