- Oversee all creative direction and content strategy for the Action Network and FantasyLabs YouTube channels. - During first year, increased YouTube views by 738%, subscribers by 704%, and click-thru-rate by 82%. - Ideate and produce sponsored content for affiliates including DraftKings, NBA, PGA, PointsBet, PrizePicks, and more. - Collaborate and manage a team of staff members and freelancers to create daily video content about sports gambling, the sports betting industry, fantasy sports, NFTs, sports memorabilia. - Create and publish content across dozens of social media accounts on Twitter, Facebook, Instagram, TikTok, and YouTube.

- Increased unique visitors by 238%, average time spent on page by 32%, and overall traffic by 234% by developing innovative web content and analyzing SEO data using Google Analytics, Google Trends, Moz, and Yoast to inform content strategy.- Defined and executed the creative direction of original editorial content that focuses on insight and analysis for sports betting, season-long fantasy sports and daily fantasy sports.- Managed a team of 50 freelance content creators.- Doubled YouTube subscriber count by increasing upload frequency and diversifying video content with new social media influencers.- Produced and hosted the daily (in-season) and weekly (off-season) NBA Gambling Podcast.- Brought the NBA Gambling Podcast to the top 50 basketball podcasts on the Apple Charts within its 1st month.- Identified talent and helped launch new soccer, college sports, and golf podcasts.- Oversaw all editorial content for the main website: SG.PN

- Produced in-studio and field segments with Rob Gronkowski, Venus Williams, Keegan-Michael Key, Ronda Rousey, Demi Lovato, and James Corden to a CBS primetime show.- Achieved the top show in the Wednesday night timeslot over multiple weeks by finding the most interesting and entertaining sports content and creating trivia that inspired gameplay, and drove engagement,- Adapted the content from a UK sports comedy show for a primetime American audience.

- Led digital production as 1 of 3 founding members of The Late Late Show with James Corden.- Spearheaded YouTube content development; became the 3rd TV show to pass 20M subscribers.- Wrote, produced, directed, and edited original video and creative for all digital/social platforms.

- Create video content for the show’s digital properties, including short Snap and Instagram stories, original behind-the-scenes clips, and recut/repurposed show content, with up to 12MM views each.- Serve as an advisor to define the creative direction and digital production best practices.- Collaborate with talent teams to launch original digital video content on celebrity social media channels, including Will Smith, LeBron James, Alicia Keys, Big Sean, Sheryl Crow, and Maisie Williams,

- Managed the production and editing of daily digital content for the Life vertical, the #1 traffic driver for MTV news with a team of 30+ in-house and freelance creators.- Produced digital and social media videos and interactive content for 6 MTV/MTV2 shows to increase viewership and audience engagement.Established strategic partnerships with Verizon, AXE Body Sprays, Uniqlo, and HBO to create original branded content for social media channels and open a new multi-million-dollar advertising revenue stream.

- Led the redesign and content rebranding from MTV Clutch to Guy Code Blog leading to an increase in site traffic by 700% in 2 years with 3.1MM unique visits in June 2014.- Served as the Social Community Manager; increased FB followers by 2.1MM and Twitter by 312k.

- Wrote, produced, edited, and starred in Asylum Trend Investigator, a comedic video series that examined a new internet trend every weekday, and Genius On Genius, a video series that featured humorous interviews with comedian Marc Maron, MMA star Urijah Faber, Bushmills Master Distiller Colum Egan, and writer Neal Pollack. - Managed 2 Facebook accounts and the AslyumTrends and AsylumChannel Youtube channels by writing and publishing daily features on entertainment, dating, sports, and news.

- Wrote, produced, and edited video features from press junkets, which included interviews with Tom Cruise, Kristen Bell, Jason Bateman, Vince Vaughn, Jon Favreau, and Kristin Davis.- Interviewed and wrote features with screenwriters, directors, and actors, including Dave Chappelle, John Cusack, Amy Schumer, and Patton Oswalt, to promote new movies and television shows.