Ryan Pratt Email and Phone Number
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Ryan Pratt is a creative-yet-analytical marketer who's been responsible for strategy, execution and growth at multiple small businesses and early-stage startups. He is also a tech-savvy early adopter fixated on innovation. Ryan has a specialized background in digital marketing, content creation, and enterprise sales with a Bachelor's Degree from The Ohio State University, 20+ years of real-world experience, and 10+ years of senior leadership experience in sales & marketing. As a former athlete and team captain, Ryan is a natural competitor and leader with experience managing teams of various experiences and functional skill sets. He has an accomplished record of increasing sales, generating qualified leads, connecting target audiences, amplifying user engagement, maximizing brand visibility, and building SaaS businesses. Ryan's achievements are based on analyzing key performance indicators, understanding industry trends, and developing thoughtful strategies that help companies grow.HIGHLIGHTS: - Adept at managing end-to-end marketing & sales operations that increases new business & retention - Helped small businesses grow to $10M+ in annual recurring revenue - Developed plans that increased ARR by 3x YOY, quadrupled MAUs, and tripled online orders - Grew start-up website traffic from 0 to 3.2MM annual unique visitors - Engaged over 250,000 MAU in a SaaS platform - Optimized SEO to 1st-page search results and #1 organic listings for multiple keywords for multiple SMBs, new websites & blogs - Built social networks from 0 to 130,000 fans/followers - Recruited, managed and retained diverse teams of professionals with various experiences - Experienced at change management, mergers & acquisitions - Developed new companies' go-to-market strategies & rebranding efforts - Consulted on various other marketing projects for multiple small businesses & nonprofits - American Business Award Finalist for Marketer of the Year - 3x Nominee for TechColumbus Innovation Awards - 2x Winner of Best Startup and Startup to Watch - Certified IQ Test Scores of 144
Prescribe Fit
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Chief Marketing OfficerPrescribe Fit May 2021 - PresentColumbus, Ohio, Us- Developed marketing & sales plans that helped the healthcare tech startup grow 3x in a single year- Launched a patient outreach program to educate and engage 65+yos in our mobile app and virtual health coaching program that was 8x more effective than traditional in-office referrals- Designed a health coaching playbook and user retention strategies that results in +71 "Excellent" NPS scores and helped retain 80% of patients for 9+ months- Created inbound and outbound marketing campaigns to generate interest in an all-new ancillary service category that resulted in 1 new orthopedic physician client per day- Developed a recruitment marketing campaign to attract hundreds of medical assistants each month as right-fit candidates for our virtual health coaching roles
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Marketing ConsultantMoby Dick 3Pl Nov 2022 - Mar 2023- Produced marketing campaigns that helped Moby Dick 3PL reach maximum capacity in their original fulfillment and distribution center- Setup an easy-to-use marketing automation program targeting right-fit ecommerce businesses around the country in need of a same-day fulfillment, processing & shipping partner- Developed website, social, email, and print content about the benefits of a midwestern-based 3PL partner -
Marketing ConsultantMinuteman Press Lewis Center Feb 2022 - Oct 2022Lewis Center, Ohio, Us- Created sales & marketing plan that generated 2x the number of new customers YOY- Built lead-generation email & SMS campaign that created all-new sales pipeline of 5,000 top local prospects for biz dev team- Doubled social media following after just 6 months of implementing new digital marketing plan -
Marketing ConsultantSituate May 2021 - Apr 2022- Developed go-to-market strategy for innovative new structured on-the-job training (S-OJT) platform- Increased website traffic, social media following, outbound marketing list, and SiTUATE brand awareness- Connected founder Ronald L. Jacobs, Ph.D., the world's foremost leader on S-OJT, to thousands of Business Leaders, Managers, and Human Resources Professionals focused on Training, Safety, and Quality -
Vice President Of Marketing And Business DevelopmentGradleaders Apr 2008 - Apr 2022Columbus, Oh, Us- Increased SaaS ARR by 40% YOY in first year in new role- Developed business development playbook that shortened sales cycle by 62%- Created inbound lead-gen programs that resulted in 75% of total new business revenue- Launched best practices program resulting in 40% increase in user engagement and +70 NPS- Organized dozens of user conferences resulting in 95%+ satisfaction ratings- Lead company's rebranding efforts and name transition- Performed critical roles during merger & acquisition (M&A) processes - Launched new brand with 6 of top 10 first page organic Google search results- Covered in multiple notable publications including: The Columbus Dispatch; Columbus Business First, Columbus CEO, The Columbus Region, Silicon Hills News, and by Governor John R. Kasich -
Marketing DirectorMba Focus Apr 2008 - Sep 2015Dublin, Oh, Us- Lead the development of brand and product marketing strategy in conjunction with the CEO- Managed creative team responsible for copywriting, graphic design, and web development- Implemented marketing strategies to increase online orders YOY for 5 consecutive seasons- Created marketing programs that increased e-commerce revenue by 20% YOY- Generated thousands of qualified sales leads based on behavioral scoring- Optimized SEO to 1st-page search results and #1 organic listings for multiple keywords- Optimized search engine marketing (SEM) ads to 5% click-through rate (CTR)- Developed automated email marketing programs to database of over 100,000 active contacts- Reported and analyzed over 200 key performance indicators (KPI) on a weekly basis- Redesigned website for optimal UX and UI for 150,000 annual website visitors- Grew social networks from 0 to 50,000 Facebook fans and 0 to 20,000 Twitter followers- Created network of over 2,000 industry thought leaders on LinkedIn- Doubled the registered user count in less than a year- Managed launch of successful new e-commerce product: MultiPost- Planned and supported trade show and conference activities for thousands of attendees- Created various other marketing and content materials including: emails, white papers, surveys, reports, guides, brochures, sell sheets, blog posts, press releases, invitations, flyers, direct mail, advertisements, exhibit materials, web graphics, and more -
