Ryan Foster Email & Phone Number

Victoria, British Columbia, Ca

RFDM Solutions is a data driven marketing and business solutions firm based in Victoria, BC. We help small and medium businesses unlock the revenue potential of their customer data through custom built cloud technology solutions. Find out more about our whole range of services at www.rfdmsolutions.com

Burnaby, British Columbia, Ca

Plans and drives the execution of projects related to marketing automation implementations, enhancements or integrations with CRM or other databases, with a focus on Salesforce Marketing Cloud. Plays a key role in business solution design – including planning and leading discovery and solution sessions, gathering clients’ business requirements, developing quality documentation, and designing and presenting tailored marketing automation solutions to clients based on best practices.Consults on best practices for marketing automation platforms and processes – including lead generation, lead nurturing, journey mapping, lead scoring / qualification and handoff to sales, CRM integration and data integration.Manages the execution of projects by liaising between clients and project delivery teams to ensure deliverables are completed, milestones are accomplished and timelines are achieved as planned, therefore ensuring project success and client satisfactionManages relationships with clients/stakeholders throughout the projectSupports the business development team on new business opportunities related to marketing automation

Etobicoke, Ontario, Ca

Reports directly to the Senior Team Lead, Online Consulting as an integrated part of the corporate growth and sales strategy while working closely with Auto Dealers and Account Managers focusing on client performance, product competitive studies and optimization reviews.Facilitates coaching of sales team on digital best practices, SEO/SEM trends, autoTRADER products and solutions.Acts as a liaison between creative and product departments to help resolve technical issues to further client’s satisfaction, and retention.Works closely with the Sales Account Managers and digital professionals at autoTRADER to assist, establish and build strong targeted online strategies.Builds and manages relationships with strategic partners and acquire an in-depth understanding of their business and strategy with respect to product offerings in order to maintain and increase partner revenues. Creates strategies with the goal to evaluate potential markets and competitive analytical studies in unexploited territories and look for new sources of revenue for our sales force.Produces and analyzes various reports with the goal of measuring results and adjusting online sales strategies. Drives the process to define technical specifications, system scope and objectives through engagement with key stakeholders and business users.Proactively identifies emerging trends in portfolio performance metrics, its key drivers, and its impact on future performance expectations.

Victoria, Bc, Ca

• Develops and executes strategies and tactics for marketing software products across multiple online sales channels• Responsible for overseeing SEO, Content Marketing, and SEM strategy• Executes paid advertising campaigns across multiple PPC and CPM platforms• Creates, measures and reports on the effectiveness of online advertising efforts• Coordinates online marketing initiatives within a cross-disciplinary team• Focus on linking data driven insights to product development, UX, and continuous improvement cycles

Salt Spring Island, British Columbia, Ca

• Responsible for SEO strategy, Google Adwords campaigns, website analytics, data analysis, and client relationships • Helped a startup company identify new product lines and new target customer bases through evidence driven qualitative and quantitative research resulting in a 200% increase in sales volume • Responsible for identifying and establishing B2B clients and wholesale accounts for the product line based on targeted market research, resulting in the hiring of 6 employees to fulfill retail orders • Web analytics research into customer behavior helped drive precise keyword marketing resulting in a more effective use of the company’s monthly advertising budget and major improvement in conversion rates • Web analytics research for recommendations on new keywords for site optimization strategy resulting in #1 rank on search engines for sub-search terms, and second page rank in the broad product category, within 1 year in a highly competitive environment

Managed qualitative and quantitative research consulting projects for a wide range of government, private sector, and non-profit sector clients including the United Nations, Environment Canada, and The National Roundtable on Environment and Economy. Responsible for client acquisition, account management, and team leadership. Leveraged expertise to produce high quality social scientific research that informed policy making decisions in government, and non-profit sectors, and business decisions in the private sector. Trusted and respected by clients to produce high quality deliverables on time and to specification.

Master Of Arts (M.A.)

Bachelor'S Of Arts (Honours)