Director Of Marketing
Current- Led comprehensive marketing strategies for a diverse range of educational brands, enhancing visibility and audience engagement across digital, print, and social channels.- Directed a creative team of 9 professionals to develop and execute innovative campaigns, resulting in consistent brand awareness and measurable sales growth.- Analyzed market trends and competitor activities, strategically adjusting marketing tactics to optimize performance and capitalize on emerging opportunities in the education sector.- Implemented data-driven marketing strategies using advanced analytics to refine campaign strategies and continuously improve outcomes.- Developed integrated marketing approaches for Memoria Press, Memoria Academy Online, and various trademark schools, significantly boosting enrollment initiatives nationwide.- Executed successful marketing campaigns with quarterly promotions, leveraging email marketing, social media, and direct mail to enhance customer engagement and drive sales.