Ryan Phelan

Ryan Phelan Email and Phone Number

Agency Leader | 25 Years in Email & Digital | 2023 Recipient, Thought Leader of the Year @ RPEOrigin
Ryan Phelan's Location
Dallas-Fort Worth Metroplex, United States, United States
About Ryan Phelan

For nearly two decades, I have focused on creating and leading innovative go-to-market strategies for high-growth SaaS software and Fortune 250 companies, including Canadian Tire, Capital One, Hewlett-Packard (Global), Skype, CenturyLink, Sprint, FedEx, First National Bank of Omaha, and U.S. Bank. My experience and history in the industry – nearly two decades of online marketing experience with Adestra, Acxiom, Responsys, Sears & Kmart, BlueHornet and infoUSA – shaped my perspective on creating innovative orchestrations of digital marketing, data, AdTech, MarTech and customer activation.Among my efforts to give back to my industry, I have developed a global reputation as a keynote speaker on digital and email marketing and have been named one of the top 30 digital strategists in the United States. I've shared my knowledge and experience with leading authors of books on digital marketing and have built my own library of thought leadership through blogs, white papers and presentations. Two important volunteer activities related to my work life are working with my peers to advance digital marketing and mentoring young marketers and entrepreneurs. I am the Chairman Emeritus of the Email Experience Council Advisory Board through the Association of National Advertisers and a member of numerous business community groups. Check out my regular columns on MarketingLand.com and OnlyInfluencers.com, or visit RPEOrigin.com for a full list of my activities. I live in Dallas, Texas.