Marketing ConsultantGps Yacht Deliveries, Llc Sep 2014 - Oct 2014- SEO and social media updates to increase organic traffic to website- Website navigation changes to increase lead-gen conversion rates - Marketing copy suggestions to simplify messaging and call-to-action
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Seo ConsultantMighty Petunia (Mightypetunia.Com) Mar 2014 - Jun 2014- Researched keywords based on business strengths and product offerings- Optimized website including page titles, meta descriptions, and meta tags for organic search traffic- Setup Google Analytics to track visitors and monitor e-commerce conversions- Launched website with 7% organic search traffic and grew to 19% within first month- Recommended content, social media and marketing plans for additional SEO
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CmoWork Focused Improvement® Dec 2011 - Apr 2014- Developed website and inbound marketing strategy to generate leads- Created blog and content marketing plan for prospects and current clients- Wrote copy and edited existing content to repurpose for web- Implemented and managed social media accounts on LinkedIn, Facebook, Twitter, and Google+- Monitored visitor analytics and optimized for organic search engine traffic
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Marketing ConsultantResistance Wear Jan 2003 - Dec 2012Us- Marketed fitness product to promote online B2C sales and generate B2B leads- Initiated social network campaigns which quickly grew to thousands of followers/fans- Developed and implemented viral marketing strategies on YouTube, Vimeo, and Flickr -
ModellingResistance Wear Jan 2005 - Jan 2005Us- Featured in 30-minute infomercial for weight vest and core fitness training company- Posed for still photography action photos of the weight vest
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BloggerThe Multitasking Millennial™ Jan 2007 - Aug 2012- Wrote more than 600 blog posts across a variety of topics- Generated over 200,000 pageviews- Created a network of more than 5,000 social followers- Attained a Klout score of 65, influential in Social Media, Technology, Marketing, Facebook, Harvard University, Masters of Business Administration (MBA), Movies, iPhone, and more -
Blu-Ray Elite Team MemberWarner Bros. Entertainment Group Of Companies Jan 2012 - Jul 2012Burbank, Ca, Us- Promoted the adoption of the Blu-ray format via social media and blogs- Hosted Blu-ray viewing parties for 3 new Warner Bros. films each week- Wrote critical unbiased reviews of the movies despite the sponsorship -
Social Media Marketing ConsultantPure Barre Jan 2012 - Feb 2012Irvine, California, Us- Reviewed and enhanced current social media marketing campaigns- Created social networking plan to recruit potential trainers in local area- Developed studio-specific social media plan to promote future business growth -
National Movie CriticExaminer.Com Mar 2009 - Dec 2011- Critiqued 973 films during 21-month span- Created popular "See-it, Rent-it, Skip-it"™ movie ranking system- Wrote movie reviews and top 10 columns for the website twice per week- Virally marketed articles which generated thousands of followers, fans and subscribers
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Online Reputation ConsultantEmergency Medicine Physicians Aug 2011 - Oct 2011Canton, Oh, Us- Investigated social media accounts and performed online reputation reviews -
Vice President MarketingListafterlist.Com Nov 2006 - Apr 2008Us- Promoted website traffic growth from 0 to 300,000 monthly visitors- Optimized traffic sources to 75% organic search, 7% referral, and 17% direct traffic- Developed viral marketing plans that lead to thousands of social media referrals each month- Submitted more than 5,000 lists and reviewed over 20,000 other lists published on website- Recruited and managed in-house teams and outside contractors- Created scalable tools for teams of on- and off-site employees/interns- Developed a gain share and incentive pay system to increase advertising revenue- Created key performance measures (KPM) to analyze weekly traffic, revenue, and growth- Optimized content, layout and ads to increase eCPM- Wrote popular monthly e-newsletter which was read by more than 3,000 people -
Staff WriterThe Ohio State University Newspaper - The Lantern Aug 2006 - Dec 2006Columbus, Ohio, Us- Wrote over 20 published hard news articles, features and columns- Researched through polling, interviewing and discovery- Copy edited and created headlines for other reporters’ stories and commentary -
Communications SpecialistColumbus Public Schools May 2005 - Aug 2005- Wrote newsletters for thousands of employees and students- Wrote press briefs and Public Service Announcementshttp://www.columbus.k12.oh.us/
Ryan Pratt Skills
Ryan Pratt Education Details
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The Ohio State UniversityPublic Affairs Journalism -
Jackson Memorial High SchoolHonors Diploma
Frequently Asked Questions about Ryan Pratt
What company does Ryan Pratt work for?
Ryan Pratt works for Prescribe Fit
What is Ryan Pratt's role at the current company?
Ryan Pratt's current role is Helping Orthopedic Practices Differentiate with Virtual Care | Engaging Patients with Innovative RPM Technology & At-Home Health Coaching | Value-Based Healthcare Advocate.
What is Ryan Pratt's email address?
Ryan Pratt's email address is rp****@****ers.com
What is Ryan Pratt's direct phone number?
Ryan Pratt's direct phone number is +133090*****
What schools did Ryan Pratt attend?
Ryan Pratt attended The Ohio State University, Jackson Memorial High School.
What are some of Ryan Pratt's interests?
Ryan Pratt has interest in Writing, Technology, Social Media, Sports, Buckeyes, Golf, Food, Web, Skiing, Outdoors.
What skills is Ryan Pratt known for?
Ryan Pratt has skills like Social Media Marketing, Email Marketing, Online Marketing, Seo, Blogging, Marketing, Social Networking, Online Advertising, Marketing Strategy, Advertising, Press Releases, Microsoft Office.
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