Ryan Leshock Email & Phone Number

Chicago, Il, Us

Chicago, Il, Us

Content Creator primarily on the Kraft Mac & Cheese social accounts, now working across all brands.- Recognize emerging trends and find ways to positively get our brand involved at the speed of culture- Full Creation Process: from brainstorming / scripting of social-native vertical video concepts to filming and editing to assisting with post instructions- Analyze account and post-specifc data to inform our creative team with data-backed insightsSince joining the team, KMC’s accounts have captured 63M views (around 50% organic) (2023 numbers)My team and I have been able to produce numerous multi-million view content organically:- 19.5M organic views on a single IG Reel within 48 hours of being posted- 7M organic views on a single TikTok within 72 hours of being posted

I originally created this company during my Junior year of high school to be able to use my drone footage commercially, but it has since become much more than that. Elevated Media offers full production of a video from idea conception to social media marketing on all online platforms.**Recent Developments**- Social Media Content Creation: I created a viral trend through Tik Tok, "What song are you listening to?" and amassed over 50 Million views and 140k followers across a new series of videos on @ryanleshock. - Partnered with BIG NAME brands to create engaging social media content that has amassed millions of views. Please request examples or click through to the website.----OUR CONTENT:- Event promotions, brand promotions, kickstarter videos, sorority and fraternity recruitment videos, local political ad campaigns, entire full-scale student short films, and photoshoot behind-the-scenes.- Graduation Photos, Drone roof inspection, Creative photoshoots, album covers, thumbnail designMY RESPONSIBILITIES:- Finding new clients, updating company website/social media, full production of client videos, organization of company media for long-term storage----**Click the attached link for the brand website to learn more**

- Planned entire content shoot, hosted, and edited 5 ready-to-post TikToks all in one day- Worked with client, Airheads, to post on their account, and to my own account to boost organic viewershipSole Content Creator in the entire agency.

Greenville, Nc, Us

TL;DR: One of two content analysts on the vertical platforms team. Took on more creative, qualitative tasks including retention analysis, video strategy recommendations, data-backed video ideation, and creation of data presentations for an audience of non-data, short attention span individuals.Performed both internal and external real-time data entry, collection, research, and analysis. INTERNAL**Utilization of proprietary retention tools to determine audience engagement at every second of the video**Analyzed all given metrics on our videos and compare similar videos to find and present key learnings to executive members**Developed visual presentation and report templates to showcase a massive amount of data in a way that appeals to Creative-minded individuals**Watched and tracked numerous milestones of our TikTok account and present that information to the Team with supporting data rationaleEXTERNAL**Conducted weekly research of trending video concepts, formats, and pop culture events**Conducted monthly research of the most viral videos + creators**Researched the differences in performance across Instagram Reels, YouTube Shorts, and TikTok**Conducted social listening / monitoring with Reddit, Google Trends, and TwitterSKILLS**Social media tools: Exolyt, Trendpop, TrendTok, Tok Count.**Data management and visualization tools: Flourish, Tableau, Sheets / Excel, Slides / Powerpoint, and Discord, Notion + Google Calendar

Oversee and run a student-led pro-bono advertising agency that serves numerous real clients in the surrounding University community. Develop agency structure and source local businesses for clients to develop student client teams with an overall roster of around 40 members.Doing real creative advertising work for on-campus clients.

Oversee 8 different client teams working on creative digital assets for real businesses in the local community.Provide feedback on design executions and work with other creatives to develop work for agency clients.Assist president with creative ideas for agency culture, meeting logistics, and overall agency structure.

- Captured meetings and live events for the agency to use in promotional advertising.- Worked on client projects for businesses in the local community, took projects from idea conception to final edits on the video product.

Champaign, Il, Us

- Assisting with idea conception for new health campaigns for the student health center- Creating full video scripts from idea content- Scheduling, Finding Actors, Shooting, Editing, and Uploading final videos to online platforms.- Sole photographer in University photo shoots- Updated YouTube Social Media Channels to enhance SEO and increased views and subscriptions

Champaign, Il, Us

Social Media content creator for the University's official tiktok account @uofillinois- created 2 TikTok posts which did over 12,000 views each- concepted 15+ new TikTok posts for the social team to act on over SummerAssist video services team at the University with their major video set productions. - Set up lavalier microphones with guests (including the Chancellor)- Set up / tear down lighting and other equipment quickly- Transport equipment cases between office and location

Arlington, Virginia, Us

One of three live camera operators for the PBS-affiliate production studio in Champaign, Illinois. Assisted with other roles, including camera directing and live switch board operations.- Equipment Management, working with professional studio cameras

