Leveling up and connecting your existing Go To Market stack so you can get back to making better strategic decisions. Better ETL built by Sales and Marketing professionals for Sales and Marketing teams.

Sales, marketing, data, and leadership advisor for various companies in healthcare, e-commerce, recruiting, IT, and SaaS.

Responsible for marketing to 3 distinct ZipRecruiter audiences: SMB, Job Seeker, and International. Includes media buying, creative and brand strategy, analytics, messaging, and design.

Oversees marketing and user acquisition initiatives for ZipRecruiter's employers and job seekers. Allocates spend across existing channels, and explores new test channel opportunities.Leads data and analytics efforts, including offline and multi-touch attribution modeling, customer LTV projections, and financial planning.

Digital marketing and user acquisition initiatives for ZipRecruiter job distribution and job seeker products. Optimizes spend and conversion in existing channels, and explores new marketing opportunities.Leads data and analytics efforts, including offline and multi-touch attribution modeling, customer LTV projections, and financial planning.

Digital marketing and user acquisition initiatives for ZipRecruiter job distribution and job seeker products. Optimizes spend and conversion in existing channels, and explores new marketing opportunities. Drives product management around developing software for automating web analytics, multi-touch attribution modeling, and landing page optimization.

Manages digital marketing initiatives for online job posting distribution service. Optimizes spend and subscription conversion in existing channels, and explores new marketing opportunities. Focus on search engine marketing, search engine optimization, affiliate marketing, and display advertising.Drives product management initiatives for internal and external facing software to grow ZipRecruiter.com job distribution subscriptions effectively, including automated web analytics and landing page optimization.

Managed enterprise level search engine marketing programs for DexKnows.com. Responsible for allocating SEM spend across multiple publishers, optimizing for KPIs of Action Rates, CPC, and CPA/CPL. Emphasis on automated bid management across national campaigns to ensure full coverage and maximum return on investment.

Managed enterprise level search engine marketing programs for DexKnows.com. Responsible for allocating SEM spend across multiple publishers, optimizing for KPIs of Action Rates, CPC, and CPA/CPL. Emphasis on automated bid management across national campaigns to ensure full coverage and maximum return on investment.

Provided analytical support on Search Engine Marketing programs for DexKnows.com and other Dex products. Used SQL, Excel, and other custom applications to pinpoint key areas of improvement driving towards lower cost per lead acquisition.

Performed quantitative and qualitative analysis of online advertising campaigns. Monitored traffic flow using various metrics to assess quality, provided creative copy revisions to ensure legal compliance, and developed VBA user interface tools to assist in high volume click monitoring and fraud prevention.

Managed operations and logistics for Los Angeles County franchise of Game Truck party service, which provides trailers full of the latest games, systems, and TVs for parties and large events.

Community liaison for all current and past Konami titles, working to build community relationships, sponsor and host events and tournaments, and provide feedback for future titles.

Game design work with individual producers and developers, including level design, scripting, and narrative. Created internal game data for Dance Dance Revolution titles, provided expert feedback on various other music game titles. Performed Quality Assurance duties across all in-development Konami titles.