As a seasoned Digital Product Leader with over 12 years of experience, I specialize in transforming digital experiences for success across multiple industries, including gaming, e-commerce, and entertainment. My core expertise lies in UX/UI design, product management, and digital transformation, where I've consistently delivered exceptional user experiences that drive growth and engagement.Currently, as Director of Game Ops at Frameplay, I lead our supply side digital operations, focusing on in-game ad placement strategies and design that are intrinsic and enhance the overall player experience. Previously, I spearheaded digital experience strategy at ANML Digital Studio, leading award-winning projects recognized by the Davey, Addy, and W3 awards. My tenure at Bandai Namco saw me directing web, CRM, and e-commerce strategies for over 20 global consumer-facing websites, while managing a cross-functional digital team of 25, ensuring seamless customer experiences, online stores and digital platform development. Key highlights of my career include leading large-scale product roadmaps, executing digital transformations, and managing diverse, cross-functional teams. With a technical toolkit that spans CMS, CRM, SEO/SEM, UX/UI design, and marketing technology, I bring a well-rounded approach to product development and digital strategy. My proficiency in tools like Google Analytics, Salesforce, Shopify, and Tableau ensures data-driven decisions that enhance user engagement and business performance.In a fast-evolving digital landscape, my passion lies in delivering strategic, user-centered solutions that drive measurable results. Whether it's through optimizing customer journeys, launching new digital platforms, or integrating advanced marketing technologies, I’m dedicated to pushing the boundaries of digital product management and innovation.