Ryan Koo

Ryan Koo Email and Phone Number

Director Merchandising Franchise @ adidas
Herzogenaurach, BY, DE
Ryan Koo's Location
Herzogenaurach, Bavaria, Germany, Germany
Ryan Koo's Contact Details

Ryan Koo work email

Ryan Koo personal email

n/a
About Ryan Koo

DTC Professional who can bring the continuous improvement to the organization & business- Result oriented mindset with diverse experience across multiple markets/brands- Process improvement capability by challenging the status quo for better performance & efficiency- E2E DTC expertise which allow holistic approaches for better performance

Ryan Koo's Current Company Details
adidas

Adidas

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Director Merchandising Franchise
Herzogenaurach, BY, DE
Website:
adidas.com
Employees:
75612
Ryan Koo Work Experience Details
  • Adidas
    Director Merchandising Franchise
    Adidas
    Herzogenaurach, By, De
  • Adidas
    Director Buying Originals / Hype
    Adidas Jul 2024 - Present
    Herzogenaurach, Bavaria, Germany
  • Adidas
    Senior Manager Buying
    Adidas Mar 2020 - Jul 2024
    Herzogenaurach, Bavaria, Germany
    Responsible for growing category sales & controlling stock level by setting up proper buying plan & In-season management. Supporting the creation and implementation of business processes across multiple teams/department to have holistic business approaches.KEY ACCOMPLISHMENTS:• Enhanced key processes regarding preseason planning and in-season management such as buying tool creation & deployment and store opening process enhancement.• Established campaign management process… Show more Responsible for growing category sales & controlling stock level by setting up proper buying plan & In-season management. Supporting the creation and implementation of business processes across multiple teams/department to have holistic business approaches.KEY ACCOMPLISHMENTS:• Enhanced key processes regarding preseason planning and in-season management such as buying tool creation & deployment and store opening process enhancement.• Established campaign management process to secure clear alignment among stakeholders• Organized e2e EURO2021/ WC2022 retail strategy and accomplished huge success in sales & stock management Show less
  • Adidas
    Senior Manager Product Planning
    Adidas May 2018 - Feb 2020
    Herzogenaurach, Bavaria, Germany
    Responsible for maximizing the growth and profitability of the global DTC business with an Omnichannel mindset. Supporting the creation and implementation of a solid strategic and operation framework for the management of product buy processes for Own Retail and Ecom, including a commercial buy sign-off process on Market & HQ levelKEY ACCOMPLISHMENTS:• Established process for Retail as a key account in Key Account Interaction Model project (KAIM)• Created & established… Show more Responsible for maximizing the growth and profitability of the global DTC business with an Omnichannel mindset. Supporting the creation and implementation of a solid strategic and operation framework for the management of product buy processes for Own Retail and Ecom, including a commercial buy sign-off process on Market & HQ levelKEY ACCOMPLISHMENTS:• Established process for Retail as a key account in Key Account Interaction Model project (KAIM)• Created & established global e2e process for DTC exclusive products for Running category• Created merchandising framework and seasonal range guidance for adidas brand flagships• Contributed to store clustering project in ideation and implementation in DTC channel across markets Show less
  • Adidas
    Manager Dtc Merchandising Planning
    Adidas Jan 2017 - Apr 2018
    Seoul, Korea
    Responsible for developing merchandising strategy and planning of Full price retail, Outlet and Ecommerce. Guided merchandising team on implementation of the plan by offering Merchandise financial plan and In-season analysis.Enhanced merchandising management by offering preseason planning tools and in-season management tools. KEY ACCOMPLISHMENTS:• Provided OTB Plan for all DTC channel (CS, ECOM and FO) based on the seasonal strategy and fiscal target.• Established… Show more Responsible for developing merchandising strategy and planning of Full price retail, Outlet and Ecommerce. Guided merchandising team on implementation of the plan by offering Merchandise financial plan and In-season analysis.Enhanced merchandising management by offering preseason planning tools and in-season management tools. KEY ACCOMPLISHMENTS:• Provided OTB Plan for all DTC channel (CS, ECOM and FO) based on the seasonal strategy and fiscal target.• Established NOOS articles order management tool & process and helped merchandisers the implementation.• Acted as DTC representative for IBP retail process enhancement project.• Led merchandising analysis tool enhancement project with IT/PROCESS team• Acted as DTC representative for SAP deployment project for adidas Korea• Initiated Merchandising enhancement workshop to build and standardize the best process Show less
