Ryan Smiley Email & Phone Number

Baltimore, Maryland, United States

Driving National and Headquarter Category Management development and implementation of Pricing, Assortment/Distribution, and Shelving insights for McCormick & Co., Inc. USCPD Spices & Seasonings portfolio.

Baltimore, Maryland, United States

Driving National and Headquarter Category Management development and implementation of Pricing, Assortment/Distribution, and Shelving insights for McCormick & Co., Inc. USCPD Condiments & Sauces portfolio including French's, Frank's RedHot, Stubb's, Lawry's, and Cattleman's.

Baltimore, Maryland Area

Working in concert with the global process owner, IT Lead, subject matter experts, and external partners to bring an in-depth understanding of current McCormick sales and marketing practices as well as upstream and downstream impacts for SAP S/4HANA implementation, deployment, and stabilization.

Baltimore, Maryland Area

Responsible for managing McCormick's Spices & Extracts, Recipe Mixes, Wet Recipe Mixes, Stubbs BBQ, Zatarain's Rice, and Lawry's Wet Marinades at Ahold.

Baltimore, Maryland Area

-Responsible for managing the Zatarain’s (Rice Mixes & Frozen), Seafood (Golden Dipt & Old Bay), and Private Label businesses-Managing retail specific activities-Coordinating Customer Specific Marketing (CSM) promotions

Baltimore, Maryland Area

-Supported Eastern Region customers, including Grocery, Military, and Emerging Channels in achieving sales goals-Presented cross-merchandising opportunities to Ahold, which in turn created customer intimacy -Gained customer credibility through sharing in-depth business reviews, promotional analyses and category insights at account calls-Provided insights and analytical support during annual customer planning processes-Executed category reviews and resets, recently a Spices & Extract reset that yielded approximately 62 incremental items-Developed category insights and tools with EYC and Spire Shopper Card data to identify growth opportunities (i.e. cross-merchandising with flavor/product correlations and source of volume analytics on competitive brands)-Managed Customer Specific Marketing (CSM) for McCormick products at Ahold using targeting based on customer shopping habits from EYC, achieving a redemption rate as high as six percent-Collaborated with the Category Management Team to continuously streamline reporting suite (including 104 Week Promotional Analyzers and Business Snapshot Tools) in order to create a more self-sufficient sales organization

Baltimore, Maryland, United States

-Analyzed market and customer data to help with promotional planning, creation of sales presentations and strategy development-Developed and presented Meat Department Placement Sell Story for Recipe Inspirations to Senior Management-Provided remote support to the Sales Planning team while completing undergraduate studies at Saint Joseph's University

-Developing new online marketing plan, as well as social networking strategies.-Gaining extensive knowledge of the real estate industry and salesmanship.-In the process of implementing and maintaining computers systems.-Administrative tasks such as answering phones and recording/processing records.-Obtaining insight on technology and management in the workplace.

-Researched and reported on congressional and senatorial races for the 2008 general election. -Assisted in research for various political action coalitions.-Contributed in marketing brainstorming sessions.

Bachelors Degree, Food Marketing/Advertising And Politics

Activities and Societies: Food Marketing Association, Vice President of Fundraising

Education record

Activities and Societies: Future Business Leaders of America, Junior Statesman of America