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As a Senior Client Partner, Matt is at the helm of global marketing initiatives, leveraging over 15 years of expertise in forging strategic partnerships that spearhead innovation. Matt's focus on customer relationships has not only nurtured CMO-level relationships but has also been pivotal in executing groundbreaking alpha and beta initiatives for both partners and the company.In his previous roles at Meta and SixiusXM/Pandora, Matt contributed to the growth of west coast travel clients, harnessing the power of relationships+data to exceed revenue goals and deliver dynamic, customer-centric marketing solutions. Matt's collective efforts have culminated in prestigious recognitions like the MediaPost OMMA Award for Best Social Campaign, testament to his commitment to creative strategy and working with cross-functional partners across the organization.
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Senior Client PartnerNetflixLos Angeles, Ca, Us
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Senior Client Partner, Global Marketing SolutionsSpotify Dec 2019 - PresentStockholm, Stockholm County, Se -
Client Partner, Global Marketing SolutionsMeta Mar 2018 - Dec 2019Menlo Park, Ca, UsDrive strategic growth and innovation for global west coast travel clients across the Facebook family of apps and services.*Develop and actively manage short and long term account plans based on client brand and DR objectives while incorporating Facebook’s ongoing product and technology developments to drive ROI, ROAS and investment*Collaborate with cross-functional teams to execute strategic alpha and beta initiatives including AR ads, branded content programs, messaging, bot development, in-stream video, measurement solutions and dynamic ads*Focus on growing CMO-level relationships including hosting CMO panel discussions at Sundance and SXSW*Serve as Subject Matter Expert for Travel team on branded content (Anthology) and Showcase (in-stream reserve video)*Responsible for planning and execution of official 2019 Instagram CES party and Icons+Images Executive luncheon -
Senior Account ExecutivePandora Apr 2015 - Mar 2018Oakland, Ca, UsManage National book of business with agencies and key direct accounts including State Farm and CenturyLink. Charged with developing and scaling travel+tourism vertical in the US. *Manage personal revenue goal of $8M+ (2016 completed at 126% to annual goal)*Growth of strategic and key account billing by an average of 35% YoY *Responsible for build out of travel/tourism vertical resulting in $2M+ in new revenue to date with focus on securing CMO level meetings*Develop integrated solutions for clients including custom artist partnerships, brand stations and event integrations at SXSW*Educate clients on mobile and competitive landscape, new products and targeting capabilities*Sell through activation of various podcast sponsorships including Serial and This American Life*Nominated for 2017 "Rising Star" award -
Vp Sales And MarketingSummitmedia, Llc 2013 - 2015Birmingham, Alabama, UsResponsible for leading sales and marketing for a four station radio and digital group based in Honolulu, HI.*Managed annual market revenue goal of $7.5MM*Increased digital revenue by 105% YOY, traditional revenue by 16% YOY*Oversaw sales team of 14 sellers*Restructured digital operation to focus on SEO, SEM, IP targeting and retargeting for local clients in addition to standard streaming audio and display ads*Created non-traditional revenue programs including: station performance studio, credit card rewards programs, traffic center naming rights and concerts with local Hawaiian stations*Developed formal sales training program for Local Sales Manager, senior AE’s and new hires -
On Air TalentCbs Radio / 92.3 Now New York Jun 2009 - Oct 2013Ushttp://923now.radio.com/shows/ryder/Recent aircheck: http://snd.sc/1aGXmU4 -
Director, Strategic SalesCbs May 2009 - Oct 2013New York, Ny, UsWorked with major clients and agencies to develop national and multi-market campaigns across all CBS O&O assets (digital, TV, radio, OOH, social, mobile). Strong emphasis on digital sales solutions amplified by traditional media. *Managed annual individual digital and linear revenue goal of $7MM*Grew digital revenue by 110% YOY*Met or exceeded annual budgets by minimum of 10% each year*Successful and established relationships with major brands and agencies including: Harman Kardon/JBL, Bermuda Department of Tourism, Showtime, VITAS, Gogo In-Flight Internet, Carnival Cruise Lines, MEC, Zenith/Optimedia, OMD and more*Oversaw entire strategic sales process from client CNA/ideation to activation and recaps for seven figure campaigns -
Account ExecutiveIheartmedia Feb 2007 - Jun 2009New York, Ny, UsBroadcast Media Sales (local) -
Director, Sales And MarketingZom Residential Jan 2006 - Feb 2007Dallas, Tx, Us -
Assistant Program Director / Music Director / On Air TalentRenda Broadcasting 106.9 Khits Jan 2004 - Jan 2006Pittsburgh, Pennsylvania, Us -
On Air TalentLincoln Financial - Wstr Fm Star 94 Jan 2003 - Jan 2004Radnor, Pa, UsResponsible for weekly airshifts on Star 94 Atlanta. Also assisted with promotional and programming duties as necessary.
Matt Ryder Skills
Matt Ryder Education Details
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Georgia State UniversityBroadcast Media
Frequently Asked Questions about Matt Ryder
What company does Matt Ryder work for?
Matt Ryder works for Netflix
What is Matt Ryder's role at the current company?
Matt Ryder's current role is Senior Client Partner.
What is Matt Ryder's email address?
Matt Ryder's email address is mr****@****ora.com
What is Matt Ryder's direct phone number?
Matt Ryder's direct phone number is +180846*****
What schools did Matt Ryder attend?
Matt Ryder attended Georgia State University.
What are some of Matt Ryder's interests?
Matt Ryder has interest in Digital Media, Coaching, Economic Empowerment, Technology, Social Networking, Environment, Management Training, Advertising, Science And Technology, Interactive Media.
What skills is Matt Ryder known for?
Matt Ryder has skills like Integrated Marketing, Radio, Digital Media, Television, Digital Marketing, Marketing, Radio Advertising, Radio Broadcasting, Social Media, Advertising Sales, Radio Promotions, Broadcast.
Who are Matt Ryder's colleagues?
Matt Ryder's colleagues are Alessandro Mosca, Ledy Terrazas Lara, Next Level, Nathalia Gabriela Sandra, Zahra Rouhi, David Johnson, Jamie Ramirez.
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