Ryan Agee Email & Phone Number

New York, Ny, Us

San Francisco, Ca, Us

San Francisco, Ca, Us

London, England, Gb

Team Unilever ShopperResponsibilities:• Hired to lead Shopper media strategy for the Health and Beauty channels at Unilever• Increased scope to cover strategy for Target, Grocery, Value, and National retail clients• Provide strategic planning recommendations for shopper programs at Walgreens, CVS, Rite Aid, and Ulta Beauty• Manage vendors and internal agencies to ensure timely execution of Shopper Marketing programs• Partner with vendors to develop new ad tech solutions based on strategic pillars of each business unit• Negotiate rates with preferred partners to drive efficiencies between national and shopper programs• Manage relationship with Investment team from an offsite field office• Collaborate with Unilever Shopper Marketing contacts for education, brainstorms, and retail media relationships• Focus on measurement of all media programs against two metrics, incremental foot traffic and/or sales lift• Lead yearly planning by overlaying retailer and brand priorities to develop a strategic tactical plan• Mentor junior members of the Strategy team to develop their skill set managing clients• Analyze retailer media wrap reports and push retailers on their reporting capabilities

New York, New York, Us

Responsibilities:• Collaborate with Senior Manager, Shopper Marketing for Walgreens on planning and developing Shopper Marketing programs• Work with Shopper Insights team to develop strategies by business unit and plan Shopper Marketing programs based on strategies developed• Manage vendors and agencies to ensure timely execution of Shopper Marketing programs• Partner with vendors to develop new ad tech solutions based on strategic pillars of each business unit• Manage yearly budget in excess of $5MM, track spend through internal systems, and send invoices to the proper contacts to be paid• Work with Brand contacts to ensure Shopper Marketing programs reflect Brand voice properly• Develop relationships with Sales, Insights, and Supply Chain in order to gain input and feedback from each team• Brief creative agency on upcoming programs where needed manage creative process• Route programs through internal Medical, Legal and Regulatory systems• Meet with Walgreens Marketing team on a bi-weekly basis to present new programs, gain approvals on upcoming programs and partner on Walgreens exclusives• Ensure all programs can be measured when possible, compile and present results back to key stakeholdersKey Accomplishments:• Completed analysis showing up to a $3.8MM potential savings on spending with a key vendor and passed along to the procurement team for further negotiation• Launched two Walgreens exclusive products and developed fully integrated marketing plans while partnering with the Walgreens Marketing team

Irving, Texas, Us

Responsibilities:• Primary client contact and project lead for all programs, including in-store, digital and social campaigns• Ideated innovative in-store displays and overall campaigns for leading OTC brands• Relayed client’s brief to the creative team to ensure that all communication priorities are captured and the creative fits with the client’s overall strategy• Led planning sessions with Shopper Marketing Managers for yearly marketing budgets across multiple OTC brands and retailers including Target, Walmart, Walgreens, CVS, Rite Aid, Kroger, Costco, and Sam’s Club• Mentored and managed Account Manager on the Pfizer business by training in agency process, client communications, and project execution• Partnered with multiple agencies to ensure unified voice and branding between Advertising, Digital, PR, and Shopper MarketingKey Accomplishments:• Served as the interim Shopper Marketing Manager on the Target and Walgreens accounts working with Sales, Sales Strategy, Insights, and retailer Marketing teams to develop 2017 plans and ensure all programs were executed flawlessly• Attended The Path to Purchase Shopper Marketing Expo as one of three agency representatives and briefed the agency on all presentations and innovative technologies presented

New York, New York, Us

• Develop relationships with printers, injection molders, and other vendors to ensure prompt and accurate quotes• Negotiate with vendors to receive the best pricing possible and achieve cost reductions• Issue custom quotations for multi-million dollar in-store advertising programs• Coordinate programs for top CPG clients including Procter & Gamble, Kraft, ConAgra, McNeil, Neutrogena, Kimberly Clark, Colgate-Palmolive, Hershey, Mars, and retailers including Kroger, Safeway, Ahold, Publix, HEB, Albertsons, Wakefern, CVS, Walgreens, K-Mart, Wal-Mart, Target, and Auto Zone among others• Manage client and Sales expectations for custom program deadlines and develop detailed schedules to keep programs on time for delivery• Participate in client meetings to provide expert advice on printing and program specifications• Analyze and track all spending related to any in store program and compare to budget, noting exceptions when necessary• Work in tandem with the New Product Development group to create new products in channels including grocery, drug, mass, domestic, and auto• Collaborate with internal departments at all levels within the organization, including senior management, on new product launches and existing product re-launches

New York, New York, Us

• Hired to train and assist Sales on the workings of a new internal system for booking and executing in store programs.• Developed all job responsibilities for this newly created position• Collaborated with internal departments to develop workarounds to software system bugs and issues• Responsible for assisting the entire Eastern Sales Division and the eastern Operations team• Reported and logged all bugs to I.T. and tracked each issue to ensure they were tested and fixed• Scheduled and led weekly meetings with Sales Regional Vice Presidents to discuss developments to the in store order processing software system and pinpoint users who needed additional training• Successfully cleared orders through the system in time for cycle print counts to be sent to vendors