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Ryan Nava is a Senior Partner Marketing Manager at PlayStation. He possess expertise in social media, marketing, social media marketing, digital marketing, event planning and 12 more skills.
Playstation
View- Website:
- sonyinteractive.com
- Employees:
- 10753
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Senior Partner Marketing ManagerPlaystationNew York, Ny, Us -
Senior Partner Marketing Manager, IndiesPlaystation May 2022 - PresentSan Mateo, California, Us -
Senior Director Digital PartnershipsMonumental Sports & Entertainment Oct 2021 - May 2022Washington, Dc, Us -
Director Digital PartnershipsMonumental Sports & Entertainment Nov 2018 - Oct 2021Washington, Dc, Us• Lead all digital partner strategy for the Washington Capitals, Washington Wizards, Washington Mystics, Washington Go-Go, and Wizards District Gaming. This includes partner integrations on team websites, mobile app, email, podcast, augmented reality etc. and reimaged social media inventory• Create and maintain Digital Partnerships Strategic Roadmap which includes revamped social campaigns and valuations, digital sales materials and education for sales staff, and completely customized digital campaigns for each partner pitch• Included in all partner facing pitches as the subject matter expert on all digital partnership opportunities within the organization• Work with Partner Managers to deliver metrics and recommendations to partners for all social and digital partnership campaigns• Spearheaded transition of inventory from physical assets to digital campaigns during COVID hiatus across 200+ partners• After first full season with teams, Wizards digital sales revenue increased by 32%, Capitals by 21% (top 3 in digital revenue in the NHL) and Wizards District Gaming was the top sponsorship revenue team in the NBA 2k League• Developed digital sponsor strategy for award winning global digital platforms such as Washington Wizards Japanese and Hebrew social and web channels• Speaker in multiple webinars focused on trends and partnership opportunities in the digital and sports betting space -
Digital Marketing ManagerMgm National Harbor Jul 2016 - Nov 2018National Harbor, Maryland, Us• Led development of the property launch marketing efforts• Oversees content strategy and development for mgmnationalharbor.com • Craft and execute all digital strategy initiatives relative to email, website, and on property digital signage to grow loyalty among existing guests and M life Rewards database of over 500,000 members • Oversee multi-million dollar sports partnerships with all major sports leagues (NHL, NBA, MLB, NFL)• Create and optimize marketing plans and messaging for casino promotions across multiple touchpoints including radio, print, out of home, and digital to achieve over $50 million in monthly gaming revenue -
Consumer Experience SpecialistMgm Resorts International May 2015 - Jul 2016Las Vegas, Nevada, Us• Product manager for MGM Resorts International Mobile App• Co-manage mobile app development initiatives for all 14 Las Vegas properties • Utilize Adobe Analytics to monitor property website feature trends and work with eCommerce teams to optimize performance• Drive content authoring best practices for Digital Marketing Platform • Organized a comprehensive Digital Marketing Platform strategic playbook to measure release 1 accomplishments and map future capability improvements • Supported content strategy with business objectives redesign of Mlife.com and MGMResorts.com for the Digital Marketing Platform• Continuously update consumer experience vision with internal and external research to further push digital marketing platform development -
Management Associate - Marketing TechnologyMgm Resorts International Jun 2014 - May 2015Las Vegas, Nevada, Us• Led a management associate team on a one-year social media strategy and evaluation project to improve channel engagement and utilization throughout MGM Resorts• Created consumer experience playbooks for a variety of business development initiatives such as MGM National Harbor, The Las Vegas Arena and The MGM Luxury experience to support cost containment and ensure technological relevance• Drove the gathering of digital assets from all Las Vegas resorts for implementation of new Digital Marketing Platform• Cascaded communication and customized training for all resort marketing and eCommerce teams to become certified in Adobe Content Authoring and Adobe Search and Promote • Rotated throughout various departments such as E-Commerce/Analytics to gain a high-level view of MGM Resorts International’s marketing operations -
Social Media And Internet Marketing InternMgm Resorts International May 2013 - Aug 2013Las Vegas, Nevada, Us• Created content and managed the ARIA(581k likes, 108k followers) and Vdara(80k likes, 19k followers) Facebook and Twitter accounts• Led and established ARIA’s presence on Vine and Instagram video• Wrote and contributed photography for the Taste of ARIA food blog TasteOfAria.com• Live tweeted large events such as Five50 restaurant opening and UFC Liquid Event. • Developed SEO description tags for AriaLasVegas.com -
College MarketingElectronic Arts Aug 2011 - Aug 2012Redwood City, Ca, Us• Coordinated and executed gaming events for 2,000 – 3,000 students at the University of Arizona to market EA titles such as the NCAA College Tour and FIFA Takeover Tour• Expanded Electronic Arts’ social media presence through viral marketing on Facebook and Twitter• Managed and created unique launch events for popular EA franchises throughout Tucson
Ryan Nava Skills
Ryan Nava Education Details
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University Of ArizonaMarketing
Frequently Asked Questions about Ryan Nava
What company does Ryan Nava work for?
Ryan Nava works for Playstation
What is Ryan Nava's role at the current company?
Ryan Nava's current role is Senior Partner Marketing Manager.
What is Ryan Nava's email address?
Ryan Nava's email address is rn****@****bor.com
What is Ryan Nava's direct phone number?
Ryan Nava's direct phone number is +130197*****
What schools did Ryan Nava attend?
Ryan Nava attended University Of Arizona.
What are some of Ryan Nava's interests?
Ryan Nava has interest in Social Media, Digital Marketing, Sports Marketing, Hockey, Seo, Digital Photography, Innovative Technologies.
What skills is Ryan Nava known for?
Ryan Nava has skills like Social Media, Marketing, Social Media Marketing, Digital Marketing, Event Planning, Social Networking, Event Management, Sales, Public Relations, Online Advertising, Advertising, Coordinating Events.
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