  • Vf Corporation
    Manager Business Planning & Analysis
    Vf Corporation Dec 2013 - Jan 2017
    Seoul, Korea
    Responsible for merchandising financial planning, sales planning of DTC/wholesale, stock allocation and in-season trading of Vans business in Korea.Managed the business from preseason planning to terminal stock handlingKEY ACCOMPLISHMENTS:• Set business plan with senior leadership, ensuring the plans were aligned with market and consumer trend • Led S&OP Process as a central planning hub of Sales, Merchandising and Finance• Streamlined OTB management, sales planning… Show more Responsible for merchandising financial planning, sales planning of DTC/wholesale, stock allocation and in-season trading of Vans business in Korea.Managed the business from preseason planning to terminal stock handlingKEY ACCOMPLISHMENTS:• Set business plan with senior leadership, ensuring the plans were aligned with market and consumer trend • Led S&OP Process as a central planning hub of Sales, Merchandising and Finance• Streamlined OTB management, sales planning and store segmentation• Managed Initial allocation by working closely with merchandising & SCM team• Own replenishment process and build dynamic replenishment model based on forward looking methodology• Acted as process champion of South Korea to align S&OP process with global HQ Show less
  • Lf Corp
    Sales Planning & Product Merchandiser
    Lf Corp Jul 2009 - Dec 2013
    Seoul
    Key Responsibilities:Manage Burton Import Goods business from start to end - Communicate with Burton Global to decide buying budget, product assortment, SMU development and marketing plan (OTB, Pricing, Gross Margin, SG&A, OI) - Manage WS Dealer & build up buying assortment plan for dealers (60 WS Dealers) - Set up the assortment plan for retail doors (5 Own Operate retail doors) - Implement Dealer show (Product & Marketing update explanation, Receiving WS Orders) -… Show more Key Responsibilities:Manage Burton Import Goods business from start to end - Communicate with Burton Global to decide buying budget, product assortment, SMU development and marketing plan (OTB, Pricing, Gross Margin, SG&A, OI) - Manage WS Dealer & build up buying assortment plan for dealers (60 WS Dealers) - Set up the assortment plan for retail doors (5 Own Operate retail doors) - Implement Dealer show (Product & Marketing update explanation, Receiving WS Orders) - Inventory Liquidation for close out seasonManage Sales Plan & Retail Allocation (PLC Management, Door Portfolio, Product Offering) - Setting up Store Rollout plan & Analyzing door efficiency - Sales & Margin & Cost management by door - Inventory management by door (Monthly Forward Coverage, Inventory Days, Stock out%) - Building up Monthly / Yearly Sales & Margin Rolling Forecast - Reporting Inventory –Purchase-Sales combined report Show less
  • Danal Co Ltd
    Business Operation Assistant
    Danal Co Ltd Nov 2002 - Feb 2006
    Seoul

Ryan Koo Skills

Strategic Planning Merchandising Demand Forecast Data Analysis Marketing Strategy Fashion Brand Management Inventory Management Business Strategy Product Development

Ryan Koo Education Details

Frequently Asked Questions about Ryan Koo

What company does Ryan Koo work for?

Ryan Koo works for Adidas

What is Ryan Koo's role at the current company?

Ryan Koo's current role is Director Merchandising Franchise.

What is Ryan Koo's email address?

Ryan Koo's email address is ry****@****oup.com

What schools did Ryan Koo attend?

Ryan Koo attended Handong Global University.

What skills is Ryan Koo known for?

Ryan Koo has skills like Strategic Planning, Merchandising, Demand Forecast, Data Analysis, Marketing Strategy, Fashion, Brand Management, Inventory Management, Business Strategy, Product Development.

Who are Ryan Koo's colleagues?

Ryan Koo's colleagues are Muhammad Hamizan, Anna Joy Piamonte, Nur Mohsin, Sanjay Kumar S, Pete Munoz-Escobedo, Vignesh Krishna, Jérôme Abidos.

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