Ryan Phelan's Current Company Details
RPEOrigin

Rpeorigin

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Agency Leader | 25 Years in Email & Digital | 2023 Recipient, Thought Leader of the Year
Ryan Phelan Work Experience Details
  • Rpeorigin
    Chief Executive Officer
    Rpeorigin Jan 2024 - Present
    Los Angeles, Ca, Us
  • Rpeorigin
    Managing Partner
    Rpeorigin Jan 2020 - Jan 2024
    Los Angeles, Ca, Us
    WE ARE MARKETING EVOLUTIONISTS. It’s a fun term, one with meaning for us. We advance the art of marketing by focusing on the core elements that drive success – smart strategy and solid execution with just the right amount of analysis and insight to fuel continual success. This approach has come to pass from the union of two strong players in the email and digital marketing fields – Red Pill Email, with its long history of executional excellence and Origin Email, with a remarkable track record as a strategic consultancy.The result is an agency built to fit easily and effectively into your environment. By addressing the core function of delivering communications well, and the strategic wrapper that drives greater impact from those communications, RPEOrigin is designed to fit best with today’s multi-modal, inside/outside, marketing services mix. Be it from a technology platform perspective, where our experience and skill with various products and services help us maintain our versatile agnostic approach, or a people perspective, when our friendly professional “what can we do to help” philosophy makes as an easy addition to existing teams.
  • Origin Email
    Marketing Chief/Fractional Cmo Practice
    Origin Email Jan 2019 - Jan 2021
    Long Beach, Ca, Us
    Origin is a digital consultancy with top industry veterans that have combined their expertise to help SaaS businesses, and Direct to Consumer Brands with support in go-to-market, fractional CMO services, Lead Generation, ABM programs, market and competitive research, email /crm program design and digital customer experience. We bring decades of experience building platforms, driving lead gen, building retention programs and optimizing programs in play. Talk to us, we offer free initial consultations.
  • Red Pill Email
    Advisor
    Red Pill Email Jun 2018 - Jan 2021
    Huntington Beach, California, Us
    Advisor providing research of Marketing Technology SaaS solutions.
  • Kickbox
    Member Board Of Directors
    Kickbox Jul 2015 - Apr 2019
    Dallas, Texas, Us
    Kickbox is a white hat service provider, whose team has been building email technology for more than a decade -- from anti-spam to email encryption. This knowledge and experience comprises the foundation on which Kickbox is built and has helped us become the leader in the email verification industry.Kickbox provides technology that promotes email best practices and improves deliverability. Their mission: ensure customers with opt-in contacts get their message to the inbox and to prevent all the rest from hitting Send.
  • Adestra
    Vice President Of Marketing, North America
    Adestra May 2015 - Jun 2018
    London, Gb
    Led an amazing team that drove the company’s agile go-to-market strategy into the North American market through a comprehensive strategy around the market drivers and competitive landscape based on Adestra’s core strengths and existing SaaS European legacy. The efforts of the marketing team included targeted intent-based advertising, ABM, lead generation, industry/media/PR, podcasts, trade shows, conference presentations, marketing automation, industry leadership positions, webinars, articles, and events. Responsible for driving the company’s successful relationship with Forrester and Gartner as well email-centric analysts. Orchestrated the development of a comprehensive content marketing program and with the content marketing team and secured numerous blogs and articles though regular contributions to MarketingLand, B2Community, MediaPost and others as well as numerous global speaking engagements. Responsible for the deliverability team and company’s representation on the board of directors for industry organizations covering email (EEC) and global privacy legislation (ESPC).
  • Acxiom
    Vice President, Global Shared Services
    Acxiom Mar 2014 - Mar 2015
    Conway, Arkansas, Us
    Created and led Shared Services Group, a consolidation of the global efforts of Strategic, Mobile, Creative, Deliverability, Training, and On-Boarding services. Held responsibility for strategic vision, planning, and execution of award-winning and revolutionary plans revolving around next generation CRM strategies. Guided Strategy as overarching proposal to client partners through horizontal view of the industry and delivered specific vertical strategies and tactics that drove substantial change and engagement, as well as higher responses. Managed group responsible for strategic vision, planning, and execution of award-winning and revolutionary plans. Instituted strategy as overarching proposal to client partners through horizontal view of industry. Directed mobile and SMS business and continuation of marketers to engage consumers in multi-channel manner through SMS and apps.
  • Acxiom
    Vice President, Global Strategic Services
    Acxiom Dec 2012 - Mar 2014
    Conway, Arkansas, Us
    Served as strategic leader for Acxiom Digital Impact team, aiding domestic and international clients in advancing email, social, and mobile programs through connected framework of messaging. Directed team from basic program optimization to advanced CRM work with data services and structures that employed advanced segmentation and propensity models to derive greater results in conjunction with advanced communication strategies that took advantage of customer preference. Held accountability for industry outreach and representation of brand through authorship of blogs and speeches around responsible use of data within evolution of digital channel.
  • Bluehornet, A Digital River Company
    Vice President, Strategic Services
    Bluehornet, A Digital River Company Feb 2010 - Dec 2012
    Responsible for the strategic guidance, assistance and leadership of BlueHornet email marketing clients. Through organized engagements and thought leadership, increase the awareness of the BlueHornet users to develop and implement groundbreaking strategies to increase their customers engagement and drive higher revenue.Through leadership of the Strategic Services division, this offering provides marketers the opportunity to improve lifecycle messaging techniques and increase the sophistication of their email program through data analysis, multi-phase segmentation, online and offline behavioral information analysis, and purchase propensity modeling.
  • Sears Holdings Management Corporation
    Director Of Email Marketing
    Sears Holdings Management Corporation Aug 2008 - Nov 2009
    Chicago, Il, Us
    Pioneered the evolution of Sears and Kmart’s digital multi-channel strategy within email communications, through implementation of a comprehensive lifecycle marketing approach that incorporated complex segmentation and delivery of relevant messaging to new and existing customers. Led the strategic development of dynamic population of offers and products, based on complete customer segmentation, online and offline behavioral information and purchase propensity models. Streamlined key processes to enable multi-channel integration of email into a complete MARCOM strategy; designed to expand the footprint of the brands in the marketplace.
  • Responsys.Com
    Manager Of East Coast Operations - Pso, Manager Of Campaign Services
    Responsys.Com Nov 2006 - Jun 2008
    Us
    Managed the East Coast Operations of the Professional Services Organization (PSO) which designed, built and optimized complex email-centric marketing programs for Fortune1000 clients (B2B and B2C). Responsible for a staff of marketing and technological professionals, who implemented clients’ business strategies. These client engagements were based on a multi-channel approach from strategy, deployment of marketing email campaigns and technical integration with proprietary systems. Managed clients such as Orbitz, Lego, Allstate Insurance, DeVry, Liz Claiborne, Chanel, Wells Fargo, Symantec, See's Candies, and The Corel Corporation and scores of other top companies, and was involved in a wide range of marketing plans and execution models.
  • Infousa, Inc
    Director Of Internet Marketing & Advertising
    Infousa, Inc Nov 2004 - Jul 2006
    Managed the company's overall web advertising strategy. Implemented processes and procedures geared to reporting profitability as well as optimization of keywords used in Pay-For-Click marketing efforts. Created, managed and maintained agency resources as well as internal staff resources and maintained high level relationships with executives at Google, MSN, and Yahoo as well as the top ad-networks in the United States. Also, increased revenue through out of the box advertising through changing our efforts beyond earlier banner campaigns into multi-faceted campaigns across various networks and websites utilizing remnant advertising.
  • Kowabunga Technologies
    Chief Operating Officer
    Kowabunga Technologies Jun 2003 - Jun 2004
    Hired to increase revenues through optimizing internal processes and brand identity within the affiliate marketing industry. Broad scope of responsibility including P&L accountability, strategic market planning, business development, revenue forecasting, conference presentation, writing industry articles, training and establishing an external sales force.
  • Affiliatesummit.Com
    Co-Founder
    Affiliatesummit.Com Aug 2002 - Jun 2004
    Co-founded the leading affiliate marketing conference in the United States. Through the organization and execution of events, we raised the visibility of affiliate marketing and fostered education of over 500 influential industry executives from across the country.
  • Giveanything.Com
    Sr. Vice President Of Ecommerce
    Giveanything.Com Mar 2002 - Jun 2003
    Spearheaded this New York based company’s penetration into the B2C marketplace through development and execution of a detailed marketing plan designed to increase brand awareness, return on investment and higher revenues. Aggressively re-launched the entire B2C product offering within three months and increased revenue by 25% within the first six months. Positioned the company as one of the leading online gift certificates providers. Optimized the entire advertising strategy by implementing new E-Mail, PPC, SEO, private label and affiliate marketing procedures and techniques.
  • Giftcertificates.Com
    Director, Affiliate Marketing
    Giftcertificates.Com Aug 1998 - Aug 2001
    Omaha, Ne, Us
    In charge of the company’s infant stage affiliate marketing program where the company’s products (Gift Certificates) were sold via links and advertising on over 50,000 websites. Established and maintained strong relationships with some of the most popular portals and destinations on the internet such as MyPoints.com, Intel Corporation, Yahoo.com, Chase Manhattan Bank, Wells Fargo, LookSmart, and USA Today. Giftpoint.com was acquired by GiftCertificates.com in 2001.

