Ryan Mcwilliams Email and Phone Number

- Lead content development for the The Channel Companies family of social accounts- Develop and maintain social media calendar- Act as point of contact for Oktopost, TCC's Social Scheduled/Advocacy Tool

- Increased total social media engagement amongst channels with an average of 400 posts per month - Owned daily social content creation (video/webinar editing, copywriting, and graphic design) on all Webex social channels- Managed budgets for paid ad spend on Twitter and LinkedIn follower acquisition and brand awareness campaigns- Presented the need for social media expansion to TikTok and successfully launched the channel in 2022- Successfully led a Sprinklr pilot for employee advocacy that resulted in a more streamlined content planning process for Webex employees- Brought creative production in-house that previously sat with an agency, resulting in cost savings and more flexibility and agility in our social media content- Strategized and executed Influencer marketing lead social activations

- Owned strategy, execution, optimization, and reporting of over $3M in digital media campaigns for more than 20 partners (Microsoft, Apple, HP, HPE, Adobe, Samsung, and more) - Developed digital media briefs for Insight’s Brand, Services, and Solutions business- Brought digital media buying in-house from an agency, resulting in 10% YoY cost savings, 100%+ increase in CTR, 150% increase in MQLs- Managed strategy, setup, and optimization of LinkedIn Campaign Manager, increasing overall CTR by 72% and MQLs by 500%.- Collaborated with CRM and campaign owners to develop full-funnel digital strategies - Prepared and presented campaign recommendations and quarterly business review

- Planned and created content for multiple posts daily across all organic social channels for brand, employer, and partners- Strategic scheduling of Insight content across all channels for maximum customer interaction (Hootsuite/Sprinklr)- Built and maintained corporate relationships with over 20 partners each week- Monitored and tested campaign assets and adjusted for marketing trends/performance- Tracked and reported performance for social media and shared these findings with larger channel owners- Coordinated monthly Charitable giving effort social media coverage/press releases with 5000+ internal employees for amplification and awareness

Marketing lead amongst fellow Marketing Champions and Brand Ambassadors. Working closely with the Marketing Manager.In training to become a Marketing Manager.

BayHost- Serving walk-in guests; providing excellent care and ensuring a fun and memorable experience, whether it be their first time or if they are a frequent visitor.Event Ambassador - Hosting, managing, and serving events of the same nature. Providing the same quality experience from 12 guests to 400. Ensuring a fun and memorable experience in hopes of inviting the group back for an event in the future.New Associate Trainer - training the new hires about what makes Topgolf, Topgolf!Marketing champion - On-site and off-site promotion. Spreading the word of Topgolf through word of mouth and other marketing strategies.

Operations intern for one of the most storied franchises in the MLB.Marketing for the team at off-site events, encouraging people to attend games.Project team member for any and all projects on and off site. (2 consecutive Spring Trainings)

Patient interaction and care.Providing quality service and meeting the patients' dietary needs.