Ryan Ewer Email & Phone Number

✦Consult, coach, and support diversified business clients with go-to-market strategies, pricing establishments, and marketing initiatives that help them attain their new customers, sales targets, and marketing goals. ✦Conceive, develop, and implement traditional and digital marketing campaigns that increase business and revenue growth for clients. ✦Assist clients in developing key metrics and performance indicators to measure overall performance and provide a foundation for continuous improvement.✦Partner with clients' operations, sales, business development, and product development teams to drive development and strategic organizational initiatives including conducting product placement ideas, trend analysis, brand enhancement plans, and competitive market research.

Martinsburg, Wv, Us

✦As the CEO, I provided visionary leadership and direction for Martinsburg college; a DEAC (Distance Education and Accrediting Commission) accredited distance-learning educational institution, and led the integration of college-wide technology systems that dramatically improved efficiency.✦Led the tactical and strategic operations of the college, oversaw cross-functional departments, and accreditation initiatives that resulted in a five-year Distance Education Accrediting Commission (DEAC) accreditation, a US Department of Education accreditor.✦Guided the establishment and execution of a digital recruitment strategy that successfully diversified student recruitment efforts and supplemented the existing legacy model.✦Championed the establishment of a proactive inside sales program that proactively interacted with prospective students, and greatly improved the enrollment process.

✦Directed and defined marketing strategies that supported the company’s overall strategies, objectives, and key business operations across 10 B2B and B2C brands. This included the rebranding and incorporation of disparate brands into three core divisions. ✦Developed tactical and long-term strategic plans for the Continuing Education, Licensing, and Accreditation divisions.✦Fiscal accountability for $5 million marketing budget and $7 million P&L management oversight, ✦Planned and organized marketing functions and operations (product development, branding, communications), and ensured they projected the company’s unique “voice” and what unique attributes differentiated Career Step from its competitors.✦Provided direct and indirect supervision and leadership to 4 sales teams and over 150 two and four-year academic partnerships colleges.✦Grew recurring revenue to over $15 million by launching a lucrative Continuing Education practice program.

✦ Led a team of six outside sales executives and an inside account management team of three. ✦ Developed and managed training and internship programs with local universities and healthcare systems that matched local candidates with job opportunities or creative funding options. ✦ Expanded new college and university partnerships by 175 and increased annual sales from $3M to $8.5M.✦ Partnered with two-year and four-year institutions to deliver online skills-based training and workforce development. ✦ Developed an effective online turn-key education solution for school partners, providing training and placement services.

Lehi, Utah, Us

✦ Established and implemented short- and long-range goals, objectives, policies, and operating procedures.✦ Researched and developed strategies and plans which identify marketing opportunities, direct marketing, and new project development.✦ Managed a $15M marketing budget; created and executed strategies that enabled the sales team to increase annual sales from $20-$52 MM.✦ Led the marketing and sales activities through hands-on planning and execution of strategic marketing and sales initiatives, targeting customer acquisition, retention, branding and student communication, and student enrollment functions. ✦ Provided leadership, coaching, and mentoring to a team of 10 marketing professionals, 30 enrollment advisors, and 5 managers.

Lindon, Ut, Us

✦Managed all corporate marketing including online, offline, direct response, website redesigns, and branding. ✦Supervised internal marketing team and agency relationships such as PR, Search, Creative Development.✦Developed and executed marketing plans for specific industry verticals that produced 75% of division sales revenue.✦Launched two new product lines that created an incremental $5 MM in annual revenue✦Implemented new site analytics and reporting suite resulting in a 250% increase in efficiency metrics✦Redesigned the user interface (UI) of company training and learning software product✦Conceived and created all collateral promotional and marketing materials in support of the sales staff

Lehi, Ut, Us

Lehi, Ut, Us

Lehi, Ut, Us

New York, Ny, Us

New York, Ny, Us

Bachelor Of Science (B.S.), Business, Management, Marketing, And Related Support Services

Bs, Marketing