Ryan Linders Email & Phone Number

Austin, Texas, Us

Austin, Tx, Us

Executive program leader for Prime at Whole Foods Market. Head of Digital channel Marketing, eCommerce, CRM, Loyalty, and global Customer Care. Leader of Digital Capabilities and Integration partnering with Technology and Marketing business teams for both Whole Foods Market and Amazon.

Austin, Tx, Us

Denton, Texas, Us

Responsible for providing strategic leadership for the CRM team to deliver multi-channel CRM programs to maximize customer value and brand engagement. Establishes key results reporting KPI criteria and continually optimizes the CRM strategy based on test and control learnings.Leads the strategy for Sally Beauty loyalty program and continually drives innovation in the program to keep it fresh and relevant for the customer to retain existing customers and acquire new customers. Owns the customer database and direct and oversees the management and improvement of the customer database to ensure that it is accurate and effectively and efficiently used to support marketing goals and functions.Develops best in class, quantitatively-derived and insight-based targeting strategies based on robust analytics to define and prioritize the highest potential customer and deliver measurable ROI. Leads and oversee the optimal contact strategy to determine “who gets what, when and how.”Global collaboration strategic team lead for CRM and Loyalty across all Sally Beauty Holdings companies.

Plano, Texas, Us

Executive leader of loyalty programs and customer marketing strategy for over 1,100 JCPenney stores and jcp.com. Overseeing the company’s rewards program, including JCPenney credit card members as well as multi-tender customers, leading a dynamic team focused on driving strategies, marketing integration, technical program execution, and retention of JCPenny’s most loyal customers. Manages the Epsilon agency and loyalty platform infrastructure and maintains the customer strategy budget for loyalty program operations. Planning all strategic initiatives reaching customers across all loyalty integration channels including print, in-store, social, email, SMS, mobile, and website communication.

Fort Worth, Texas, Us

Responsible for leading all retention customer direct marketing efforts in driving incremental traffic and sales to over 1,100 Pier 1 Imports stores and pier1.com.Leading the customer marketing strategy, responsible for the direct marketing portion of the $90 million advertising spend. Budgeting and forecasting for all direct mail supporting all US and Canada locations. Strategic planning and tactical execution of the Pier 1 Rewards credit card program, planning retention based marketing communication, and execution of customer messaging across multiple channels. Strategic media channels include direct mail, catalogue, email, mobile/SMS, and social media. Forecasting and Segmenting Customer Database: The Pier 1 customer database is used for direct marketing to a database of over 26 million customers. Customer Marketing Management: Manage the planning for all marketing and messaging campaigns dedicated to current customers, both tender-specific to the Pier 1 Rewards credit card and non-tender specific loyalty initiatives and any customer retention based initiatives. Strategic Execution: Facilitate marketing execution between Pier 1 and loyalty vendors, including vendors to support the private label Pier 1 Rewards credit card and outside data providers, by being the point-of-contact between Pier 1 and its loyalty provider.CRM Strategy and Analysis: Receive information from Database Analytics team and enhance current customer marketing strategy based on analysis and performance of past marketing initiatives. Make changes and recommendations to future loyalty marketing initiatives based on analysis.

Irving, Tx, Us

Consistently promoted with increased responsibilities to advance the company’s strategic marketing initiatives. Responsible for developing profitable sales programs and marketing initiatives for 550+ company and international franchise restaurant locations. Charged with creating marketing programs and strategic initiatives to drive sales utilizing the call center, guest relations, birthday events, and fundraising teams (80+ reports) as well as outside marketing agencies including Email, Social Media, and PR. 7+ years store operations, new unit opening, and store operations training experience.

Mba, Marketing

Bba, Marketing