Ryan Vandal Email & Phone Number

San Diego, CA, US

San Diego, CA, US

• Lead all analytics channels across DTC, Amazon, retail, and operations
• Develop and implement data models, algorithms, and predictive models to derive valuable insights and make data-driven decisions
• Crafted a comprehensive top-down business strategy, increasing YoY net contribution
• Developed a full top to bottom profit and loss statement to analyze and forecast company performance
• Create new promotional strategy to ensure profitably while mitigating risk
• Use insights to create new paid media strategy including identifying new audiences, optimizing ad placements, and allocating budgets across channels

San Diego, California, United States

• Oversaw all marketing and sales analytics channels across three distinct company brands
• Developed consumer and website insights through data and market research
• Partnered with sales, marketing, web dev and supply chain teams to develop various marketing and website strategies, key account management, pricing and forecasting
• Managed PPC (including Amazon) and SEO agencies in developing strategies across brands

San Diego, California, United States

• Designed new pages and website flows to increase conversion
• Developed, implemented and monitor multivariate tests for site optimization
• Managed PPC and SEO agencies

Woburn, MA

• Managed multiple acquisition channels including SEO, PPC and affiliate marketing
• Created campaigns both in-home and out of home to generate traffic and promote brand awareness
• Controlled and tested site pricing to maximize KPIs
• Monitored retention rates and created loyalty and winback offers

Woburn, Massachusetts

• Created dashboards, segments and KPI metric reports to accurately monitor website performance, paid media efficiency and forecast future trends
• Worked with CRO and dev teams to test and implement page and cart improvements
• Identified audiences, geographies and interest groups for targeting

Woburn, MA

• Created campaigns to promote lifetime value, renew expiring customers and target expired customers through email, paid search and display.
• Manged auto-renewal channel including pricing, email notifications, strategy and billing rate optimization.
• Designed landing pages to promote products and brand awareness
• Created cross-sell and up-sell opportunities to maximize primary and secondary revenue sources

Wilmington, Massachusetts

• Performed financial analysis for funding profiles, sales outlook and risk assessment for major accounts
• Wrote reports of profits, sales averages, and potential issues for discussion with CEO to monitor company growth and success

Spencer, Massachusetts

• Helped develop and train employees to ensure a high-performing team
• Performed audits to ensure standards are met within the business organization
• Prioritize and monitor workflow, addressing related issues as appropriate to achieve pharmacy production objectives, as well as performing root cause analysis of efficiency and quality measures
• Provided leadership and direction by establishing clear expectations and communicating specific performance feedback

Amherst, MA

• Responsible for the sale of prescriptions, medications and pharmaceutical supplies
• Prepared and process new prescriptions, medical insurance claim forms and records
• Maintain computerized pharmacy customer records
• Maintained strict pharmacy protocol in regards to customer privacy/HIPPA

Sturbridge, MA

• Responsible for assisting in the daily operations of the store
• Worked in the areas such as merchandise presentation, processing, markdowns, fitting room, cashier, customer service and layaway

Bachelor Of Arts (Ba), Economics

Education record