As a high-performing marketing, communications, and digital leader, I work successfully across all levels, including C-level decision-makers, to achieve corporate objectives. I am passionate about making things happen.I am often commended for my ability to establish strong, mutually beneficial business relationships and influence key stakeholders through:• Marketing communication strategy development and implementation;• Consulting and engaging with stakeholders across enterprises to drive incremental growth;• Understanding market trends and their impact on business strategies;• Ability to engage with stakeholders in support of industry initiatives;• Aligning strategic internal and external communication campaigns to meet requirements;• Exceptional customer engagement, relationship and management expertise.Strengths:• Digital customer engagement • Vision and thought leadership • Brand development & communication• Leadership, mentoring and people management skillsI have proven commercial sales results in managing strategic communications and digital marketing via Online ( EDM's, retargeting, SEO/SEM/PPC, Display, web content, social media, affiliate), CRM, Loyalty and segmentation, ATL ( TVC, Print, Catalogue, Radio), and BTL (PR, LAM, trade, sponsorship, events) to grow some of Australia's most reputable brands.
Listed skills include Marketing Strategy, Direct Marketing, Advertising, Marketing Communications, and 46 others.