Ryan Gardiner Email & Phone Number

Philadelphia, PA, US

Phoenix, Arizona

• Managed company’s website and developed digital strategies to grow online revenue, enhance user experience and optimize for organic traffic. As a result, year over year revenue goals were exceeded by 6.7% and website.
• Maintained a superior SEO infrastructure, utilizing Google Analytics to identify and visualize onsite trends.
• Collaborated with the marketing department to develop content strategies for email campaigns. Composed copy, worked with graphic designer for creative assets, developed email layout and reported on stats monthly.
• Conceptualized new website features: scoped projects, wrote efficient development tickets, performed user acceptance testing and authorized features to production, while working with assistance of development team.

Voorhees, NJ

• Produced and executed various marketing campaigns according to plan and within a given budget, including direct mail, trade show events, and sales promotions, amongst others.
• Prepared tracking reports by collecting, analyzing and summarizing sales data.
• Designed print ready advertisements, flyers and brochures that supported branding objectives. Followed workflow calendars to ensure marketing collateral was designed and printed at the appropriate time.
• Wrote email newsletter and website landing page content.
• Met with travel suppliers as needed to develop new marketing concepts with goal to increase sales.

Mount Laurel, NJ

• Acted as client concierge, owning the primary point of contact role. Maintained daily correspondence with client to discuss project status and foster a positive experience.
• Lead multiple projects at various stages of the project cycle through to a successful launch. Monitored project progress by tracking action items and conducting design and implementation reviews.
• Ensured all revisions, notes and suggestions were relayed to the appropriate designer/developer’s attention.
• Developed and wrote proposals by establishing project scope through pre-qualification and discovery phases.

Glassboro, NJ

• Designed, maintained and managed the company’s 8,000 SKU eCommerce store using the Magento Ecosystem. Achieved an increase in monthly sales and traffic since January 2012 when the store was launched.
• Analyzed Google Analytics tracking as well as paid search campaigns on a weekly basis. Teamed up with an outside agency for assistance with keyword and link building optimization efforts.
• Interviewed, hired and managed a part-time Catalog Administration Intern.
• Designed print ready advertisements, flyers and product packaging that supported branding objectives. Collaborated with the sales team to produce promotional materials that informed client network of new products and.
• Produced and executed direct mail and email newsletter campaigns.
• Attended weekly meetings with management to prioritize competing demands and brainstorm new ideas.