Ryann Swanson Email & Phone Number

Austin, Texas, United States

• Oversees CRM and marketing automations, including drip campaigns, for existing and developing franchises• Builds and implements automated systems to streamline and enhance efficiency in the franchise sales and fulfillment process• Crafts impactful copy for PR, newsletters, training materials, and marketing campaigns to support franchise growth• Collaborates with the Franchise Success Team to support franchisees with marketing best practices and brand-wide initiatives, boosting lead generation and member retention

Austin, Texas, United States

• Choreographs all-level dance routines and provides instruction to adults in classes of 30+ individuals• Fosters an inclusive, safe environment for individuals to build confidence through dance and community with fellow clients• Communicates with studio owner, manager, instructors and hosts to ensure exceptional class and client experience

Austin, Texas, United States

• Directed content creation and production, including photo and video shoots, for brand-wide campaigns and social media• Implemented strategies to drive and nurture new franchise leads through targeted email and SMS campaigns, newsletters, and virtual events• Managed internal communication about brand-wide initiatives between headquarters, franchisees, and local staff members

Fort Worth, Texas, United States

• Served as the marketing & communication liaison for the John V. Roach Honors College & AddRan College of Liberal Arts• Developed an integrated marketing and communication plan by creating goals, executing strategies and tactics and reporting results using relevant metrics/KPIs• Created and published multimedia content for a variety of channels— web, social media, environmental and print• Identified reputation-defining stories, groundbreaking research and expert faculty to highlight in the media and through TCU's communication channels

Fort Worth, Texas, United States

• Manages the on-time delivery of website, email, digital and print promotions using thorough knowledge of design and layout, copywriting and strategic planning• Communicates project direction and deadlines to both internal and external departments in addition to overseeing creative and marketing submissions, revisions, comments and approvals• Implemented a social media strategy which led to a 3.5% increase in Instagram engagement from September 2021 to October 2021

Eau Claire, Wisconsin, United States

• Chooses the appropriate media and style to meet the client’s business needs• Collaborates with a team of 3 student interns and a professional staff member to manage projects• Maintains project timelines and deadlines• Works with a large variety of mediums— print, digital, environmental• Maintains good, professional communication with clients• Provides excellent working rapport and customer service when completing projects

• Adapted the university Orientation Day to a virtual format using Microsoft Teams and Collaborate Ultra• Conducted virtual advising sessions for incoming and transfer students• Led an interactive, virtual “Student Life Presentation” to students and guests• Collaborates with advisors from the Advising, Retention, and Career Center and the Orientation staff• Served as a representative of the University of Wisconsin-Eau Claire and as a role model to new students

Wausau, Wisconsin Area

• Individualizes instruction to tailor to over 20+ cheerleading and dance teams of varying skill levels• Choreographs innovative competition pom dance routines for high school teams in Wisconsin• Communicates with athletes, coaches, and other instructors to ensure each team reaches their camp goals and maintains safety protocols

Orlando, Florida Area

• Worked in a high volume, fast paced environment, while providing exceptional guest service • Communicated through body language, animation, and interaction to convey a character’s story• Maintains show quality and character integrity• Participated in panel discussions and communications classes as a part of the Disney College Program

Eau Claire, Wisconsin Area

• Developed a weekly content strategy for Facebook, Twitter, and Instagram accounts• Created social media assets by taking photos, designing graphics, and writing captions and posts• Tracked social media analytics to determine engagement and reach in campaigns • Responded to comments and messages (providing customer service)• Researched social media and tech trends