Ryan Petrick Email & Phone Number

Grand Rapids, Mi, Us

Involved in early stages of a project to research and define "who we are designing for", what the user's needs along with pain-points and the overall opportunity for the business that would be created.-Complete research to fully understand the challenges/opportunities of our users to that help deliver value through digital tools.-Work with designers, developers, solution architects and product owners to drive solutions to improve digital products and experiences.-Working with global markets to drive a globally unified product roadmap for key capabilities.-Create and present concepts/ideas, along with future-casting to key stakeholders.-Engage with business stakeholders to understand what outcome the business is trying to drive, and what the success criteria are.-Identify, define, and prioritize what capabilities should be built in digital solutions.-Work with visual designers to develop concept prototyping, journey maps and the other key artifacts focused on the end-user needs.-Be a teacher and mentor, educating, and influencing business partners on the value of an experience-focused, customer centric approach to digital capability development.

Grand Rapids, Mi, Us

Created and lead a team of designers and developers that focused on improving the customer experience through innovation in experience design and new technologies.• Art direction of all print and interactive projects• Obtained and managed over 85 clients• Responsible for client prospecting and new business opportunitiesKey Accomplishments:• Provided human machine interface design and documentation including user-flows, uses-cases and wireframes of the award winning Mazda 3 infotainment system• HMI digital cluster presented at the 2008 North America International Auto Show• Infotainment system within the RE3 autoshow property at the 2009 NAIAS• Full campaign development of the L-3 Lynx product line, including the product website and iOS and Android simulator app

Grand Rapids, Michigan, Us

Manage a team of designers within an agile process which includes: • Mentoring, budget tracking and projections, team strategy, individual goal creation and project managementAdditional responsibilities include:• User Experience strategy • Documenting system specifications• User interface design leadership• Web analytic review and assessment• Mobile application design• Persona research and developmentKey Accomplishments:• Planned and managed the redesign of costadelmar.com to enhance online sales• Increased dealers leads for Scarab Jet Boats by 210% through the redesignof their interactive product configuration• Successfully executed prototype of furniture based IoT sensors to measure space utilization and reporting for Herman Miller • Drove increases in online sales by 130% for Alpha Omega Publication’s Monarch product line

Big Rapids, Mi, Us

Teaching concepts and methodologies of user experience design through various digital formats such as mobile phones, desktop and connected devices.Instructor of Interactive Design I and Digital Media Senior Portfolio

Cleveland, Wi, Us

LTC's Advisory Committee Member for Graphic and Web Design Program and Web and Software Developer Program

Kohler, Wisconsin, Us

Pushed for new and innovative ways to connect with consumers through web basedmedia. Focused on usability and path to product. This includes:• Concept development• Simulators and working prototypes• User-testing• Site metrics and analyticsKey Accomplishments:• Was instrumental in the successful redesign/re-platforming of us.kohler.com, thecompany’s flagship site with over 1.2 million visits per month• Lead design decisions and execution of the retail QR code mobile user experience• Lead the mobile web initiative of us.kohler.com through design and prototyping phasesWorked together with several outside creative agencies from around the country to accomplish objectives from department initiatives.