Washington, District Of Columbia, Us

Joined the American Advertising Federation at UIUC as a Freshman in College.- NSAC (National Student Advertising Competition), 2 yearsMember of the Creative Team. Worked with 20 other Creative Team members to produce creative advertising work for the given client. Collaborated with Strategy and Media Team to align on targets.- CTRL+V "Video Production Agency" 2 yearsVideo Content Producer. Worked as a sort of independent contractor within the agency and was sent on project assignments to capture video for the given video outline and edit it to completion. - Midnight Oil "Full-Service Advertising Agency" 3 yearsMore information can be found in the Midnight Oil experience section. Joined as a Freshman (which was unusual at the time) doing videography for the agency on the internal brand team. Then I created a video production team within the agency to perform all of the agency's video needs. I then escalated to the Creative Director position, and finally, the President of the agency.- All AAFCreated video and photo promotional material used across all UIUC agencies in AAF.

New York, Ny, Us

Worked alongside the Head of Production Operations to learn how a major ad agency functions at every level. Came up with additional video content projects for myself to take solely from beginning to end.- Concepted and created a Promotional Video for the Internship Program to be hosted on the application page. I was the only person involved in scripting, scheduling, filming, editing, directing/producing. Used my own equipment. Interviewed high level employees and current interns to edit together a video to be used to entice future applicants and increase application counts.- Created multiple TikTok and Instagram Reel (social media) videos that were posted on the official DDB Chicago accounts. "Office Tour" Video, "Studio Tour" Video and Photography, "Intern Introductions" Video, "Day in the Life of an Intern" Video, and more.- Worked on multiple client projects, shadowing Executive Producers on their current work and assisting with creation of budget sheets and timelines- Interviewed and put together a glossary of all Production Dept. Personnel

Champaign, Illinois, Us

- Captured video during live sporting events (Tennis, Soccer, Wrestling, Softball, Basketball) to edit into highlight reels and post on university social media accounts (Twitter) - Worked as one of three live event camera operators to be streamed on the Big Ten Network- Managed media storage by logging footage and encoding large multimedia files

Miami, Fl, Us

- Creation of marketing materials, such as promotional content like graphics and website development.- Producer of videos detailing event recaps and general brand promotion.(karmatrade.shop)- Created 3 Brand Videos to highlight the store's buying process. Posted to social media (Instagram, Facebook)- Photographer on numerous brand photo shoots. Created and Edited Images to be used in the online catalog and for social media promotion.

Bolingbrook, Il, Us

- Creation of digital media assets: social media photography and videography, training videos, new feature/product highlight videos- Remote Editing, In-Person Video Production, Handling multiple projects at once remotely, Microsoft Teams communication- Capture live company events to create video recaps and photo imaging- Give thoughts/recommendations on existing content and website design** Travel Content CreatorFly out to numerous domestic locations to capture photo and video content to edit into numerous video styles and create a growing library of content to use in future applications.- Flown to Jacksonville, Minneapolis, Phoenix on my own to capture city landscapes and landmarks as well as follow video script/outline to create product feature and personnel introduction videos.

Paola, Cosenza, It

Travelled to Reno, NV and Fresno, CA to capture audio and drone footage for an independent documentary. Only audio or drone professional in the entire crew.-Recorded professional quality sound for a documentary, featuring ambient sound, one-person interview sound, and sound monitoring-Recorded professional quality aerial footage for a documentary.

Produce video and photo content for 2 major social media influencers on the University of Illinois campus. Both have communities of over 35,000 subscribers on YouTube.Conduct photoshoots, manage and attain brand partnerships, assist in idea conception, sole videographer and editor for online video productions.**On-campus only position. Non-summer datesAccounts accessible upon request.

Urbana, Il, Us

Conducted over 20+ interviews with local professionals to create video archive for Social Work students to explore internship possibilities and educational opportunities.- Coordinating with industry professionals to set up times to record live presentations.- Recording, Editing, and Posting high-quality videos of the presentations to online platforms- Creation of graphical title cards and thumbnails to enhance viewing experience

Paola, Cosenza, It

- Voice Acted for Teenage Raine Beau- Conducted reshoots for missing/low-quality scenes.- Worked with the post-production team to develop video content for marketing/distribution purposes- Assisted high-level producers with the on-set production process

Chicago, Illinois, Us

- Worked with a team of 20 interns to create and promote company events- Idea conception, finding guests, editing zoom meeting footage, promoting finalized videos- Edited multiple 2 hour long zoom meetings into smaller 2-minute topic-specific videos.

- Created team line ups for each meet, coordinated swim meet themes, assisted new parents with questions and event information. Created weekly newsletters (emails) to send out to the entire team.- Coached 6 and under age group in daily practices and swim meets.

Bachelor Of Science - Bs, Advertising

Ged