Chief Digital Officer (Cdo)
Current
May 2024 - Present
AeroLeads people directory · profile
Ryan Edwards Email & Phone Number
Chief Digital Officer @ Tombras | 2024 Ad Age Independent Agency of the Year
at
Tombras
1 work email found
@tombras.com
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✓ Verified August 2026
4 data sources
Profile completeness 100%
Current company
Role
Chief Digital Officer @ Tombras | 2024 Ad Age Independent Agency of the Year
Location
Knoxville, Tennessee, United States
Who is Ryan Edwards? Overview
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Quick answer
Ryan Edwards is listed as Chief Digital Officer @ Tombras | 2024 Ad Age Independent Agency of the Year at Tombras, based in Knoxville, Tennessee, United States. AeroLeads shows a work email signal at tombras.com and a matched LinkedIn profile for Ryan Edwards.
Ryan Edwards previously worked as Chief Digital Officer (CDO) at Tombras and EVP, Integrated Search at Tombras. Ryan Edwards holds Bachelor Of Science, Business And Enterprise Management; Concentration: New Business Development & Marketing from Wake Forest University, Schools Of Business.
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{first_initial}{last}@tombras.com
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Profile bio
About Ryan Edwards
With $750 million in billings and 475+ employees, Tombras was named to the 2022 AdAge Agency A-List. Founded in 1946, we are an independent, third-generation, family-owned advertising agency.The Integrated Search department is a 40+ team of digital strategists who specialize in performance digital marketing for brands like Truist Financial, Orangetheory Fitness, American Cancer Society, Great Clips, FreshDirect, RE/MAX, Pilot Flying J and many more!Ryan leads this 18X US Search Award winning team who specialize in Paid Search, SEO, Listings Management, Shopping, Amazon Advertising, Retail and Marketplaces, YouTube advertising, and Affiliate Marketing. Our Approach: Connecting Data + Creativity for Business Results®Recognition:- 2023: 7 US Search Awards- 2022 Ad Age A-List, Standout Agency- 2022: 4 US Search Awards, including Best Local SEO Campaign and Best Local PPC Campaign- 2020 6 US Search Awards, including Best PPC Campaign and Most Innovative SEO Campaign- 2019 AdAge Agency A-list- 2019 US Search Award: Best Use of Search - Retail/E-Commerce- 2018 Fast Company's World's Most Innovative Companies- Effie's #3 Most Effective Independent Agency - BrightEdge SEO EDGIE Award 2018 - Adweek's Creative 100
Listed skills include Social Media Marketing, Social Media, Marketing, Marketing Strategy, and 26 others.
Current workplace
Ryan Edwards's current company
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11 roles
Ryan Edwards work experience
A career timeline built from the work history available for this profile.
Evp, Integrated Search
• Lead a 40+ team of disruptive performance marketing specialists• 18 US Search Awards, including Best Large Integrated Search Agency, Best PPC Campaign and Most Innovative SEO Campaign• 4 BrightEdge Edgie Awards• Featured case studies in Think With Google and The Keyword
Mar 2022 - May 2024
Svp, Integrated Search
Mar 2019 - Mar 2022
Vice President, Integrated Search
Dec 2017 - Mar 2019
Associate Media Director, Paid Search
Mar 2017 - Dec 2017
Search Manager
Digital strategy, SEO, PPC, programmatic display, retargeting, website analytics, competitive analysis for brands like:• TOTO• Sakrete• Levolor• Sunbrella• Moen• VELUX• WIX Filters• Hurst Jaws of Life• AdvanTech and ZIP System
Aug 2016 - Mar 2017
Digital Strategist
• Website redesign for Goulston Technologies (results: 72% increase in total traffic, 16% increase in organic traffic, 40% increase in organic mobile traffic, 91% increase in non-branded impressions)• Managed, targeted and optimized Facebook ads for Novant Health (1M+ impressions, 300k+ reach, 10k+ link clicks)• Developed SEO/SEM lead generation campaign for PBI Performance Products that generated 130 enterprise-level leads from companies like Ferrari, Boeing, Lockheed Martin & Rolls-Royce (product requests increased 69%, organic traffic increased 68% and the conversion rate tripled)• Lead project manager on mobile responsive website re-design for the Urban Ministry Center that resulted in triple digit percent increase of average donations• Assisted