Achieved up to an 8X return on paid media and advertising campaigns.Leveraged paid media, social media, email marketing, and SEO marketing to take this start-up from zero dollars to over 7 figures in yearly revenue.Crafted Influencer and sponsorship marketing plans with athletes and coaches from NFL, MLB, PGA, NHL, USA Olympics, and more, leading to massive social media growth.Managed relationships within cross-functional and cross-sport vertical team members.Leveraged… Show more Achieved up to an 8X return on paid media and advertising campaigns.Leveraged paid media, social media, email marketing, and SEO marketing to take this start-up from zero dollars to over 7 figures in yearly revenue.Crafted Influencer and sponsorship marketing plans with athletes and coaches from NFL, MLB, PGA, NHL, USA Olympics, and more, leading to massive social media growth.Managed relationships within cross-functional and cross-sport vertical team members.Leveraged videography, production, and copywriting skills to produce high-quality marketing assets.Designed, managed, and split tested website and sales landing pages to improve conversion rates.Supported Account-Based Marketing (ABM) pitches, collaborating with Account Executives (AEs) to refine and develop pitches and brand storytelling.Planned and executed marketing campaigns in coordination with the marketing team, driving brand awareness and engagement through innovative and strategic marketing initiatives.Provided general support to sales teams working with agencies, equipping them with the necessary tools, materials, and insights to effectively engage with and convert potential clients.Continuously refined and enhanced the Unique Selling Proposition (USP) and positioning of the brand to ensure clear and compelling market differentiation.Showcased real-world applications and results to support sales efforts. Show less

Increased profits by $300,000 in closed contracts on a $5,000 ad spend budget, achieving a 60X ROI.Executed global marketing campaigns, content management, advertising management, SEO/SEM, and growth strategies.Lead B2B demand generation lead campaignsCollaborated with large ERP technology companies like Epicor software for cross promotional content, vendor relationships and marketing strategiesAssisted in event planning, event marketing and coordinating with third party tech… Show more Increased profits by $300,000 in closed contracts on a $5,000 ad spend budget, achieving a 60X ROI.Executed global marketing campaigns, content management, advertising management, SEO/SEM, and growth strategies.Lead B2B demand generation lead campaignsCollaborated with large ERP technology companies like Epicor software for cross promotional content, vendor relationships and marketing strategiesAssisted in event planning, event marketing and coordinating with third party tech vendors to set up Third Stage Consulting’s yearly Digital Stratosphere Conference.Managed daily content and growth activities: copywriting, blog posts, whitepapers, video production, SEO-optimized content, webinars, podcasting, and social media growth.Managed advertising leads campaigns including digital marketing/paid media, email marketing strategies, social channels, and landing pages. Show less

Screen, optimize and associate metadata to all assets while helping to maintain a structured Digital Assets systemCoordinate store sourced assets for online distributionWork with internal and external clients to facilitate their job requests, including but not limited to direct communication with our vendors in acquiring assetsCreate digital image composites for online packages

Performed all copywriting, scheduling, posting and analytic reporting duties Coordinated with Scion executives, internal/external PR, A&R and Music Artist Managers to develop campaign strategy and schedule online placements.
Attend events, concerts, art installations and shows to create and post content
Facilitate and manage Scion branded Social Media contests and campaigns Curated digital assets

Director of Photography Directed music videos and product promotion videosPerformed all video production duties (lighting, DP, editing, color grading)Developed and released original music worldwide, managed social channels, facilitated Social Media contests and giveaways; liaison between record labels, management and product endorsers