Ryan Phelan Skills

Email Marketing Digital Marketing E Commerce Online Advertising Online Marketing Marketing Strategy Analytics Crm Strategy Digital Strategy Multi Channel Marketing Direct Marketing Web Analytics Lead Generation Social Media Marketing Customer Acquisition Affiliate Marketing Mobile Devices Strategic Planning Mobile Marketing Strategic Partnerships Management Marketing Communications Database Marketing Ppc Advertising Business Development Segmentation Integrated Marketing Seo Saas Social Media Marketing B2b Customer Relationship Management Marketing Management Sem Creative Direction Brand Architecture Business To Business Start Ups Interactive Marketing Digital Media Account Management Software As A Service Leadership Search Engine Marketing Web Marketing

Ryan Phelan Education Details

  • Conception Seminary College
    Conception Seminary College
    Psychology

Frequently Asked Questions about Ryan Phelan

What company does Ryan Phelan work for?

Ryan Phelan works for Rpeorigin

What is Ryan Phelan's role at the current company?

Ryan Phelan's current role is Agency Leader | 25 Years in Email & Digital | 2023 Recipient, Thought Leader of the Year.

What is Ryan Phelan's email address?

Ryan Phelan's email address is ry****@****ail.com

What is Ryan Phelan's direct phone number?

Ryan Phelan's direct phone number is +140263*****

What schools did Ryan Phelan attend?

Ryan Phelan attended Conception Seminary College.

What are some of Ryan Phelan's interests?

Ryan Phelan has interest in Golf, Barack Obama, Gizmodo, Npr, Target (Company), Tv And Creative Franchise, Ben Folds, Deadliest Catch, Science And Technology, Steve Jobs.

What skills is Ryan Phelan known for?

Ryan Phelan has skills like Email Marketing, Digital Marketing, E Commerce, Online Advertising, Online Marketing, Marketing Strategy, Analytics, Crm, Strategy, Digital Strategy, Multi Channel Marketing, Direct Marketing.

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