Novant Health in developing a strategic plan for its social media platforms, including a comprehensive social media audit, audience analysis and competitive analysis• Monitored 20+ website Google Analytics properties and provided traffic, audience and performance analysis to optimize leads, sales and conversions for our clients• Developed 50+ proprietary Google Analytics dashboards as the agency's data analysis team leader• Developed digital strategy for the agency's new business development efforts that led to 3x more organic traffic and new client leads• Managed two digital marketing interns and taught them the basics in digital strategy, including search, display, social, web and email campaign creation and optimization techniques
Oct 2013 - Aug 2016
Co-Founder, Digital Director
• Developed interactive social communication platform• Managed all aspects of SEO, SEM, social media and email marketing• Executed inbound marketing campaigns that generated 101k website pageviews/mo, 60k unique visitors/mo, 5 university partnerships, & served over 200k students• Created results driven social media marketing campaigns with one viral post generating 200k+ • Established a Brand Ambassador intern program, hiring and training 12 interns
Oct 2012 - Oct 2013
Marketing Intern
Greenlight Biofuels
-Ranked #1 intern (36 total interns) in both unit volume and new accounts created-Expanded firm’s waste fryer oil collection service by $50k/yr or 1500gal/mo-Contracted 31 new food service clients in 20 days (restaurants, sports arenas and schools)-Signed largest restaurant (500 gal/mo) and increased client base by 220% in Newport News, VA-Led best practices sessions and mentored 4 under-performing interns
Jun 2011 - Aug 2011
Student Brand Manager
• Planned new product promotion initiatives and conducted social media surveys• Executed product pallet drop in library during finals week – 4,000cans/30min , 2,000+ organic Facebook impressions• Sponsored largest Greek party of the year – police reported “Red Bull and 500+ students mud wrestling”• Selected as 1 of 300 student brand managers from a nationwide applicant pool of tens of thousands
Jun 2009 - Aug 2010
Owner & Founder
Booty Wax Co.
• Invented organic surfboard wax after 500+ experiments with beeswax, tree resins, natural clays• Utilized e-grants ($2,000) to manufacture, package and distribute surf wax and branded apparel• Formulated communication platform for social media, website, packaging, merchandise, and other brand content• Leveraged the glory days of SEO to rank on first page of Google for the industry's most competitive terms which led to international new customer inquiries• Generated positive cash flow over three years, but phased out business to concentrate on academics and other lucrative entrepreneurial ventures
Oct 2007 - Aug 2010
1 education record
Ryan Edwards education
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Wake Forest University, Schools Of Business
FAQ
Frequently asked questions about Ryan Edwards
Quick answers generated from the profile data available on this page.
What company does Ryan Edwards work for?
Ryan Edwards works for Tombras.
What is Ryan Edwards's role at Tombras?
Ryan Edwards is listed as Chief Digital Officer @ Tombras | 2024 Ad Age Independent Agency of the Year at Tombras.
What is Ryan Edwards's email address?
AeroLeads has found 1 work email signal at @tombras.com for Ryan Edwards at Tombras.
Where is Ryan Edwards based?
Ryan Edwards is based in Knoxville, Tennessee, United States while working with Tombras.
What companies has Ryan Edwards worked for?
Ryan Edwards has worked for Tombras, Wray Ward, Abz Creative Partners, Buzzocracy, and Greenlight Biofuels.
How can I contact Ryan Edwards?
You can use AeroLeads to view verified contact signals for Ryan Edwards at Tombras, including work email, phone, and LinkedIn data when available.
What schools did Ryan Edwards attend?
Ryan Edwards holds Bachelor Of Science, Business And Enterprise Management; Concentration: New Business Development & Marketing from Wake Forest University, Schools Of Business.
What skills is Ryan Edwards known for?
Ryan Edwards is listed with skills including Social Media Marketing, Social Media, Marketing, Marketing Strategy, Public Speaking, Facebook, Seo, and Social Networking.
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